Brown-Forman Corp - Company Profile

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Brown-Forman Corp (Brown-Forman) manufactures, bottles, imports, exports, and markets a range of alcoholic beverages, including whiskies, tequila, vodka, liqueur, scotch, gin, ready-to-drink cocktail and wine. The company markets these products under Jack Daniel's, Finlandia, Woodford Reserve, Benriach, Gentleman Jack, Glenglassaugh, Herradura, El Jimador, Korbel, and Chambord brand names. It also operates and manages various distilleries, winery, bottling plants, warehouses, RTD canning plant, sawmills, retail shops and cooperages across the US and in other international markets. The company sells these products to various retailers, wholesalers and various other state and provincial governments. Brown-Forman is headquartered in Louisville, Kentucky, the US.

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Headquarters United States of America

Address 850 Dixie Highway, Louisville, Kentucky, 40210


Telephone 1 502 5851100

No of Employees 5,600

Industry Consumer Packaged Goods

Ticker Symbol & Exchange BF.B (NYSE)

Revenue (2022) $4.2B 7.5% (2022 vs 2021)

EPS XYZ

Net Income (2022) XYZ -6.6% (2022 vs 2021)

Market Cap* $23.6B

Net Profit Margin (2022) XYZ -13.1% (2022 vs 2021)

* As of and is in US$
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Brown-Forman Corp premium industry data and analytics

750+

Consumer Market Data Insights

Gain insights from product sales across markets, product categories and channels. Get intelligence on market shares, retail sales footprint, market position and strength for consumer segments and geographies.

40+

Product Launch Analytics

Analyze latest product launches for innovation and product strategies.

30+

Online Price Intelligence

Monitor online prices for products from Brown-Forman Corp with insights on price dynamics across product categories and countries.

1

IT Services Contracts

Improve competitive bidding with insights into all publicly disclosed IT services contracts for Brown-Forman Corp (including IT outsourcing, business process outsourcing, systems integration & consulting and more).

1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on Brown-Forman Corp’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Products Services Brands
Whiskey Contract Bottling Services Old Forester
Vodka Jack Daniel’s
Liqueur Woodford Reserve
XYZ XYZ
XYZ XYZ
XYZ XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2024 Plans/Strategy In March, the company announced its plans for the distribution of its brands in Italy.
2024 Divestiture In February, the company sold Jack Daniel cooperage in the US to Independent Stave Company.
2023 Contracts/Agreements In November, the company entered into an agreement to sell the California winery Sonoma-Cutrer to Duckhorn Portfolio.
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Competitor Comparison

Key Parameters Brown-Forman Corp LVMH Moet Hennessy Louis Vuitton SE Diageo Plc Pernod Ricard SA Constellation Brands Inc
Headquarters United States of America France United Kingdom France United States of America
City Louisville Paris London Paris Victor
State/Province Kentucky Ile-de-France England Ile-de-France New York
No. of Employees 5,600 192,287 30,269 20,617 10,700
Entity Type Public Public Public Public Public
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Executives
Name Position Board Since Age
Campbell P. Brown Chairman Executive Board 2021 55
Lawson E. Whiting Chief Executive Officer; Director; President Executive Board 2019 54
Marshall B. Farrer Director; Chief Strategic Growth Officer Executive Board 2023 -
Leanne D. Cunningham Chief Financial Officer; Executive Vice President Senior Management 2023 53
Kelli N. Brown Chief Accounting Officer; Senior Vice President Senior Management 2018 53
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
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