Americas Non-Alcoholic Beverage Sport Sponsorship Landscape, 2022 – Analysing Biggest Deals, Sports League, Brands and Case Studies
The active sport sponsorship agreements in the American region for the non-alcoholic beverage (NAB) market are worth an estimated $847 million in 2022. This is largely due to the spending of the majority of the brands in the American top 5 leagues. With increased awareness of health post-pandemic, consumers aim to opt for healthier and non-alcoholic beverages.
The Non-alcoholic beverage (Americas) report provides an overview of the sector’s involvement with the rights holders in the sports industry. The report further analyzes market trends for NAB sponsorship in the Americas region, sector biggest spenders, secondary sector breakdown, key brands, sports attracting the majority of sponsorship, and the most attractive league for NAB sector brands.
Americas Non-Alcoholic Beverage Sport Sponsorship Market Dynamics
Non-alcoholic beverage sponsorship remains a well-represented industry in the sport sponsorship market. The major stakeholders in this industry include globally recognized soft drinks, energy drinks, and sports drinks brands such as Coca-Cola, Pepsi, Monster Energy, and Gatorade, with their branding mostly displayed at sporting events in the Americas region as well as brands utilizing the digital assets in association with sporting properties to build mass appeal and increase consumer base.
Key Sporting Sectors Associated with the Americas Non-Alcoholic Beverage Sport Sponsorship Market
The key sporting sectors associated with Americas non-alcoholic beverage sports sponsorship market are American football, basketball, soccer, motor sports, baseball, ice hockey, college football, US college sport, golf, and esports.
Americas Non-Alcoholic Beverage Sport Sponsorship Market Analysis by Sporting Sectors
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Key Secondary Sectors Associated with Americas Non-Alcoholic Beverage Sport Sponsorship Market
The key secondary sectors associated with the Americas non-alcoholic beverage sports sponsorship market are soft drinks, water, sports drinks, energy drinks, coffee, tea, juices, and other beverages.
Americas Non-Alcoholic Beverage Sport Sponsorship Market Analysis by Secondary Sectors
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Key Brands Associated with the Americas Non-Alcoholic Beverage Sport Sponsorship Market
Some of the key brands in the Americas Non-Alcoholic Beverage Sport Sponsorship Market are Coca Cola, Mountain Dew, Aquafina, Gatorade, PepsiCo, Pepsi, Dr. Pepper, Red Bull, BodyArmor, and Monster Energy.
Americas Non-Alcoholic Beverage Sport Sponsorship Market Analysis by Brands
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Americas Non-Alcoholic Beverage Sport Sponsorship Market Report Overview
| Sponsorship Value (2022) | $847 million |
| Key Sporting Sectors | American Football, Basketball, Soccer, Motor Sports, Baseball, Ice Hockey, College Football, US College Sport, Golf, and Esports |
| Key Secondary Sectors | Soft Drinks, Water, Sport Drinks, Energy Drinks, Coffee, Tea, Juices, and Other Beverages |
| Key Brands | Coca Cola, Mountain Dew, Aquafina, Gatorade, PepsiCo, Pepsi, Dr. Pepper, Red Bull, BodyArmor, and Monster Energy |
Reasons to Buy
- This non-alcoholic beverage (Americas) sector report offers a thorough, forward-looking analysis of the NAB sector sponsorship landscape, with major geographical markets within the Americas region for the NAB sector brands highlighted in a concise format to help executives build proactive and productive growth strategies.
- Accompanying GlobalData’s sponsorship database, the report examines the NAB sector expenditure on sports sponsorship in the Americas region, most valuable sport, league, and sub-region in terms of brand spend, lucrative partners to the sports industry, market insights on trends concerning deal volume and valuation from 2019-2022, in addition to featuring sector’s most notable partnerships.
- With several charts and tables, the report is intended for an executive-level audience, boasting presentation quality.
Key Players
Table of Contents
Frequently Asked Questions
The non-alcoholic beverage market sports sponsorship value is $847 million in 2022.
The key sporting sectors associated with Americas non-alcoholic beverage sports sponsorship market are American football, basketball, soccer, motor sports, baseball, ice hockey, college football, US college sport, golf, and esports.
The key secondary sectors associated with the Americas non-alcoholic beverage sports sponsorship market are soft drinks, water, sports drinks, energy drinks, coffee, tea, juices, and other beverages.
Some of the key brands in the Americas non-alcoholic beverage sports sponsorship market are Coca Cola, Mountain Dew, Aquafina, Gatorade, PepsiCo, Pepsi, Dr Pepper, Red Bull, BodyArmor, and Monster Energy.
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