Brazil Beer and Cider Market Analysis by Category and Segment, Company and Brand, Price, Packaging and Consumer Insights
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Brazil Beer and Cider Market Overview
The Brazil beer and cider market size was LCU194.74 billion in 2022 and the market is expected to register a CAGR of more than 6% during 2023-2028. The Brazil beer and cider market research report provides detailed data analysis of the beer and cider sector and includes an introduction, category and segment insights, company and brand insights, channel insights, packaging insights, and appendix sections.
Brazil Beer and Cider Market Outlook, 2022-2028 (LCU Billion)
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Brazilian consumers have been becoming increasingly health conscious. A significant proportion of them consider the impact that the product they purchase has on their health to be an important factor while making the purchase. The zero-alcohol strength segment will grow over the next few years, with support from investments by leading manufacturers. For instance, in 2023, Heineken Brazil announced its plan to expand the production capacity of its zero-alcohol beer.
Market Size (2022) | LCU194.74 billion |
CAGR (2023-2028) | >6% |
Historical Period | 2018-2022 |
Forecast Period | 2023-2028 |
Key Distribution Channels | · On-Premise
· Off-Premise |
Key Packaging Materials | · Glass
· Metal · PET |
Key Packaging Types | · Bottle
· Can · Keg |
Leading Brands | · Skol (InBev)
· Brahma · Heineken · Antarctica · Itaipava |
Leading Companies | · Ambev
· Heineken Brazil · Cervejaria Petropolis · Cervejaria Cidade Imperial · INAB |
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Brazil Beer and Cider Market Segmentation by Distribution Channels
The on-premise channel dominated the market by value in 2022.
The key distribution channels in the Brazil beer and cider market are on-premise and off-premise. In 2022, the off-premise distribution channel dominated the market in terms of value and volume. The segment includes volume sold for “subsequent consumption” at the point of purchase including home delivery, e-commerce, large modern and traditional retail, and specialist beverage retailers.
Brazil Beer and Cider Market Analysis by Distribution Channels, 2022 (%)
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Brazil Beer and Cider Market Segmentation by Packaging
Bottles were the most preferred packaging type and glass was the leading packaging material in 2022.
The key packaging types in the Brazil beer and cider market are can, bottle, and keg. The bottle packaging type had the major market volume share in 2022. The key packaging materials in the Brazil beer and cider market are metal and glass. Glass had the major market volume share in 2022.
Brazil Beer and Cider Market Analysis by Packaging Types, 2022 (%)
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Brazil Beer and Cider Market – Top Brands
Skol (InBev) emerged as the most popular brand in terms of value and volume in 2022.
The report offers the market share and growth in terms of volume and value of the top-performing Brazil beer and cider brands. Some of the leading brands in the Brazil beer and cider market are –
- Skol (InBev)
- Brahma
- Heineken
- Antarctica
- Itaipava
- Others
Brazil Beer and Cider Market Analysis by Brands, 2022 (%)
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Brazil Beer and Cider Market – Competitive Landscape
Ambev with the highest revenue became the market leader in 2022.
The report offers the market share and growth in terms of volume and value of the top-performing Brazil beer and cider companies. Some of the leading companies in the Brazil beer and cider market are –
- Ambev
- Heineken Brazil
- Cervejaria Petropolis
- Cervejaria Cidade Imperial
- INAB
- Others
Brazil Beer and Cider Market Analysis by Companies, 2022 (%)
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Segments Covered in the Report
Brazil Beer and Cider Market Distribution Channel Outlook (Value, LCU Billion, 2018-2028)
- On-Premise
- Off-Premise
Brazil Beer and Cider Market Packaging Material Outlook (Value, LCU Billion, 2018-2028)
- Metal
- Glass
Brazil Beer and Cider Market Packaging Type Outlook (Value, LCU Billion, 2018-2028)
- Can
- Bottle
- Keg
Scope
- A rise in demand among young consumers for mixology and growth in the popularity of several other beverage types such as hard seltzers and alcoholic cocktails have been taking volume sales away from beer. Young consumers have been showing more inclination towards sweeter flavors.
- Increasing employment in Brazil has boosted consumers’ purchasing power. This factor, along with consumers’ pent-up desire to indulge, encouraged them to spend more on beer & cider purchases. As a result, the premium segment generated significant volume gains in 2022.
Reasons to Buy
- Gain an in-depth understanding of the dynamics and structure of the Brazilian beer and cider industry, from the latest competitive intelligence of both historical and forecast data to enhance your corporate strategic planning.
- Understand volume vs. value data and identify the key growth opportunities across the super-premium, premium, mainstream, and discount segments to best target profitability.
- Analyze domestic and imported beer brand performance to develop a competitive advantage.
- Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.
Heineken Brazil
Cervejaria Petropolis
Cervejaria Cidade Imperial
INAB
Colorado
Cervejaria Paraense
WorldBev
Table of Contents
Frequently asked questions
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What was the Brazil beer and cider market size in 2022?
The beer and cider market size in Brazil was LCU194.74 billion in 2022.
-
What is the Brazil beer and cider market growth rate?
The beer and cider market in Brazil is expected to register a CAGR of more than 6% during 2023-2028.
-
Which was the leading distribution channel in the Brazil beer and cider market in 2022?
The leading distribution channel by value in the Brazil beer and cider market was off-premise.
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Which was the leading packaging material in the Brazil beer and cider market in 2022?
The leading packaging material in the Brazil beer and cider market was glass.
-
Which was the leading packaging type in the Brazil beer and cider market in 2022?
The leading packaging type in the Brazil beer and cider market was the bottle.
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Which are the leading brands in the Brazil beer and cider market?
Some of the leading brands in the Brazil beer and cider market are Skol (InBev), Brahma, Heineken, Antarctica, Itaipava, and others.
-
Which are the leading companies in the Brazil beer and cider market?
Some of the leading companies in the Brazil beer and cider market are Ambev, Heineken Brazil, Cervejaria Petropolis, Cervejaria Cidade Imperial, INAB, and others.
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