Trip.com Group Ltd (Trip.com Group), formerly Ctrip.com International Ltd, is an online travel service company. It provides hotel accommodation, airline tickets, train tickets and tour packages in China and Internationally. The company combines information on hotels and flights and facilitates its customers in booking hotels and flights. It has collaborations with several hotels in China and Internationally, serving travelers for hotel bookings. Its transportation ticketing service allows the customers to book tickets of all Chinese and major international airlines and...Add to Basket
Big data is increasingly important for travel and tourism companies as the sheer amount of data collected needs to be properly analysed to make informed decisions. This thematic research report takes an in-depth look at the theme of big data and the impact it has on the industry, its players, and also on tourists. The report covers the main themes occurring in the industry, real-life case studies a unique thematic analysis of the impact on the industry including recommendations for...