Tailored webinars client: Financial Services Technology Provider.
The client wanted to co-host thought leadership webinars to promote the use of its collaborative technology solutions to wealth management organizations across Europe and the US.
Our Solution
GlobalData developed high-impact, thought leadership content drawing upon its unique data, customer surveys, and understanding of key industry issues affecting collaborative technologies and promoted the webinar across digital channels leveraging its extensive contact base. The webinar opened with GlobalData’s presentation, followed by the client’s product demonstration.
Outcome
The client was able to increase demand for its products and build brand credibility and awareness of its collaborative technology capabilities, helping to establish itself as in-the- know within the financial services industry.
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