Country Profile: Seasonings, Dressings & Sauces sector in Poland

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Published: May 31, 2017 Report Code: CS4132MF-ST

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In 2016, Herbs, Spices & Seasonings is the largest value market, while the Dressing market is forecast to register the fastest growth during 2016-2021 in the Polish Seasonings, Dressings & Sauces sector. Hypermarkets & Supermarkets is the leading distribution channel in the sector. The top five players accounted for 42.3% of the market share by value in 2016. Flexible Packaging is the most commonly used packaging material in the sector.

GlobalData’s Country Profile report on the Seasonings, Dressings & Sauces sector in the Poland provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?
– Market data: Overall market value and volume data with growth analysis for 2011-2021
– Category coverage: Value and growth analysis for Bouillons & Stocks, Chutneys & Relishes, Condiment Sauces, Dips, Dressings, Dry Cooking Sauces, Herbs, Spices & Seasonings, Tomato Pastes and Purées, and, Wet Cooking Sauces with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
– Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
– Packaging data: consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Jar, Bottle, Bag/Sachet, Tub, Box, Pouch, and Tube.

Scope

– The Polish Seasonings, Dressings & Sauces sector grew at a CAGR of 4.4% during 2011-2016 and is forecast to register growth at a CAGR of 5.2% during 2016-2021.

– The per capita consumption of seasonings, dressings & sauces is higher in the Poland compared to Eastern Europe levels

– Herbs, Spices & Seasonings is the largest market in value terms

– Per capita consumption of Dressings in the Poland is noticeably high when compared to global level

– Winiary is the leading brand in the Bouillons & Stocks market in both value and volume terms

Reasons to Buy

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

– Manufacturers can identify the opportunities to position products with H&W attributes/benefits

– Access the key and most influential consumer trends driving Seasonings, Dressings & Sauces products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

– Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Unilever Plc
Nestle S.A
Kamis Sa
Kamis Sa
Agros Nova Sp. Z O.O
The Kraft Heinz Company
Homhual Foods Industry Co.
Ltd
Fh Rolnik Sp
Kotányi Gmbh
Cirio S.p.A
Mars Incorporated
Roleski
Motyl
Okechamp S.A
Vortumnus
Conservas La Costena SA de CV
Kikkoman Corporation
Prymat
Ab World Foods Ltd

