Monster Beverage Corp - Company Profile

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Monster Beverage Corp: Overview

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Monster Beverage Corp (Monster Beverage) develops, markets, and distributes an assortment of energy drinks. Its product portfolio includes carbonated energy drinks, energy shakes, high performance energy drinks and pure energy seltzers. The company markets and sells products under various brand names such as Monster Energy, BPM, BU, Java Monster, Muscle Monster, Burn, Nalu, NOS, Mother, Reign, Play, Power Play, Samurai, and Ultra Energy. Its major clients include bottlers and full-service beverage distributors, retail grocery and specialty chains, wholesalers, club stores, value stores, e-commerce retailers, mass merchandisers, convenience chains, drug stores, foodservice customers, and the military. The company’s operations are spread across the Americas, Asia-Pacific, Europe, the Middle East and Africa. Monster Beverage is headquartered in Corona, California, the US.

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Headquarters United States of America
Address 1 Monster Way, Corona, California, 92879-7101
Website monsterbevcorp.com
Telephone 1 951 7396200
No of Employees 6,003
Industry Consumer Packaged Goods
Ticker Symbol & Exchange MNST (NASD)
Revenue (2022) $7.1B 13.1% (2022 vs 2021)
EPS XYZ
Net Income (2022) XYZ 36.9% (2022 vs 2021)
Market Cap* $57.2B
Net Profit Margin (2022) XYZ 21.0% (2022 vs 2021)
* As of and is in US$
View Monster Beverage Corp financials
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Monster Beverage Corp premium industry data and analytics

340+

Online Price Intelligence

Monitor online prices for products from Monster Beverage Corp with insights on price dynamics across product categories and countries.

160+

Product Launch Analytics

Analyze latest product launches for innovation and product strategies.

4

Consumer Market Data Insights

Gain insights from product sales across markets, product categories and channels. Get intelligence on market shares, retail sales footprint, market position and strength for consumer segments and geographies.

1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on Monster Beverage Corp’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Products Brands
Energy Shakes :
Energy Drinks Monster Energy
Carbonated Energy Drinks Monster Assault
XYZ XYZ
XYZ XYZ
XYZ XYZ
Understand Monster Beverage Corp portfolio and identify potential areas for collaboration Understand Monster Beverage Corp portfolio and identify potential areas for collaboration Find out more

History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2023 Contracts/Agreements In October, Monster Energy expanded its partnership with Infront Moto Racing to continue as the primary partner of MXGP.
2023 Contracts/Agreements In October, Monster Energy entered into a partnership with Triumph Racing to become title sponsor of the Triumph MX2 team.
2023 Plans/Strategy In August, the company announced its plans to use packaging colors to differentiate the brands.
Dive into past operations, including product releases, deals, acquisitions & more Dive into past operations, including product releases, deals, acquisitions & more Find out more
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Competitor Comparison

Key Parameters Monster Beverage Corp Nestle SA PepsiCo Inc The Coca-Cola Co Starbucks Corp
Headquarters United States of America Switzerland United States of America United States of America United States of America
City Corona Vevey Purchase Atlanta Seattle
State/Province California Waadt New York Georgia Washington
No. of Employees 6,003 270,000 318,000 79,100 381,000
Entity Type Public Public Public Public Public
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Executives
Name Position Board Since Age
Rodney C. Sacks Co-Chief Executive Officer; Chairman Executive Board 2021 73
Hilton H. Schlosberg Co-Chief Executive Officer; Vice Chairman Executive Board 2021 70
Thomas J. Kelly Chief Financial Officer Senior Management 2021 69
Guy P. Carling President - EMEA Senior Management 2018 46
Emelie C. Tirre President - Americas Senior Management 2018 53
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
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