The Number of rooms in Luxury hotels in Italy, attained a value of 45,847 in 2023
The indicator recorded a historical growth CAGR of 2.67% between 2020 to 2023, and is expected to grow by ...
GlobalData projects the indicator to grow ...
Hotels & Motels in Italy
The hotels & motels industry consists of establishments that provide paid lodging and full guest services, typically with a continuous staff presence. In the case of motels, this includes off-street parking facilities, but not necessarily meal services.
Competitive landscape
The Italian hotels and motels industry is dominated by large chains that operate across the budget, midscale, and upscale segments. Large-scale players such as AccorHotels, Best Western, InterContinental Hotels Group, and Marriott dominate this industry but operate alongside a large number of smaller, independent competitors.
The leading players in this industry tend to operate a variety of brands to appeal to a larger number of consumers. All players in this industry face the growing threat posed by short-term rental companies such as Airbnb.
The COVID-19 pandemic heightened competition amongst the leading players in 2020, all of which will be looking to take advantage of the rebound expected over the coming years.
Category segmentation
Room revenue is the largest segment of the hotels & motels industry in Italy, accounting for the largest share of the industry's total value.
The non-room revenue segment accounts for the second-largest share of the industry.
Geography segmentation
Italy accounts for the largest share of the European hotels & motels industry value.
France accounts for the second-largest share of the European industry.
Leading hotels & motels company profiles in Italy
Best Western International Inc
Best Western International Inc (Best Western) is a hotel management company. The company conducts business operations under various brands, including Best Western, Glo, Best Western Plus Executive Residency, Best Western Plus, Vib, and BW Premier Collection. Best Western offers a variety of cuisines through the restaurants situated within the hotels. It also facilitates online reservations for booking hotel rooms through the website and mobile applications.
Moreover, it partnered with various airline and car rental companies, including Aeroflot, Aeroplan, Air France, Air Berlin, Air Miles, Alaska Airlines Mileage Plan, American Airlines AAdvantage, and Avis Rental Cars. It provides special programs for its customers, including Best Western Rewards, Best Western Ride Rewards, Best Western Travel Card, and Best Western Premier. The company’s hotels are spread across North and South America, Europe, Asia, Africa, the Middle East and the South Pacific. Best Western is headquartered in Phoenix, Arizona, the US.
Marriott International Inc (Marriott) is a hospitality service provider that operates hotels and restaurants. It operates franchises and licenses hotels, residential and timeshare properties under several luxuries, premium and select brand names. Its brands include the Ritz-Carlton, JW Marriott, St. Regis, Westin, Renaissance, Marriott Hotels, Le Meridien, Gaylord Hotels, Marriott Executive Apartments, Delta Hotels, Tribute Portfolio, Design Hotels, Courtyard and SpringHill Suites. Marriott offers accommodation, hotel reservations, timeshare vacations, flight and hotel packages, and car rentals services.
It also operates loyalty programs, including The Ritz-Carlton Rewards, Marriott Rewards and Starwood Preferred Guest. The company’s operations span North America, Europe, Africa, the Middle East, Asia-Pacific, Caribbean and Latin America. Marriott is headquartered in Bethesda, Maryland, the US.
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