Consumer and Market Insights: Suncare in Austria
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Stable economic growth and high disposable income will drive demand towards consumer packaged goods in Austria Nivea and Piz Buin are the market leaders in the Austrian Suncare market. Hypermarkets & Supermarkets is the leading distribution channel in the Austrian Suncare market. The Tube is the most commonly used closure type, accounted to 50.1% share in the Austrian Suncare market during 2015-2020.
Scope
Canadean’s Consumer and Market Insights report on the Suncare market in Austria provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained
• Market data: Overall market value and volume data with growth analysis for 2010-2020
• Category coverage: Value and growth analysis for After-Sun, Self-Tan, and Sun Protection with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
• Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015
• Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Health & Beauty Stores and others in 2014
• Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Glass and others; container data for: Bottle, Tube, Aerosol and others
Reasons to Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Spar
Markant
Hofer
Beiersdorf AG
Lidl
Johnson & Johnson GmbH
L'Oréal Group
Energizer Holdings Inc
Ultrasun
Estée Lauder Inc
Coty Inc
Clarins Group
Sisley
Gosh Cosmetics
LVMH Moët Hennessy - Louis Vuitton
Henkel AG & Co. KGaA
Henkel
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