Artificial Intelligence (AI) in Retail and Apparel – Thematic Intelligence

Powered by

All the vital news, analysis, and commentary curated by our industry experts.

AI in Retail and Apparel Thematic Report Overview

The widespread adoption and significant impact of AI on the retail and apparel market have become noticeable recently. Initially, retailers used AI for basic tasks, including inventory management and demand forecasting. However, with the advancement of AI, it is now used in other aspects of retail such as personalized marketing, customer service, pricing optimization, and supply chain management. Retailers now rely on AI to enhance the shopping experience, optimize business operations, and gain an overall competitive edge.

The Artificial Intelligence (AI) in Retail and Apparel thematic intelligence report assesses how AI, combined with other emerging technologies, can be used across the retail and apparel value chain. It provides an overview of the current landscape, as well as key players, while also highlighting opportunities for the use of AIs in the future. The report provides an industry-specific analysis based on GlobalData databases and surveys.

Report Pages 68
Regions Covered Global
AI Market Size (2022) $81.3 billion
AI CAGR (2022-2030) >35%
Forecast Period 2023-2030
Historical Period 2016-2022
Value Chain ·       Hardware

·       Data Management

·       Foundational AI

·       Advanced AI Capabilities

·       Delivery

Leading Adopters ·       Asda

·       Chanel

·       John Lewis

Leading Generative AI Adopters


·       Best Buy

·       Carrefour

·       H&M

Leading AI Vendors ·       Alibaba

·       Alphabet

·       Amazon

Specialist AI Vendors ·       Artificial Solutions

·       Blue Yonder

·       Delvify

Enquire & Decide Discover the perfect solution for your business needs. Enquire now and let us help you make an informed decision before making a purchase.

AI in Retail and Apparel – Industry Analysis

The AI market was valued at $81.3 billion in 2022 and is expected to achieve a CAGR of more than 35% between 2022 and 2030. The AI consulting and support services category is currently the largest market segment while conversational platforms is the fastest-growing segment. This exponential growth has been fueled by the expansion of generative AI applications.

Global AI Revenue by Product 2022-2030 ($ Billion)

Global AI Revenue by Product 2022-2030 ($ Billion)

Buy Full Report for More Insights into the AI in Retail and Apparel Market Forecast

Download A Free Report Sample

AI in Retail and Apparel - Value Chain Analysis

The AI value chain is split into five segments which are hardware, data management, foundational AI, advanced AI capabilities, and delivery.

Hardware: The hardware value chain can be further divided into semiconductors, cameras, sensors and lasers, and servers, among others. The AI hardware stack is not too dissimilar from any IT system, although parts such as semiconductors, cameras, sensors, and edge equipment are very AI-specific. On the other hand, servers, storage, and networking equipment are standard and not designed specifically for AI use cases.

AI Value Chain Analysis

AI Value Chain Analysis

Buy Full Report for More Value Chain Insights into the AI in Retail and Apparel Market

Download A Free Report Sample

AI in Retail and Apparel - Competitive Landscape

Some of the leading retail and apparel companies currently deploying AI are:

  • Asda
  • Chanel
  • John Lewis

Leading Generative AI Adopters

Some of the retail and apparel companies currently deploying generative AI are:

  • Best Buy
  • Carrefour
  • H&M

Some of the leading players within the AI theme are:

  • Alibaba
  • Alphabet (parent company of Google, Waymo, and DeepMind)
  • Amazon

Some of the specialist AI vendors in the retail and apparel sector are:

  • Artificial Solutions
  • Blue Yonder
  • Delvify

Buy Full Report to Know More About the Leading Companies in the AI in Retail and Apparel

Download A Free Report Sample

Retail Sector Scorecard

At GlobalData, we use a scorecard approach to predict tomorrow’s leading companies within each sector. Our sector scorecard has three screens: a thematic screen, a valuation screen, and a risk screen.

The thematic screen ranks companies based on overall leadership in the 10 themes that matter most to their industry, generating a leading indicator of future performance.

The valuation screen ranks our universe of companies within a sector based on selected valuation metrics.

The risk screen ranks companies within a particular sector based on overall investment risk.

Retail Sector Scorecard – Thematic Screen

Retail Sector Scorecard – Thematic Screen

Buy Full Report to Know More About the Retail Sector Scorecards

Download A Free Report Sample


This report is part of our ecosystem of thematic investment research reports, supported by our “thematic engine”.

Key Highlights

Retailers have been using AI for several decades, but its widespread adoption and significant impact on the industry have been more noticeable in recent years. The use of AI in retail started gaining momentum in the early 2000s, with the development of more advanced machine learning algorithms and the availability of large amounts of data.

Reasons to Buy

  • This report will help you to understand AI and its potential impact on the retail and apparel industries.
  • Benchmark your company against your competitors, by comparing how prepared retailers are for AI disruption.
  • Identify and differentiate between the leading AI vendors and formulate an adoption plan for your company.
  • Position yourself for future success by investing in the right AI technologies. Cut through the noise with GlobalData’s priority ratings for each AI technology for each segment of the industry.
  • Develop relevant and credible sales and marketing messages for automotive companies by understanding key industry challenges and where AI use cases are most useful.
  • Identify attractive investment targets by understanding which companies are most advanced in the themes that will determine future success in the automotive industry.

John Lewis
Pretty Little Thing
Best Buy
Artificial Solutions
Blue Yonder
Infinite Analytics
Cambricon Technologies
Hyundai Motor Group

Table of Contents

  • 1. Executive Summary
  • 2. Players
  • 3. AI’s Impact on Retail and Apparel
  • 4. AI’s Impact on Retail Challenges
  • 5. Case Studies
  • 6. AI Timeline
  • 7. Market Size and Growth Forecasts
  • 8. Signals

    • 8.1. Mergers and acquisitions
    • 8.2. Patent trends

  • 9. AI Value Chain

    • 9.1. Hardware
    • 9.2. Data management
    • 9.3. Foundational AI
    • 9.4. Advanced AI capabilities
    • 9.5. Delivery

  • 10. Companies
  • 11. Sector Scorecard

    • 11.1. Retail sector scorecard

  • 12. Glossary
  • 13. Further Reading
  • 14. Our Thematic Research Methodology
  • 15. About GlobalData
  • 16. Contact Us

Frequently asked questions

Artificial Intelligence (AI) in Retail and Apparel – Thematic Intelligence thematic reports
Currency USD

Can be used by individual purchaser only


Can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Undecided about purchasing this report?

Enquire Before Buying Request a Free Sample

Get in touch to find out about multi-purchase discounts
Tel +44 20 7947 2745

Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.

Sample Report

Artificial Intelligence (AI) in Retail and Apparel – Thematic Intelligence was curated by the best experts in the industry and we are confident about its unique quality. However, we want you to make the most beneficial decision for your business, so we offer free sample pages to help you:

  • Assess the relevance of the report
  • Evaluate the quality of the report
  • Justify the cost

Download your copy of the sample report and make an informed decision about whether the full report will provide you with the insights and information you need.

Below is a sample report to understand what you are buying

See what our customers are saying

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise.  The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

Senior Account Manager, TSYS
Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at Artificial Intelligence (AI) in Retail and Apparel – Thematic Intelligence in real time.

  • Access a live Artificial Intelligence (AI) in Retail and Apparel – Thematic Intelligence dashboard for 12 months, with up-to-the-minute insights.
  • Fuel your decision making with real-time deal coverage and media activity.
  • Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.