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Consumer Insights
Ingredient Appeal in Personal Care and Household Care – Consumer Survey Insights
This report explores the attitudes and perceptions towards some of the ingredients used within the personal and household care categories. Consumers are paying a high amount of attention to the ingredients in household and personal care products. Brand and manufacturers will need to consider how wider trends such as health and sustainability will impact consumer interest in formulations and raw ingredients.
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Thematic Analysis
City Growth Engines in Consumer – Thematic Research
This report provides an overview of how FMCG companies are adapting for to meet demands in our changing cities. It looks at how particular technologies have been implemented, and how popular their uptake has been. Furthermore, it assesses the impact that COVID-19 has had on resilience, and how it will influence consumer behavior in the years ahead.
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Sector Analysis
Cigarettes in Togo
Despite economic improvement, duty paid sales for cigarette in Togo have been hit by tax rises, leading to a 19.7% drop on 1990 levels in per capita consumption in 2014.