Consumer and Market Insights: Dairy & Soy Food in Singapore

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Singapore’s strong economy and consumer’s high disposable income will facilitate the growth of Dairy & Soy Food market in the country. The market is being led by the Milk category both in value and volume terms while the Drinkable Yogurt category is forecast to register fastest growth during 2015-2020. Hypermarkets & Supermarkets account for the majority of distribution share for Dairy & Soy Food products in Singapore. The penetration of private label products in the market remains low.


• Singapore’s Dairy & Soy Food market is forecast to grow at a CAGR of 5.7% during 2015-2020

• The Butter segment is expected to gain maximum share growth within the Butter & Spreadable Fats category

• Hypermarkets & Supermarkets is the leading distribution channel in Singapore's Food market.

• The Soymilk & Soy Drinks category has the highest private label penetration in Singapore's Dairy & Soy Food market

• Rigid Plastics is forecast to register fastest growth among packaging materials during 2015-2020

Reasons to Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Arla Foods
Auric Pacific Group Ltd
Ballantyne Foods Pty Ltd
Fonterra Co-Operative Group Limited
Groupe Lactalis
Irish Dairy Board
Westland Co-Operative Diary Co.
Goodman Fielder Limited
Lam Soon Group
Megmilk Snow Brand Co.Ltd.
Peerless Holdings Pty Ltd
Unilever Plc
Ben Foods(S) Pte Ltd.
Kraft Foods Inc
Mondelez International Inc
Natrad Food
Groupe Bel
Parmareggio Spa
Regal Cream Products Pty Ltd
Rücker GmbH
Bakery Supply Inc
Uhrenholt A/S
Cp Meiji Co Ltd
F & N Foods Pte Ltd
Malaysia Dairy Industries Pte Ltd
Malaysia Milk Sdn Bhd
Meiji Holdings Co.Ltd
Serra Natural Foods Limited
Yakult Honsha Co.
Hay Dairies Pte Ltd
Nestlé S.A.
Daisy Brand Llc.
Pt Greenfields Indonesia
Royal FrieslandCampina N.V.
Harvey Fresh
Lion Pty Ltd
Murray Goulburn Co-Operative Co. Limited
Organic Dairy Farmers Co-Operative
Vitasoy International Holdings Limited
The Hershey Company
Unifood International (S) Pte Ltd
Emmi Group
Farmers` Co-Operative Union Ltd.
General Mills Inc.

Table of Contents


• Report Scope

Country Context

• Macroeconomic indicators –GDP Per Capita, Population, Consumer Price Index and Age Profile

• Retail and foodservice analysis –Key Takeaways

Market Overview and Consumer Demographics

• Value and volume analysis for Singapore's Dairy & Soy Food market

• Impact of exchange rate fluctuations on Singapore's Dairy & Soy Food market

• Degree of trade up/down in Singapore’s Dairy & Soy Food market (On-trade and Off-trade)

• Volume analysis by category (On-trade and Off-trade analysis)

• Market value and growth rates, by category

• Historic and forecast value analysis by category

• Winners and losers by categories with change in market share

• Segment share (Off-trade / On-trade) in a category (value terms) and change in market share

• Volume consumption analysis by gender, age, education and urbanization –at category level

• Average category level pricing

Retail Landscape and Key Distribution Channels

• Leading retailers in Singapore's Food market

• Leading distribution channels (value terms) in Singapore's Dairy & Soy Food market

• Leading distribution channels ((value terms) by category

Competitive Landscape

• Market share of leading brands (in value and volume terms) by category and segment

• Penetration of private label by category in Singapore's Dairy & Soy Food market

• Private label growth (in value terms) compared to brands

Health and Wellness analysis

• Value of Health & Wellness claims by category

• Key Health & Wellness product attributes driving sales

• Key Health & Wellness consumer benefits driving sales

• Key Health & Wellness companies and market share


• Dairy & Soy Food market by type of packaging material/container (in volume terms)

• Dairy & Soy Food market by type of packaging closure (in volume terms)

• Dairy & Soy Food market by type of packaging, forecast(in volume terms)

Examples of New Product Development

• New products launched in Singapore's Dairy & Soy Food market


• Country context

• Category value and volume data

• Consumer Demographics data

• Sector Overview

• Health & Wellness data

• Segment data

• Packaging data

• Category definitions

• Segment definitions

• Channel definitions

• Health & Wellness definitions

• Methodology

• About Canadean

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