Consumer and Market Insights: Dairy & Soy Food in the US
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Consumer and Market Insights: Dairy & Soy Food in the US provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.
Scope
The US Dairy & Soy Food market is forecast to grow in value but decline in volume during 2015-2020
Kids are the key target audience for the majority of Dairy & Soy Food consumption
The average price of Dairy & Soy Food in the US is the highest among developed countries
The Drinkable Yogurt category registered fastest growth of private label
Reasons to Buy
This report brings together consumer analysis and market data to provide actionable insight into the behavior of US Dairy & Soy consumers.
This is based on Canadean’s unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Dairy & Soy sector. Category, brand, and packaging dynamics are also examined.
This allows product and marketing strategies to be better aligned with the leading trends in the market.
Chobani
Sargento
Burnett
Labni
Stony Field Farm
Trader Joe’s
Muller Quaker Dairy LLC
Dannon Co.Inc.
Epicurean Dairy Co.
Senagral
Baackes & Heimes
Moma Foods Ltd.
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Frequently asked questions
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