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The Market value of Photographic Equipment Segment in United States of America (2020 - 2028, USD Millions)

  • The Photographic Equipment segment in United States of America registered Market value of USD 4,696.63 Millions in 2023

  • The indicator recorded a historical decline (CAGR) of 5.95% between 2020 to 2023, and is expected to decline by...

  • GlobalData projects the indicator to decline at a CAGR of...

The Market value of Photographic Equipment Segment in United States of America (2020 - 2028, USD Millions)

Published: Mar 2024
Source: GlobalData

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Photographic Equipment Segment in the United States of America

The photographic equipment market values the total sales of camcorders, cameras and photographic equipment & optical instruments. Camcorders include all camcorders across all price ranges. Cameras include all cameras across all price ranges. Photographic equipment and optical instruments include all camera and camcorder accessories, binoculars and telescopes. This also includes all projectors across all price ranges.

The US photographic equipment market has declined consistently registering a severe contraction in value. The market is forecast to continue to decline at an accelerating rate. The cameras segment was the market's most lucrative, accounting for the majority share in the market.

Category segmentation

The photographic equipment segment is categorized into three major segments – Cameras, Camcorders, and Photographic equipment & optical instruments. Cameras is the largest segment of the photographic equipment market in the United States.

Competitive landscape

The US market is dominated by electrical and electronics retailers who account for the majority of the market's value. Large retailers benefit from economies of scale and close relationships with suppliers which allow them to be incredibly priced competitive. Rivalry is heightened by low switching costs for buyers and low differentiation between market players, with similar products available from all. The fairly large number of retailers and the ease of expansion further increase competition.  

Market distribution

Electricals and Electronics Retailers form the leading distribution channel in the United States photographic equipment market.

Who are the leading players?

Amazon.com, Inc.

Amazon is an online retailer. The company offers a range of products and services through its trademark e-commerce site, amazon.com. The products offered by the company include merchandise purchased for resale from vendors and products offered by third-party sellers. The company also manufactures and sells Kindle devices.

Best Buy Co., Inc.

Best Buy's operations are organized into two geographic segments: domestic and international. The domestic segment comprises all of the company's US stores, call center and online operations operating under the brand names Best Buy, Best Buy Mobile, Geek Squad, Magnolia Audio Video and Pacific Sales.

Target Corporation

Target operates large-format general merchandise and food discount stores which include Target, CityTarget and SuperTarget stores. The company offers both everyday essentials and fashionable, differentiated merchandise at its stores at discounted prices.

Wal-Mart Stores, Inc.

Wal-Mart is the largest retail company in the world. The company operates retail stores in various formats worldwide. The company also offers its products through various e-commerce websites, including walmart.com and samsclub.com. Wal-Mart offers a broad merchandise assortment at everyday low prices (EDLP).

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