Table of Contents

Table of Contents

1. Report Scope 1

2. Executive summary 3

3. Poland in the global and regional context 5

3.1. Poland’s market share in the Global and Eastern Europe Seasonings, Dressings & Sauces sectors 5

3.2. Poland compared to other leading countries in the Eastern European region 6

4. Market size analysis – Seasonings, Dressings & Sauces Sector 7

4.1. Value and volume analysis – Seasonings, Dressings & Sauces sector in Poland 7

4.2. Per capita consumption analysis -Poland compared to the global and Eastern European region 8

4.3. Extent to which consumers are trading up/down in the Polish Seasonings, Dressings & Sauces sector 9

4.4. Value and volume analysis of markets in the Seasonings, Dressings & Sauces sector 10

4.5. Growth analysis by markets 11

5. Market and category analysis 12

5.1. Per capita consumption analysis by markets 12

5.2. Market analysis: Bouillons & Stocks 13

5.3. Market analysis: Chutneys & Relishes 16

5.4. Market analysis: Condiment Sauces 18

5.5. Market analysis: Dips 21

5.6. Market analysis: Dressings 23

5.7. Market analysis: Dry Cooking Sauces 26

5.8. Market analysis: Herbs, Spices & Seasonings 28

5.9. Market analysis: Tomato Pastes and Purées 31

5.10. Market analysis: Wet Cooking Sauces 32

6. Distribution analysis 35

6.1. Distribution channel share analysis: Seasonings, Dressings & Sauces 35

6.2. Distribution channel share analysis: Bouillons & Stocks 36

6.3. Distribution channel share analysis: Chutneys & Relishes 37

6.4. Distribution channel share analysis: Condiment Sauces 38

6.5. Distribution channel share analysis: Dips 39

6.6. Distribution channel share analysis: Dressings 40

6.7. Distribution channel share analysis: Dry Cooking Sauces 41

6.8. Distribution channel share analysis: Herbs, Spices & Seasonings 42

6.9. Distribution channel share analysis: Tomato Pastes and Purées 43

6.10. Distribution channel share analysis: Wet Cooking Sauces 44

7. Competitive landscape 45

7.1. Brand share analysis by sector 45

7.2. Brand share analysis by markets 48

7.3. Brand share analysis by category 58

7.3.1. Bouillons & Stocks 58

7.3.2. Chutneys & Relishes 59

7.3.3. Condiment Sauces 60

7.3.4. Dips 66

7.3.5. Dressings 68

7.3.6. Dry Cooking Sauces 70

7.3.7. Herbs, Spices & Seasonings 71

7.3.8. Wet Cooking Sauces 74

7.4. Private label share analysis 77

8. Health & Wellness analysis 79

8.1. Market size analysis by Health & Wellness claims 79

8.2. Market share analysis – Health & Wellness product attributes 80

8.3. Market size analysis – Health & Wellness consumer benefits 82

8.4. Leading companies in the Polish Health & Wellness market 84

9. Packaging analysis 87

9.1. Packaging share and growth analysis by packaging material in the Seasonings, Dressings & Sauces sector 87

9.2. Packaging share analysis by packaging material in Seasonings, Dressings & Sauces markets 88

9.3. Packaging share and growth analysis by container type in the Seasonings, Dressings & Sauces sector 89

9.4. Packaging share analysis by container type in Seasonings, Dressings & Sauces markets 90

9.5. Packaging share and growth analysis by closure type in the Seasonings, Dressings & Sauces sector 91

9.6. Packaging share analysis by closure type in Seasonings, Dressings & Sauces markets 92

9.7. Packaging share and growth analysis by outer type in the Seasonings, Dressings & Sauces sector 93

9.8. Packaging share analysis by outer type in Seasonings, Dressings & Sauces markets 94

10. Macroeconomic analysis 95

10.1. GDP per Capita 98

10.2. Population and population growth 99

10.3. Consumer Price Index 100

10.4. Population breakdown by age 101

11. Methodology 102

12. Definitions 104

13. Appendix 118

14. About GlobalData 140

15. Disclaimer 141

16. Contact Us 142

Table

List of Tables

Table 1: Volume share of Poland in the global and Eastern Europe Seasonings, Dressings & Sauces sector, 2011-2021 5

Table 2: Growth analysis by markets, 2016-2021 11

Table 3: Value analysis of Bouillons & Stocks market by categories, 2011-2021 14

Table 4: Volume analysis of Bouillons & Stocks market by categories, 2011-2021 15

Table 5: Value analysis of Chutneys & Relishes market by categories, 2011-2021 17

Table 6: Volume analysis of Chutneys & Relishes market by categories, 2011-2021 17

Table 7: Value analysis by of Condiment Sauces market categories, 2011-2021 19

Table 8: Volume analysis of Condiment Sauces market by categories, 2011-2021 20

Table 9: Value analysis of Dips market by categories, 2011-2021 22

Table 10: Volume analysis of Dips market by categories, 2011-2021 22

Table 11: Value analysis of Dressings market by categories, 2011-2021 24

Table 12: Volume analysis of Dressings market by categories, 2011-2021 25

Table 13: Value analysis of Dry Cooking Sauces market by categories, 2011-2021 27

Table 14: Volume analysis of Dry Cooking Sauces market by categories, 2011-2021 27

Table 15: Value analysis of Herbs, Spices & Seasonings market by categories, 2011-2021 29

Table 16: Volume analysis of Herbs, Spices & Seasonings market by categories, 2011-2021 30

Table 17: Value analysis of Wet Cooking Sauces market by categories, 2011-2021 33

Table 18: Volume analysis of Wet Cooking Sauces market by categories, 2011-2021 34

