Italy - The Future of Foodservice to 2021

"Italy - The Future of Foodservice to 2021", published by GlobalData Consumer, provides extensive insight and analysis of Italy’s Foodservice market over the next five years (2016-2021) and acts as a vital point of reference for operators or suppliers.

Overall revenue in the Italian profit foodservice sector rose at a CAGR of 2.0% between 2014 and 2016. Valued at over EUR€ 40 billion in 2016, coffee and tea shops represent the most valuable profit sector channel. Overall revenue in the Italian profit foodservice sector rose at a CAGR of 2.0% between 2014 and 2016. Valued at over EUR€ 40 billion in 2016, coffee and tea shops represent the most valuable profit sector channel. The Italian foodservice market is highly fragmented in all channels, with the exception of QSR.

Consumers are largely traditional and value Italian food above all other options. Most also prefer local and independently-run outlets, and this is especially evident in the large and fragmented coffee and tea shop channel.

During Italy's recession, consumers became increasingly value-focused when visiting the foodservice market and the QSR channel benefited from this trend, at the expense of FSR. There has also been a shift in focus towards ‘convenience dining’, as consumers are forced to work longer hours. Key opportunities therefore exist for operators capable of combining a greater level of convenience and value with the Italian love of localism.

The report includes -

- Overview of Italy’s macro-economic landscape: Detailed analysis of current macro-economic factors and their impact on Italy’s foodservice market including GDP per capita, consumer price index, population growth and annual household income distribution.

- Growth dynamics: In-depth data and forecasts of key channels (QSR, FSR, Coffee & Tea Shops, Pubs, Clubs and Bars) within Italy’s foodservice market, including the value of the market, number of transactions, number of outlets and average transaction price.

- Customer segmentation: identify the most important demographic groups, buying habits and motivations that drive out-of-home meal occasions among segments of the Italian population.

- Key players: Overview of market leaders within the four major channels including business descriptions and number of outlets.

- Case Studies: Learn from examples of recent successes and failures within the Italian foodservice market.

Scope

- A weak economy has driven consumers to become increasingly value focused when eating out-of-home, driving sector-leading growth in inexpensive and convenience-led channels (i.e. coffee and tea shops and QSR) during 2016-2021.

- Coffee shops and traditional FSR are ingrained into Italian culture. Visit frequency is notably high in coffee shops, with visits firmly embedded into consumers’ routines. However, some consumer groups are beginning to demand more options from the channel, especially with regard to food. Although FSR are seeing increased competition from an improving QSR channel, FSR operators should not be tempted to compete solely on price.

- Localism rules in Italy. Although QSR operators have previously been regarded as an affront to Italian cuisine, many are introducing increasingly localized products to appeal to traditional consumers. However, most consumers still associate the channel primarily with convenience, rather than high quality food.

Reasons to buy

- Specific forecasts of the foodservice market over the next five years (2016-2021) will give readers the ability to make informed business decisions through identifying emerging/declining markets.

- Consumer segmentation detailing the desires of known consumers among all major foodservice channels (QSR, FSR, Coffee & Tea shops, Pubs, Clubs and Bars) will allow readers to understand the wants and needs of their target demographics.

- Relevant case studies will allow readers to learn from and apply lessons discovered by emerging and major players within Italy’s foodservice market.

Companies mentioned

A Cento Spa

Autogrill Spa

Bottega Dei Sapori

Burger King

Cigierre Spa

Fratelli La Bufala

Gruppo Cremonini

Gruppo la Piadineria

Gruppo Sebeto

Hard Rock Café ...

A Cento Spa

Autogrill Spa

Bottega Dei Sapori

Burger King

Cigierre Spa

Fratelli La Bufala

Gruppo Cremonini

Gruppo la Piadineria

Gruppo Sebeto

Hard Rock Café International Inc.

Illy Caffè Spa

Kimbo Spa

Luigi Lavazza Spa

McDonald's

Old Wild West

Restaurant Brands International

Roadhouse Grill

Segafredo Zanetti Spa

Spizzico

Table of Contents

Table of Contents

Introduction

Report Guide

Executive Summary

Macroeconomic Context

GDP and Consumer Price Index

Population and demographic highlights

Annual household income distribution

Introducing the ...

Table of Contents

Introduction

Report Guide

Executive Summary

Macroeconomic Context

GDP and Consumer Price Index

Population and demographic highlights

Annual household income distribution

Introducing the Consumer Segments

Consumer segment profiles and key identification metrics

Segment engagement overview in four key profit sector channels

Profit Sector Metrics

Key metric highlights

Value share and growth by channel

Outlets and transactions growth by channel

Operator buying volumes and growth by channel

Channel historic and future growth dynamics

Outlet type and type of ownership growth dynamics

Profit Sector by Channel

Quick Service Restaurants (QSR)

Summary and key take-out

Metrics

Key players

Key consumers

Why?

What?

Where?

What next?

Full Service Restaurants (FSR)

Summary and key take-out

Metrics

Key players

Key consumers

Why?

What?

Where?

What next?

Coffee and Tea Shops

Summary and key take-out

Metrics

Key players

Key consumers

Why?

What?

Where?

What next?

Pubs, Clubs and Bars

Summary and key take-out

Metrics

Key consumers

Why?

What?

Where?

What next?

Cost Sector Metrics

Cost operator trends - historic and future growth

Data and channel share breakdown

Education

Metrics - growth dynamics and drivers

Tenders tracker

What next?

Healthcare

Metrics - growth dynamics and drivers

Tenders tracker

What next?

Military and Civil Defense

Metrics - growth dynamics and drivers

Tenders tracker

What next?

Welfare and Services

Metrics - growth dynamics and drivers

Tenders tracker

What next?

Appendix

List of Tables

List of Figures

    Pricing

Discounts available for multiple report purchases.

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