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Company Profile
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Improbable Worlds Ltd – Company Profile
Improbable Worlds Ltd (Improbable) is a technology company that develop and commercialized the virtual world and pioneering the path to the metaverse technology. The company platform enables the creation of online multiplayer games and multi-domain simulations. Improbable build interconnected user experiences in the metaverse which providing new opportunities for economic, social and cultural change virtually. The company focused on online experiences through daily lives, enriching multiplayer games, live interactive events, entertainment and social spaces. The company operates regional offices in...
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Thematic Analysis
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Virtual & Augmented Reality in Retail and FMCG – Thematic Research
Alternative reality – which encompasses virtual reality (VR), augmented reality (AR), and mixed reality (MR) – could become the next big computing platform. In VR, the user is immersed in an entirely artificial world. In AR, the user sees the real world overlaid with digital data. In 2017, VR/AR headsets were shipped at an increased rate compared to 2016, driven by the launch of several consumer VR headsets, and it was a banner year for mobile AR application programming interface...
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Thematic Analysis
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Virtual & Augmented Reality in Tourism – Thematic Research
Alternative reality – which encompasses virtual reality (VR), augmented reality (AR), and mixed reality (MR) – could become the next big computing platform. In VR, the user is immersed in an entirely artificial world. In AR, the user sees the real world overlaid with digital data. The potential for VR/AR to elevate the tourism experience is enormous. Thanks to VR or AR, future customers can experience destinations, hotels, or even the inside of an airplane before the trip, from the...
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Thematic Analysis
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Virtual & Augmented Reality in Retail – Thematic Research
In 2017, VR/AR headsets were shipped at an increased rate compared to 2016, with several consumer VR headsets launching at that time to help drive this, and it was a banner year for mobile AR application programming interface (API) frameworks. Yet AR is where much of the action is likely to be over the next two to five years. Imagine wearing a pair of glasses with the computing power and functionality of your smartphone, activated by your voice, which recognizes...
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