The client was preparing to launch a novel 5-HT3 anti-emetic into the chemotherapy-induced nausea and vomiting (CINV) market in the US, EU5 and Japan, and needed to know the size of the available patient population and the likelihood of use of its new product.
Based on insights gathered through secondary and primary research, GlobalData identified the probable market size for the client’s product and recommended clinical and commercial steps to optimize uptake.