Kao Corp - Company Profile

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Kao Corp (Kao) manufactures, markets, and sells consumer and chemical products. The company's major products include cosmetics, facial and body cleansers, soaps, shampoos, conditioners, hair coloring and styling agents. It also offers sanitary napkins, baby diapers, health beverages, laundry detergents, kitchen cleaners, surfactants, fatty alcohol, edible fats and oils, toners, fragrances, and aroma chemicals. The company provides oleo chemicals, performance chemicals, and specialty chemicals. Kao markets these products under Attack, Biore, Ban, Blaune, Curel, Essential, Feather, New Beads, Quickle, Quickle Joan, Resesh, Goldwell, Guhl, Haiter and Jergens brands. The company has business operations in the Americas, Asia, the Middle East, Africa, and Europe. Kao is headquartered in Chuo-Ku, Tokyo, Japan.

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Headquarters Japan

Address 1-14-10, Nihombashi Kayaba-Cho, Chuo-Ku, Tokyo, 103-8210


Telephone 81 3 36607111

No of Employees 35,411

Industry Consumer Packaged Goods

Ticker Symbol & Exchange 4452 (TYO)

Revenue (2022) $11.3B -1.2% (2022 vs 2021)

EPS XYZ

Net Income (2022) XYZ -49% (2022 vs 2021)

Market Cap* $19.0B

Net Profit Margin (2022) XYZ -48.5% (2022 vs 2021)

* As of and is in US$
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Kao Corp premium industry data and analytics

2,100+

Online Price Intelligence

Monitor online prices for products from Kao Corp with insights on price dynamics across product categories and countries.

1,400+

Product Launch Analytics

Analyze latest product launches for innovation and product strategies.

1,100+

Consumer Market Data Insights

Gain insights from product sales across markets, product categories and channels. Get intelligence on market shares, retail sales footprint, market position and strength for consumer segments and geographies.

3

IT Services Contracts

Improve competitive bidding with insights into all publicly disclosed IT services contracts for Kao Corp (including IT outsourcing, business process outsourcing, systems integration & consulting and more).

Products and Services

Products Brands
Health and Beauty Care Business: Asience
Facial Care Attack
Body Care Biore
XYZ XYZ
XYZ XYZ
XYZ XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2024 Plans/Strategy In February, the company announced its plans to launch a new moisturizing cream from Curel.
2024 Asset Disposal In February, the company sold Healthya tea assets to Kirin Holdings.
2024 Plans/Strategy In January, the company announced its plans to launch a new non-gas mist type sunscreen, Biore UV Athrhythm Protect Mist.
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Competitor Comparison

Key Parameters Kao Corp The Procter & Gamble Co L'Oreal SA Colgate-Palmolive Co The Estee Lauder Companies Inc
Headquarters Japan United States of America France United States of America United States of America
City Chuo-Ku Cincinnati Clichy New York City New York
State/Province Tokyo Ohio Ile-de-France New York New York
No. of Employees 35,411 107,000 94,605 34,000 62,000
Entity Type Public Public Public Public Public
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Executives
Name Position Board Since Age
Michitaka Sawada Chairman Executive Board 2021 68
Yoshihiro Hasebe Chief Executive Officer; Director; President Executive Board 2021 63
Hideki Mamiya Senior Executive Officer; Senior Vice President - Human Capital Strategy; Chairman - Kao America Inc.; President - Kao Group Corporate Pension Fund Executive Board 2023 -
Masakazu Negoro Director; Senior Managing Executive Officer Executive Board 2023 63
Masahiro Katayose Chairman - Pilipinas Kao, Inc.; Chairman - Kao Chemicals Europe, S.L.; President - Senior Executive Officer; Senior Executive Officer Executive Board - -
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
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