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Sector Analysis
Consumer and Market Insights: Bakery and Cereals in Japan
The Japanese Bakery and Cereals market is forecast to register marginally higher growth in value as well as volume terms during 2015-2020. The Bread & Rolls category has the highest volume share in the overall Bakery and Cereals market, while the Cereal Bars category is forecast to register fastest value growth during 2015-2020. Demand for Bakery and Cereals products with new flavors and unique ingredients is high in Japan as a considerable number of Japanese consumers like to try new...