New Balance Athletic Inc - Company Profile
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New Balance Athletic Inc (New Balance) manufactures, markets and sells shoes, apparels and accessories for men, women and children. The company’s product portfolio comprises running shoes, walking shoes, work shoes, sandals, sport shoes, shirts, jackets and hoodies, shorts, pants, and other fashion related accessories. New Balance markets its products under New Balance, Brine and Warrior brand names. The company sells products through various specialty retailers including licensed and owned retail and factory stores of New Balance, department stores, and online e-commerce portals. It markets products through www.newbalance.com, website. The company primarily operates in the Americas, Europe, Africa, Middle East, Asia and Oceania. New Balance is headquartered in Boston, Massachusetts, the US.
Headquarters
United States of America
Address
100 Guest Street, Brighton Landing, Boston, Massachusetts, 02135
Website
www.newbalance.com
Telephone
1 617 7834000
No of Employees
8,000
Industry
Retailing
Revenue (2020)
$3.0M
New Balance Athletic Inc premium industry data and analytics
Products and Services
| Products | Brands |
|---|---|
| Shoes | : |
| Apparels | New Balance |
| Fashion Accessories | Fresh Foam |
| XYZ | |
| XYZ | |
| XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2024 | Corporate Changes/Expansions | In February, the company opened a new store in Hyderabad, India. |
| 2024 | Corporate Changes/Expansions | In January, the company opened four new concept stores in Phnom Penh, Cambodia. |
| 2023 | Contracts/Agreements | In September, the company entered into an agreement with Amy Roko to foster the engagement of women and empower them through various initiatives. |
Competitor Comparison
| Key Parameters | New Balance Athletic Inc | NIKE Inc | Puma SE | ASICS Corp | Brooks Sports Inc |
|---|---|---|---|---|---|
| Headquarters | United States of America | United States of America | Germany | Japan | United States of America |
| City | Boston | Beaverton | Herzogenaurach | Kobe-Shi | Seattle |
| State/Province | Massachusetts | Oregon | Bayern | Hyogo | Washington |
| No. of Employees | 8,000 | 83,700 | 18,681 | 8,886 | - |
| Entity Type | Private | Public | Public | Public | Private |
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Anne Davis | Executive Vice President - Administration; Vice Chairman | Executive Board | - | - |
| Joe Preston | President; Chief Executive Officer | Senior Management | - | - |
| John Withee | Executive Vice President; Chief Financial Officer | Senior Management | - | - |
| Chris Davis | Chief Marketing Officer; Senior Vice President | Senior Management | - | - |
| Jim Davis | Chairman | Non Executive Board | - | - |
| Non Dignissim Eros | Proin vel | Convallis | 2024 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2024 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2024 | XY |
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