Confectionery Market Opportunities, Trends, Growth Analysis and Forecast to 2027

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Confectionery Market Overview

The confectionery market size was $187 billion in 2022. The market is expected to record a CAGR of more than 6% during 2022-2027. Healthy confectionery has become more popular as consumers are seeking guilt-free indulgence. This has pushed companies to innovate and reformulate their products to suit these consumers’ needs. Furthermore, consumers’ interest in the use of healthier ingredients has led to the launch of products with no trans fats and low/zero-sugar claims along with healthy/nutritional ingredients.

Confectionery Market Outlook 2022-2027 ($ Billion)

Confectionery Market Outlook 2022-2027 ($ Billion)

The confectionery market report comprises a comprehensive overview of the global confectionery sector. It includes an overall sector overview, insights on changes in consumption patterns, a list of high-potential countries, and a competitive landscape. The report also provides an overview of the current meat substitute scenario regarding the outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers a regional overview across five regions including Asia-Pacific, Middle East & Africa, Americas, Western Europe, and Eastern Europe highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.

Market Size (2022) $187 billion
CAGR (2022-2027) >6%
Key Categories Chocolate, Sugar Confectionery, and Gum
Key Regions Asia-Pacific, Western Europe, Eastern Europe, Americas, Middle East and Africa
High-potential Countries Canada, Germany, the UK, Japan, China, Brazil, Romania, South Africa, the UAE, and the Czech Republic
Key Distribution Channels Hypermarkets & Supermarkets, Convenience Stores, E-retailers, Food & drink specialists, and Others
Key Packaging Materials Flexible Packaging, Rigid Plastics, Paper & Board, Rigid Metal, and Glass
Leading Players Mars, Incorporated, Mondelēz International, Ferrero, The Hershey Company, Nestle’, and Private Label

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Confectionery Market Segmentation by Category

The key categories in the confectionery market are chocolate, sugar confectionery, and gum. In 2022, the chocolate category dominated the confectionery market share and is expected to continue doing so during the forecast period. Leading companies such as Mars, Mondelēz, and Ferrero have launched new products with innovative formulations with low-sugar or nutritional attributes in attractive packaging globally to generate demand among consumers. 

Confectionery Market Analysis by Category, 2022 (%)

Confectionery Market Analysis by Category, 2022 (%)

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Confectionery Market Segmentation by Region

The key regions in the confectionery market are Asia-Pacific, Western Europe, Eastern Europe, the Americas, and the Middle East and Africa. In 2022, the Americas segment accounted for the largest revenues in the confectionery market. The sector’s growth is primarily attributed to household consumption among consumers in the US increasing by 9.76% in 2022. This motivated consumers to opt for confectionery products that generally have novel ingredients and flavors and premium prices.​

Consumers younger than 24, who make up the largest market in the US, demonstrate a strong willingness to try new and exotic flavors in search of an indulgent and decadent experience​. Young consumers in Canada, one of the high-potential countries, also seek guilt-free indulgences.

The key high-potential countries in the confectionery market are Canada, Germany, the UK, Japan, China, Brazil, Romania, South Africa, the UAE, and the Czech Republic.

Confectionery Market Analysis by Region, 2022 (%)

Savory Snacks Market Analysis by Region, 2022 (%)

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Confectionery Market Segmentation by Distribution Channel

The key distribution channels in the confectionery market are hypermarkets & supermarkets, convenience stores, e-retailers, and food & drink specialists, and among others. In 2022, the hypermarkets & supermarkets emerged as the leaders with the highest confectionery market value.

Confectionery Market Analysis by Distribution Channel, 2022 (%)

Confectionery Market Analysis by Distribution Channel, 2022 (%)

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Confectionery Market Segmentation by Packaging Material

The key packaging materials used in the confectionery market are flexible packaging, rigid plastics, paper & board, rigid metal, and glass. In 2022, the flexible packaging was the most used packaging material in the confectionery market.

Confectionery Market Analysis by Packaging Material, 2022 (%)

Confectionery Market Analysis by Packaging Material, 2022 (%)

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Confectionery Market - Competitive Landscape

The key leading players in the confectionery market are Mars, Incorporated, Mondelēz International, Ferrero, The Hershey Company, Nestle’, and Private Label among others. In 2022, Mars, Incorporated led the confectionery market with the highest contribution share by value.

