Top Trends in Non-Alcoholic Beverages 2019 - Exploring the latest consumer and innovation trends, and future opportunities

"Top Trends in Non-Alcoholic Beverages 2019" outlines the key consumer and innovation trends currently impacting the core categories in the non-alcoholic beverage sector. The trends explored in this research include consumer desires for sensory fusion, moderation and avoidance, and the impact of migrating flavor influences.

Consumers are curious to try new soft drinks and price-elastic when considering familiar brands they deem credible. They are increasingly motivated by moderation and thus desire healthier substitutes. These consumer trends are also reflected in legislation like the UK sugar levy that came into effect in 2018.

Scope

- Consumers are growing tired of segmented beverage categories. They are seeking more exciting flavors and packaging.

- Initiatives like plastic pacts are endorsing circular economies. This drives packaging innovation to meet consumer and government standards.

- Soft drinks producers are responding to government scrutiny and changing consumer desires over excessive sugar content.

Reasons to buy

- Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.

- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.

- Access valuable strategic take-outs to help direct future decision-making and inform new product development.

Companies mentioned

Twinings

Evian

Baige Fruit Juice

PepsiCo

Green Monkey

Botanical Labs

Flow Glow

Kickback

Pulsin

Coca-Cola

Applelchia

Salvest

Red Bull

Matchabar

BluePrint

Nature's Way

Peet's

Brooklyn ...

Twinings

Evian

Baige Fruit Juice

PepsiCo

Green Monkey

Botanical Labs

Flow Glow

Kickback

Pulsin

Coca-Cola

Applelchia

Salvest

Red Bull

Matchabar

BluePrint

Nature's Way

Peet's

Brooklyn Crafted

Baileys

Fulvica

Waterdrop

&Up Café

Slingshot

Copenhagen Sparkling Tea

HeyTea

Starbucks

Table of Contents

Table of Contents

1. Introduction

2. Consumer Trends: what behaviors are influencing demand for Non-Alcoholic beverages?

3. Innovation Trends: how brands are responding to evolving ...

Table of Contents

1. Introduction

2. Consumer Trends: what behaviors are influencing demand for Non-Alcoholic beverages?

3. Innovation Trends: how brands are responding to evolving consumer needs

Reusable Packaging

Infusions with CBD

Migrating flavor influences

Alternative energy ingredients

Adultification and Connoisseurship

4. Looking Ahead: Future Innovation Opportunities for Non-Alcoholic Beverages

5. Appendix

List of Tables

List of Figures

    Pricing

Discounts available for multiple report purchases.

reportstore@globaldata.com
+44 (0) 161 359 5813

Join our mailing list

Saved reports

GlobalData add value with their wide perspective on consumer insights, channels and competitive scenarios

  Nestle Phillipines