Google and Yandex are the leading companies in GlobalData’s AI theme for the advertising sector

Google, Yandex and Amazon are the leading companies in the artificial intelligence (AI) theme, according to the latest Thematic Scorecard for the advertising sector from GlobalData.

AI refers to software-based systems that use data inputs to make decisions on their own or that help users make decisions.

All three companies gained the highest Thematic score (5 out of 5) for the AI theme in GlobalData’s Thematic Scorecard for the advertising sector. A Thematic score of 5 out of 5 indicates that the companies’ competitive position in this theme will significantly improve their future performance.

On their tail in the advertising sector, with scores of 4 out of 5 in the AI theme, are Alibaba, Adobe, Baidu, Facebook and Twitter.

GlobalData’s Thematic Scorecard ranks companies within a sector on the basis of overall leadership in the 10 themes that matter most to their industry, generating a leading indicator of future performance.

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