Table 19: Brand Value and Volume- Seasonings, Dressings & Sauces sector 46

Table 22: Brand Value and Volume- Bouillons & Stocks market 48

Table 23: Brand Value and Volume- Chutneys & Relishes market 49

Table 24: Brand Value and Volume- Condiment Sauces market 51

Table 25: Brand Value and Volume- Dips market 52

Table 26: Brand Value and Volume-Dressings market 53

Table 27: Brand Value and Volume- Dry Cooking Sauces market 54

Table 28: Brand Value and Volume- Herbs, Spices & Seasonings market 55

Table 29: Brand Value and Volume- Tomato Pastes and Purées market 56

Table 30: Brand Value and Volume- Wet Cooking Sauces market 57

Table 31: Brand Value and Volume- Gravy Makers (Non-Gravy Granules) category 58

Table 32: Brand Value and Volume- Liquid Stocks category 58

Table 33: Brand Value and Volume- Stock Cubes category 58

Table 34: Brand Value and Volume- Chutney category 59

Table 35: Brand Value and Volume- Relish category 59

Table 36: Brand Value and Volume- Sweet Pickle category 59

Table 37: Brand Value and Volume- Barbecue Sauces category 60

Table 38: Brand Value and Volume- Brown Sauce category 60

Table 39: Brand Value and Volume- Chilli/Hot Sauce category 60

Table 40: Brand Value and Volume- Cocktail Sauces category 61

Table 41: Brand Value and Volume- Fish Sauces category 61

Table 42: Brand Value and Volume- Horseradish Sauces category 61

Table 43: Brand Value and Volume- Mustards category 62

Table 44: Brand Value and Volume- National Specialties category 63

Table 45: Brand Value and Volume- Oyster Sauces category 63

Table 46: Brand Value and Volume- Soy-Based Sauce category 64

Table 47: Brand Value and Volume- Tomato Ketchup category 64

Table 48: Brand Value and Volume- Other Condiment Sauces category 65

Table 49: Brand Value and Volume- Cream and Cream-Style Dips category 66

Table 50: Brand Value and Volume- Oil-Based Dips category 66

Table 51: Brand Value and Volume- Tomato-Based Dips category 66

Table 52: Brand Value and Volume- Other Dips category 67

Table 53: Brand Value and Volume- Cream and Cream-Style Dressings category 68

Table 54: Brand Value and Volume- Mayonnaise category 68

Table 55: Brand Value and Volume- Mayonnaise category 69

Table 56: Brand Value and Volume- Vinaigrette category 69

Table 57: Brand Value and Volume- Other Dressings category 69

Table 58: Brand Value and Volume- Dry Sauce Mixes category 70

Table 59: Brand Value and Volume- Instant Gravy category 70

Table 60: Brand Value and Volume- Dried Herbs category 71

Table 61: Brand Value and Volume- Pepper category 71

Table 62: Brand Value and Volume- Salt category 72

Table 63: Brand Value and Volume- Salt Substitutes category 72

Table 64: Brand Value and Volume- Single & Other Spices category 72

Table 65: Brand Value and Volume- Spice Mixes category 73

Table 66: Brand Value and Volume- Indian Sauces category 74

Table 67: Brand Value and Volume- Marinades category 74

Table 68: Brand Value and Volume- Mexican Sauces category 74

Table 69: Brand Value and Volume- Oriental Sauces category 75

Table 70: Brand Value and Volume- Pasta Sauces category 75

Table 71: Brand Value and Volume- Other Wet Cooking Sauces category 76

Table 72: Market Definitions 104

Table 73: Category Definitions 105

Table 74: Category Definitions 106

Table 75: Category Definitions 107

Table 76: Category Definitions 108

Table 77: Channel Definitions 109

Table 78: Health & Wellness: Product Attributes-Food Minus 110

Table 79: Health & Wellness: Product Attributes-Free From 111

Table 80: Health & Wellness: Product Attributes-Functional & Fortified 112

Table 81: Health & Wellness: Product Attributes-Naturally Healthy 113

Table 82: Health & Wellness: Product Attributes-Food Intolerance 114

Table 83: Health & Wellness: Consumer Benefits-Health Management 115

Table 84: Health & Wellness: Analysis by Consumer Benefits 116

Table 85: Health & Wellness: Consumer Benefits-Performance 117

Table 86: Market Value for Bouillons & Stocks- by category (Zl Million), 2011-2021 118

Table 87: Market Value for Chutneys & Relishes- by category (Zl Million), 2011-2021 118

Table 88: Market Value for Condiment Sauces- by category (Zl Million), 2011-2021 119

