Explore the latest trends and actionable insights on the Home and Garden market to inform business strategy and pinpoint opportunities and risks.

The Market value of Global Home Improvement & Gardening Products Segment (2017 - 2024, USD Million)

  • The Global Home Improvement & Gardening Products segment registered Market value of USD 1,141,118.65 Million in 2020

  • The indicator recorded a historical growth (CAGR) of 4.19% between 2017 to 2020, and is expected to grow by...

  • GlobalData projects the indicator to grow at a CAGR of...

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The Market value of Global Home Improvement & Gardening Products Segment (2017 - 2024, USD Million)

Published: Mar 2024
Source: GlobalData

Explore the latest trends and actionable insights on the Home and Garden market to inform business strategy and pinpoint opportunities and risks.
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The Market value of Global Home Improvement & Gardening Products Segment (2017 - 2024, USD Million)

Global Home Improvement & Gardening Products Segment

The global home and garden products retail market experienced healthy growth in the historic period, a trend which was continued at a similar rate in 2020. Growth in the market is expected to slow down across the forecast period; nevertheless, moderate growth will be achieved overall. The COVID-19 pandemic has stimulated demand for new, often more spacious property in the US as consumers spend more of their lives within the home. Although the construction of single-family housing units has been slowly on the rise in the US over the last ten years, there has been a significant increase in building completions of this type of property in 2020.

The impact of the COVID-19 pandemic on the market has varied considerably between different global regions. For example, the UK and Italian markets were pushed into decline as nationwide lockdown restrictions and the enforced closure of non-essential stores and businesses greatly reduced footfall within physical retail stores. A similar trend was seen in China and India. Comparatively, the US market saw a boom in growth. During the pandemic, the Swedish government was one of the very few to follow a ‘herd immunity’ strategy to control the coronavirus outbreak in the country. This saw the majority of essential and non-essential shops remaining open, with voluntary social distancing measures in place rather than an enforced lockdown. This has maintained footfall at home and garden retail stores, boosting sales

Category segmentation

Home improvement & gardening products are categorized into two major segments - Gardening & outdoor living and Home improvement.

Gardening and outdoor living: Includes garden buildings, manual and electric garden tools, garden utensils, outdoor living products (garden furniture, barbecues, ornaments), and plants and growing media (compost, domestic fertilizer, flowering plants, seeds, shrubs, and trees).

Home improvement: Includes decorating materials (paint, varnish, wall tiles, wallpaper), electricals hardware (alarms, light fittings, plugs, switches), hardware (brackets, locks, nails, bolts, nuts, etc.), other materials (adhesive, aggregates, boards, cement, doors, window frames, glass, bricks, timber, etc.), and manual & power tools.

Competitive landscape

The global is dominated by several large companies with a strong international presence, as well as smaller, domestic players. The high number of companies operating in the market overall has intensified competition. The US is the largest home and garden product retail market in 2020. It is also home to some of the largest players in the global market. The Chinese market dominates the Asia-Pacific region, whilst Germany is the largest market in Europe. As online shopping becomes increasingly popular, some leading players have enhanced their digital offerings in recent players. Others have focused on meeting the growing demand for more sustainable business practices within the market.

Market distribution

Home Improvement and Gardening Specialists form the leading distribution channel in the global home & garden product retail market.

Who are the leading players?

The Home Depot Inc

JD.com Inc

Lowe’s Companies, Inc.

Inter IKEA Systems BV

Kingfisher Plc

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