Country Profile: Make-Up Sector in Russia

Table of Contents

1. Report Scope 1

2. Executive Summary 2

3. Russia in the Global and Regional Context 3

3.1. Russia’s share in the Global and Eastern European Make-Up sectors 3

3.2. Russia compared to other leading countries in Eastern Europe 4

4. Market Size Analysis – Make-Up Sector 5

4.1.1. Value and volume analysis – Make-Up sector in Russia 5

4.2. Per capita consumption – Russia compared to Eastern Europe and globally 6

4.3. Value and volume analysis of markets in the Make-Up sector 7

4.4. Growth analysis by markets 8

5. Market and Category Analysis 9

5.1. Per capita consumption analysis by markets 9

5.2. Market analysis: Eye Make-Up 10

5.3. Market analysis: Face Make-up 13

5.4. Market analysis: Lip Make-Up 15

5.5. Market analysis: Nail Make-Up 18

6. Distribution Analysis 19

6.1. Distribution channel share analysis: Make-Up 19

6.2. Distribution channel share analysis: Eye Make-Up 20

6.3. Distribution channel share analysis: Face Make-Up 21

6.4. Distribution channel share analysis: Lip Make-Up 22

6.5. Distribution channel share analysis: Nail Make-Up 23

7. Competitive Landscape 24

7.1. Brand share analysis by sector 24

7.2. Brand share analysis by markets 27

7.3. Private label share analysis 38

8. Packaging Analysis 40

8.1. Packaging share and growth analysis by package material 40

8.2. Packaging share analysis by package material 41

8.3. Packaging share and growth analysis by pack type 42

8.4. Packaging share analysis by pack type 43

8.5. Packaging share and growth analysis by closure type 44

8.6. Packaging share analysis by closure type 45

8.7. Packaging share and growth analysis by primary outer type 46

8.8. Packaging share analysis by primary outer type 47

9. Macroeconomic Analysis 48

9.1. GDP per Capita 51

9.2. Population and population growth 52

9.3. Consumer Price Index 53

9.4. Population breakdown by age 54

10. Consumergraphics 55

10.1. Consumption by Gender 55

10.2. Consumption by Age 56

10.3. Consumption by Education 57

10.4. Consumption by Urbanization 58

11. Methodology 59

12. Definitions 60

13. Appendix 63

14. About GlobalData 73

15. Disclaimer 74

16. Contact Us 75

List of Tables

Table 1: Growth analysis by markets, 2016-2021 8

Table 2: Value analysis of the Eye Make-Up market categories, 2011-2021 11

Table 3: Volume analysis of the Eye Make-Up market by categories, 2011-2021 12

Table 4: Value analysis of the Face Make-Up market by categories, 2011-2021 14

Table 5: Volume analysis of the Face Make-Up market by categories, 2011-2021 14

Table 6: Value analysis of the Lip Make-Up market by categories, 2011-2021 16

Table 7: Volume analysis of the Lip Make-Up market by categories, 2011-2021 17

Table 8: Brand Value – Make-Up sector, 2016 25

Table 9: Brand Value – the Eye Make-Up market, 2016 28

Table 10: Brand Value – the Face Make-Up market, 2016 31

Table 11: Brand Value – the Lip Make-Up market, 2016 34

Table 12: Brand Value – the Nail Make-Up market, 2016 37

Table 13: Consumption of Make-Up by gender and markets (Million Units, 2016) 55

Table 14: Consumption of Make-Up by age and markets (Million Units, 2016) 56

Table 15: Consumption of Make-Up by education and markets (Million Units, 2016) 57

Table 16: Consumption of Make-Up by urbanization and markets (Million Units, 2016) 58

Table 17: Market Definitions 60

Table 18: Category Definitions 61

Table 19: Channel Definitions 62

Table 20: Market Value for Eye Make-Up – by category (RUB Million), 2011-2021 63

Table 21: Market Value for Eye Make-Up – by category (US$ Million), 2011-2021 63

Table 22: Market Volume for Eye Make-Up – by category (Million Units), 2011-2021 64

Table 23: Market Value for Face Make-Up – by category (RUB Million), 2011-2021 64

Table 24: Market Value for Face Make-Up – by category (US$ Million), 2011-2021 65

Table 25: Market Volume for Face Make-Up – by category (Million Units), 2011-2021 65

