Otto GmbH & Co KG - Company Profile

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Otto GmbH & Co KG (Otto) is a multi-channel retailer that offers fashion and lifestyle products. The company's product portfolio includes fashion products, shoes, and lifestyle products, furniture, home accessories, toys, consumer electronics, sports and leisure products, as well as DIY products and accessories for renovation and gardening. It also offers smart services related to receivables management and provides multi-channel retailing concepts for buying and selling its own and third-party products. Otto merchandises products through catalogs, retail shops, websites, and television. Its major brands include About You, Frankonia, Venus, Ambellis, Bonprix, Hermes, and Wohnklam Otte. The company's business operations span Europe, the Americas, and Asia-Pacific. Otto is headquartered in Hamburg, Germany.

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Headquarters Germany

Address Werner-Otto-Strasse 1-7, Hamburg, Baden-Wurttemberg, 22179


Telephone 49 40 64610

No of Employees 41,186

Industry Retailing

Revenue (2023) $17.0B

   

   

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Otto GmbH & Co KG premium industry data and analytics

210+

Retail Market Data Insights

Insight into market share and brand performance.

5

IT Services Contracts

Improve competitive bidding with insights into all publicly disclosed IT services contracts for Otto GmbH & Co KG (including IT outsourcing, business process outsourcing, systems integration & consulting and more).

1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on Otto GmbH & Co KG’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Products Services Brands
Apparel Home Delivery Services About You
Sporting Goods Logistics Services Baur
Textiles Financial Services EOS
XYZ XYZ
XYZ XYZ
XYZ XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2023 Corporate Changes/Expansions In December, Evri launched a new counter service at post offices in Buckinghamshire, the UK.
2023 Contracts/Agreements In May, the company entered into a partnership with Covariant to automate a range of manual fulfillment activities and to install AI robotic solutions across the company’s fulfillment centers.
2022 Acquisitions/Mergers/Takeovers In March, the company acquired a majority stake in Medgate Holding AG, a digital health company.
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Competitor Comparison

Key Parameters Otto GmbH & Co KG Edeka Zentrale AG & Co KG HORNBACH-Baumarkt AG ASOS Plc Amazon.de GmbH
Headquarters Germany Germany Germany United Kingdom Germany
City Hamburg Hamburg Bornheim London Munich
State/Province Baden-Wurttemberg Baden-Wurttemberg Nordrhein-Westfalen England Bayern
No. of Employees 41,186 408,900 25,535 3,352 -
Entity Type Private Private Public Public Private
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Executives
Name Position Board Since Age
Alexander Birken Chief Executive Officer Senior Management 2017 59
Petra Scharner-Wolff Chief Financial Officer Senior Management 2015 52
Michael Otto Chairman Non Executive Board - 80
Sandra Widmaier-Gebauer Vice President - Human Resources; Director Executive Board - -
Kay Schiebur Head - Services Senior Management 2018 55
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
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