Nielsen Holdings plc - Company Profile
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Nielsen Holdings plc (Nielsen), formerly Nielsen N.V., is a data and analytics company which delivers media and marketing information and analytics to the media industry. It provides manufacturer and retailer data and analytics about what and where consumers purchase. It offers audience measurement services from video, audio and text contents. The company provides retail transactional measurement data, consumer behavior information and analytics primarily in the consumer-packaged goods industry; and viewership and listening data and analytics to the media and advertising industries across the radio, television, online, and mobile platforms. It operates across North America, South America, Europe, the Middle East, Africa, and the Asia Pacific. Nielsen is headquartered in New York City, New York, the US.
Nielsen Holdings plc premium industry data and analytics
Products and Services
Products | Services | Brands |
---|---|---|
- | - | - |
Audience Measurement Solution | Gracenote Content Services | Nielsen |
Advanced Content Discovery | One Measurement Services | Nielsen ONE |
XYZ | ||
XYZ | ||
XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
Year | Event | Description |
---|---|---|
2024 | Plans/Strategy | In March, the company announced its plans to sell its non-core business. |
2023 | New Products/Services | In December, the company introduced its Virtual Australia measurement solution, eTAM VOZ Visual Schedule Builder. |
2023 | Contracts/Agreements | In October, the company entered into a partnership with Eyeota and RDA Research under which agencies and advertisers can seamlessly integrate more than 500 CMV audience segments across 16 different verticals. |
Competitor Comparison
Key Parameters | Nielsen Holdings plc | Alphabet Inc | Google LLC | Oracle Corp | ADOBE Inc |
---|---|---|---|---|---|
Headquarters | United States of America | United States of America | United States of America | United States of America | United States of America |
City | New York | Mountain View | Mountain View | Austin | San Jose |
State/Province | New York | California | California | Texas | California |
No. of Employees | - | 182,502 | 178,234 | 164,000 | 29,945 |
Entity Type | Private | Public | Private | Public | Public |
Executives
Name | Position | Board | Since | Age |
---|---|---|---|---|
David Kenny | Chairman | Executive Board | 2023 | - |
Karthik Rao | Chief Executive Officer | Senior Management | 2023 | - |
Warren Jenson | Chief Financial Officer; President | Senior Management | 2023 | - |
Carole Robinson | Chief Communications Officer | Senior Management | 2024 | - |
Sandra Sims-Williams | Chief Diversity Officer | Senior Management | 2021 | - |
Non Dignissim Eros | Proin vel | Convallis | 2024 | XY |
Non Dignissim Eros | Proin vel | Convallis | 2024 | XY |
Non Dignissim Eros | Proin vel | Convallis | 2024 | XY |
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