Table 89: Market Value for Dips – by category (Zl Million), 2011-2021 120

Table 90: Market Value for Dressings – by category (Zl Million), 2011-2021 120

Table 91: Market Value for Dry Cooking Sauces- by category (Zl Million), 2011-2021 121

Table 92: Market Value for Herbs, Spices & Seasonings- by category (Zl Million), 2011-2021 121

Table 93: Market Value for Tomato Pastes and Purées- by category (Zl Million), 2011-2021 122

Table 94: Market Value for Wet Cooking Sauces- by category (Zl Million), 2011-2021 122

Table 95: Market Value for Bouillons & Stocks- by category (US$ Million), 2011-2021 123

Table 96: Market Value for Chutneys & Relishes- by category (US$ Million), 2011-2021 123

Table 97: Market Value for Condiment Sauces- by category (US$ Million), 2011-2021 124

Table 98: Market Value for Dips – by category (US$ Million), 2011-2021 125

Table 99: Market Value for Dressings – by category (US$ Million), 2011-2021 125

Table 100: Market Value for Dry Cooking Sauces- by category (US$ Million), 2011-2021 126

Table 101: Market Value for Herbs, Spices & Seasonings- by category (US$ Million), 2011-2021 126

Table 102: Market Value for Tomato Pastes and Purées- by category (US$ Million), 2011-2021 127

Table 103: Market Value for Wet Cooking Sauces- by category (US$ Million), 2011-2021 127

Table 104: Market Value for Bouillons & Stocks- by category (Kg Million), 2011-2021 128

Table 105: Market Value for Chutneys & Relishes- by category (Kg Million), 2011-2021 128

Table 106: Market Value for Condiment Sauces- by category (Kg Million), 2011-2021 129

Table 107: Market Value for Dips – by category (Kg Million), 2011-2021 130

Table 108: Market Value for Dressings – by category (Kg Million), 2011-2021 130

Table 109: Market Value for Dry Cooking Sauces- by category (Kg Million), 2011-2021 131

Table 110: Market Value for Herbs, Spices & Seasonings- by category (Kg Million), 2011-2021 131

Table 111: Market Value for Tomato Pastes and Purées- by category (Kg Million), 2011-2021 132

Table 112: Market Value for Wet Cooking Sauces- by category (Kg Million), 2011-2021 132

Table 113: Components of change- by Market 133

Table 114: Seasonings, Dressings & Sauces Sales Distribution in Poland- by Markets (Zl Million), 2016 134

Table 115: Key Health & Wellness product attributes driving sales in Poland (Zl Million) 135

Table 116: Key Health & Wellness consumer benefits driving sales in Poland (Zl Million) 135

Table 117: Packaging Material (in Million pack units) 136

Table 118: Container Type (in Million pack units) 136

Table 119: Closure Type (in Million pack units) 137

Table 120: Outer Type (in Million pack units) 137

Table 121: Exchange Rates: (US$-Zl), 2011-2021 138

Table 122: GDP Per Capita (Zl) 138

Table 123: Population 138

Table 124: Consumer Price Index 139

Table 125: Age Profile (Millions of Persons) 139

Figures

List of Figures

Figure 1: Poland compared other top four countries – market size, growth and competitive landscape 6

Figure 2: Market size analysis by value and volume, Seasonings, Dressings & Sauces sector, 2011-2021 7

Figure 3: Per capita consumption of Seasonings, Dressings & Sauces in Poland compared to global and Eastern Europe average, 2011-2021 8

Figure 4: Degree of trading up/down in the Polish Seasonings, Dressings & Sauces sector, 2015-2016 9

Figure 5: Value and volume growth analysis by markets, 2016-2021 10

Figure 6: Per capita consumption (by markets) in Poland compared to global and Eastern Europe average, 2016 12

Figure 7: Growth analysis by value and volume in the Bouillons & Stocks market, 2011-2021 13

Figure 8: Value and volume growth analysis, Chutneys & Relishes market, 2011-2021 16

Figure 9: Value and volume growth analysis, Condiment Sauces market, 2011-2021 18

