Children’s Homewares
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The children’s homewares market grew by 1.6% in 2015 to reach £1,612m, predominantly driven by the maturing ‘mini baby boomers’ group, a result of the spike in birth rates across 2010-2012. As these babies have grown into toddlers and young children, their parents have increased their spending on products such as beds, bedding, bathroom linens, and furnishings for nurseries and children’s bedrooms.
Scope
Children’s Homewares explores growth trends, opportunities, inhibitors and future success strategies in the UK children’s homewares market. It includes the latest market sizes for beds, soft furnishings and decoratives and market shares for the leading players.
It provides in-depth analysis of the following:
– Issues & Strategies
– The Market
– The Retailers
– The Consumer
Reasons to Buy
Utilize the detailed data and insight on the market to help form an effective growth strategy across the market
Understand your target demographic and their key issues and demands
Identify the opportunities to grow business in this sector.
Understand the journey of consumers throughout the process of purchases.
Ikea
Mothercare
Asda/ George
Amazon
Tesco
Dunelm
John Lewis
Mamas and Papas
Wilko
Table of Contents
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Figures
Frequently asked questions
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