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Company Profile
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Suntory Beverage & Food Ltd – Company Profile
Suntory Beverage & Food Ltd (SBF), is a subsidiary of Suntory Holding Ltd, manufactures and markets non-alcoholic beverages and food products. The company's product portfolio comprises iced/ready-to-drink tea and coffee drinks, carbonated soft drinks, mineral water, FOSHU, functional drinks, fruit juices, health and processed foods. SBF markets its products under Boss, Iyemon, Yasashii Mugicha, Oolong tea, Mytea, Suntory Natural Mineral Water, Suntory Tennensui, Suntory Green Tea Iyemon, Pepsi Big NAMA, Pepsi, Orangina, MayTea, Green Dakara, Natchan, Ribena, Oasis, Essence of...
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Consumer Insights
Adultifying Soft Drinks; Capitalizing on rising adult demand for non-alcoholic beverages
Adult soft drinks appeal to both alcohol drinkers and traditional soft drink consumers. They are defined by Canadean as non-alcoholic drinks that offer consumers a viable alternative to alcohol by targeting its usage occasions and/or offering a more sophisticated, premium alternative to regular soft drinks.
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