Figure 10: Value and volume growth analysis, Dips market, 2011-2021 21

Figure 11: Value and volume growth analysis, Dressings market, 2011-2021 23

Figure 12: Value and volume growth analysis, Dry Cooking Sauces market, 2011-2021 26

Figure 13: Value and volume growth analysis, Herbs, Spices & Seasonings market, 2011-2021 28

Figure 14: Value and volume growth analysis, Tomato Pastes and Purées market, 2011-2021 31

Figure 15: Value and volume growth analysis, Wet Cooking Sauces market, 2011-2021 32

Figure 16: Distribution channel share, Seasonings, Dressings & Sauces, 2011-2016 35

Figure 17: Distribution channel share, Bouillons & Stocks market, 2011-2016 36

Figure 18: Distribution channel share, Chutneys & Relishes market, 2011-2016 37

Figure 19: Distribution channel share, Condiment Sauces market, 2011-2016 38

Figure 20: Distribution channel share, Dips market, 2011-2016 39

Figure 21: Distribution channel share, Dressings market, 2011-2016 40

Figure 22: Distribution channel share, Dry Cooking Sauces market, 2011-2016 41

Figure 23: Distribution channel share, Herbs, Spices & Seasonings market, 2011-2016 42

Figure 24: Distribution channel share, Tomato Pastes and Purées market, 2011-2016 43

Figure 25: Distribution channel share, Wet Cooking Sauces market, 2011-2016 44

Figure 26: Leading brands in the Polish Seasonings, Dressings & Sauces sector, value and volume share, 2016 45

Figure 27: Leading brands in the Bouillons & Stocks market, value and volume share, 2016 48

Figure 28: Leading brands in the Chutneys & Relishes market, value and volume share, 2016 49

Figure 29: Leading brands in the Condiment Sauces market, value and volume share, 2016 50

Figure 30: Leading brands in the Dips market, value and volume share, 2016 52

Figure 31: Leading brands in the Dressings market, value and volume share, 2016 53

Figure 32: Leading brands in the Dry Cooking Sauces market, value and volume share, 2016 54

Figure 33: Leading brands in the Herbs, Spices & Seasonings market, value and volume share, 2016 55

Figure 34: Leading brands in the Tomato pastes and purées market, value and volume share, 2016 56

Figure 35: Leading brands in the Wet Cooking Sauces market, value and volume share, 2016 57

Figure 36: Private label penetration by markets (value terms), 2016 77

Figure 37: Growth analysis, private label and brands, (2011-2016) 78

Figure 38: Value of Health & Wellness claims by market, US$ million, 2016-2021 79

Figure 39: Value analysis by Health & Wellness product attributes, 2016 80

Figure 40: Volume analysis by Health & Wellness product attributes, 2016 81

Figure 41: Value analysis by Health & Wellness consumer benefits, 2016 82

Figure 42: Volume analysis by Health & Wellness consumer benefits, 2016 83

Figure 43: Leading companies in the Health & Wellness market by value, 2016 – Herbs, Spices & Seasonings 84

Figure 44: Leading companies in the Health & Wellness market by value, 2016 – Dressings 85

Figure 45: Leading companies in the Health & Wellness market by value, 2016 – Condiment Sauces 86

Figure 46: Packaging share and growth analysis by packaging material, 2011-2021 87

Figure 47: Use of packaging material by markets (in pack units), 2016 88

Figure 48: Packaging share and growth analysis by container type, 2011-2021 89

Figure 49: Use of container type by markets (in pack units), 2016 90

Figure 50: Packaging share and growth analysis by closure type, 2011-2021 91

Figure 51: Use of closure type by markets (in pack units), 2016 92

Figure 52: Packaging share and growth analysis by outer type, 2011-2021 93

Figure 53: Use of outer type by markets (in pack units), 2016 94

Figure 54.1: Relative comparison of countries based on PEST analysis 95

Figure 55.2: Relative comparison of countries based on PEST analysis 96

Figure 56.3: Relative comparison of countries based on PEST analysis 97

Figure 57: Poland’s GDP per capita, 2011-2016 98

Figure 58: Population growth in Poland, 2011-2016 99

Figure 59: Consumer Price Index, Poland, 2010-2016 100

Figure 60: Age Profile, Poland, 2016 101

Figure 61: About GlobalData 140

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