Table 26: Market Value for Lip Make-Up – by category (RUB Million), 2011-2021 66

Table 27: Market Value for Lip Make-Up – by category (US$ Million), 2011-2021 66

Table 28: Market Volume for Lip Make-Up – by category (Million Units), 2011-2021 67

Table 29: Market Value for Nail Make-Up (RUB Million), 2011-2021 67

Table 30: Market Value for Nail Make-Up (US$ Million), 2011-2021 68

Table 31: Market Volume for Nail Make-Up (Million Units), 2011-2021 68

Table 32: Make-Up Sales Distribution in Russia – by Markets (RUB Million), 2016 69

Table 33: Package Material (in Million pack units) 69

Table 34: Pack Type (in Million pack units) 70

Table 35: Closure Type (in Million pack units) 70

Table 36: Primary Outer Type (in Million pack units) 71

Table 37: Exchange Rates: (US$-RUB), 2011-2021 71

Table 38: GDP Per Capita (RUB) 71

Table 39: Population 72

Table 40: Consumer Price Index 72

Table 41: Age Profile (Millions of Persons) 72

List of Figures

Figure 1: Volume share of Russia in the global and Eastern European Make-Up sector, 2011-2021 3

Figure 2: Russia compared to the top four countries in Eastern Europe – market size, growth, and competitive landscape 4

Figure 3: Market size analysis by value and volume, Make-Up sector, 2011-2021 5

Figure 4: Per capita consumption in Russia compared to global and Eastern European average, 2011-2021 6

Figure 5: Value and volume growth analysis by markets, 2016-2021 7

Figure 6: Per capita consumption (by markets) in Russia compared to the global and Eastern European average, 2016 9

Figure 7: Value and volume growth analysis, Eye Make-Up market, 2011-2021 10

Figure 8: Value and volume growth analysis, Face Make-Up market, 2011-2021 13

Figure 9: Value and volume growth analysis, Lip Make-Up market, 2011-2021 15

Figure 10: Value and volume growth analysis, Nail Make-Up market, 2011-2021 18

Figure 11: Distribution channel share, Make-Up, 2011-2016 19

Figure 12: Distribution channel share, Eye Make-Up market, 2011-2016 20

Figure 13: Distribution channel share, Face Make-Up market, 2011-2016 21

Figure 14: Distribution channel share, Lip Make-Up market, 2011-2016 22

Figure 15: Distribution channel share, Nail Make-Up market, 2011-2016 23

Figure 16: Leading brands in the Russian Make-Up sector, value share, 2016 24

Figure 17: Leading brands in the Eye Make-Up market, value share, 2016 27

Figure 18: Leading brands in the Face Make-Up market, value share, 2016 30

Figure 19: Leading brands in the Lip Make-Up market, value share, 2016 33

Figure 20: Leading brands in the Nail Make-Up market, value share, 2016 36

Figure 21: Private label penetration by markets (value terms), 2016 38

Figure 22: Growth analysis, private label and brands, 2011-2016 39

Figure 23: Packaging share and growth analysis by package material, 2011-2021 40

Figure 24: Use of package material by markets (in pack units), 2016 41

Figure 25: Packaging share and growth analysis by pack type, 2011-2021 42

Figure 26: Use of pack type by markets (in pack units), 2016 43

Figure 27: Packaging share and growth analysis by closure type, 2011-2021 44

Figure 28: Use of closure type by markets (in pack units), 2016 45

Figure 29: Packaging share and growth analysis by primary outer type, 2011-2021 46

Figure 30: Use of primary outer type by markets (in pack units), 2016 47

Figure 31: Relative comparison of countries based on PEST analysis 48

Figure 32: Russia’s GDP per capita, 2011-2016 51

Figure 33: Population growth in Russia, 2011-2016 52

Figure 34: Consumer Price Index, Russia, 2010-2016 53

Figure 35: Age Profile, Russia, 2016 54

Figure 36: Consumption of Make-Up by gender, Russia, 2016 55

Figure 37: Consumption of Make-Up by age, Russia, 2016 56

Figure 38: Consumption of Make-Up by education, Russia, 2016 57

Figure 39: Consumption of Make-Up by urbanization, Russia, 2016 58

Figure 40: About GlobalData 73