Sales Intelligence​ Case Study: UK Investment Platform Focused on Alternatives

Our client required a thought leadership piece on private equity with which to engage venture capital firms potentially willing to invest as well as new clients in Europe and Asia Pacific.

Our Solution

• GlobalData proposed a short whitepaper leveraging our long-term tracking of HNW asset allocation trends along with industry issues.
• We delivered a concise, visually appealing and authoritative view of the key issues regarding HNW investment into private equity.

Outcome

Client used GlobalData’s whitepaper as the center piece of a global PR push designed to engage key segments of the industry.