Confectionery Market Analysis by Leading Players, 2022 (%)

Confectionery Market Analysis by Leading Players, 2022 (%)

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Reasons to Buy

  • Manufacturing and retailers seek the latest information on how the market is evolving to formulate their sales and marketing strategies. There is also a demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities for growth within the sector in the region
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape, and demographic analysis, that can help companies gain insight into the country-specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, which can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Key Players

Mondelēz International
Mars
Ferrero
The Hershey Company
Nestlé
Perfetti Van Melle
Lotte
Colian
Sweetco Foods Ltd
Chocoladefabriken Lindt & Sprüngli
Yildiz Holding

Table of Contents

Executive Summary

Part 1: Sector Overview

Current Scenario and Future Outlook

Global Confectionery Sector Overview – What Are the Growth Factors, Latest Developments, and Future Inhibitors?

Regional Confectionery Overview – What Are the Growth Factors, Latest Developments, and Future Inhibitors?

Key Challenges in the Global Confectionery Sector

Part 2: Shift in Confectionery Consumption Patterns

Change in Consumption Levels in Overall Confectionery Sector, 2017–27

Reasons for Shift in Consumption Patterns

Part 3: Identifying High-Potential Countries

Analysis of 10 Countries on the Basis of Risk–Reward Analysis (Market Assessment, Economic Development,

Sociodemographic Factors, Governance Indicators, and Technological Infrastructure)

Part 4: Country Deep-Dive

High-Potential Country Analysis

Key Trends

Part 5: Health & Wellness Analysis

Global and Regional

Growth Contribution by Region

Key Product Attributes

Key Consumer Benefits

Leading Health & Wellness Companies by Category

Part 6: Competitive Environment

Leading Companies by Value – Global

Company and Brand Share Analysis – Global

Company and Brand Share Analysis by Region

Part 7: Competitive Landscape – Market Analysis

Part 8: Market Share of Private Labels

Private Label Share Analysis by Region

Private Label Share Analysis by Category

Part 9: Key Distribution Channels

Share of Key Distribution Channels – Global and Regional Level

Part 10: Select Industry Metrics

Global Patent Filings

Global Job Analytics

Global Deals

Part 11: Key Packaging Formats

Growth Analysis by Key Pack Material and Pack Type

Growth Analysis by Key Closure Type and Primary Outer Type

Appendix

Definitions

Methodology

About GlobalData

Table

Key categories by value and volume, 2022–27 – Global

Key categories by value and volume, 2022–27 – Asia-Pacific

Key categories by value and volume, 2022–27 – Middle East and Africa

Key categories by value and volume, 2022–27 – Americas

Key categories by value and volume, 2022–27 – Western Europe

Key categories by value and volume, 2022–27 – Eastern Europe

Canada: Category share

Germany: Category share

The UK: Category share

Japan: Category share

China: Category share

Brazil: Category share

Romania: Category share

South Africa: Category share

The UAE: Category share

The Czech Republic: Category share

Leading companies in global confectionery sector (% share by value), 2022

Key pack material volume share (%), 2022

Annual volume growth by pack material (%), 2017–27

Key pack type volume share (%), 2022

Annual volume growth by pack type (%), 2017–27

Key closure type volume share (%), 2022

Annual volume growth by closure type (%), 2017–27

Key primary outer type volume share (%), 2022

Annual volume growth by primary outer type (%), 2017–27

Figures

Change in consumption levels in overall confectionery sector, 2017–27

Change in consumption levels in overall confectionery sector – Asia-Pacific, 2017–27

Change in consumption levels in overall confectionery sector – Middle East and Africa, 2017–27

Change in consumption levels in overall confectionery sector – Americas, 2017–27

Change in consumption levels in overall confectionery sector – Western Europe, 2017–27

Change in consumption levels in overall confectionery sector – Eastern Europe, 2017–27

Identifying high-potential countries, risk–reward analysis – Asia-Pacific

Identifying high-potential countries, risk–reward analysis – Middle East and Africa

Identifying high-potential countries, risk–reward analysis – Americas

Identifying high-potential countries, risk–reward analysis – Western Europe

Identifying high-potential countries, risk–reward analysis – Eastern Europe

Top five companies’ shares by brand (in value terms) in the confectionery sector, 2022 – Global

Top five companies’ shares by brand (in value terms) in the confectionery sector, 2022 – Asia-Pacific

Top five companies’ shares by brand (in value terms) in the confectionery sector, 2022 – Middle East and Africa

Top five companies’ shares by brand (in value terms) in the confectionery sector, 2022 – Americas

Top five companies’ shares by brand (in value terms) in the confectionery sector, 2022 – Western Europe

Top five companies’ shares by brand (in value terms) in the confectionery sector, 2022 – Eastern Europe

Key brands – chocolate, 2022

Key brands – gum, 2022

Key brands – sugar confectionery, 2022

Private label value and share by region, 2017–22

Private label value and share by category, 2022

Leading distribution channels by region (% share by value), 2022

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