EMEA Non-Alcoholic Beverages Sports Sponsorship Landscape, 2023 – Analysing Biggest Deals, Sports League, Brands and Case Studies
Powered by
All the vital news, analysis, and commentary curated by our industry experts.
EMEA Non-Alcoholic Beverages Sports Sponsorship Report Overview
The non-alcoholic beverages sector accounts for an estimated annual spend of $782.36 million in sports sponsorship in EMEA for 2023. With the prospect of the market growing and brands needing marketing plans to stand out from their competition, many will be increasing their investment in sponsorship investment, so there is potential for an increase in the overall size of the non-alcoholic beverages sponsorship market.
The EMEA Non-Alcoholic Beverage Sports Sponsorship Landscape research report provides a thorough, forward-looking analysis of the NAB sector sponsorship landscape, with major geographical markets within the EMEA region for the NAB sector brands highlighted in a concise format to help executives build proactive and productive advancement strategies.
Sponsorship Value (2023) | $782.36 Million |
Key Sporting Sectors | · Soccer
· Tennis · Basketball · Esports · Handball · Esports · Horse Racing · Rugby Union |
Key Brands | · Red Bull
· Schwarz Group · Coca Cola · Monster Energy · PepsiCo. |
Enquire & Decide | Discover the perfect solution for your business needs. Enquire now and let us help you make an informed decision before making a purchase. |
EMEA Non-Alcoholic Beverages Sport Sponsorship Market Dynamics
The non-alcoholic beverage sector continues to be one of the most active sectors globally in sports sponsorship. Some of the most recognizable brands are non-alcoholic beverage companies including Coca-Cola, Red Bull, and PepsiCo, a brand that has many successful products such as Pepsi, Diet Pepsi, Mountain Dew, Gatorade, and Tropicana. These three major companies together dominate the market in the EMEA both in terms of value and volume of deals.
Professional sports teams remain the favored category for non-alcoholic beverage brands over other categories that include athletes and venues. Globally recognized soccer teams including Liverpool FC, Bayern Munich, and Atletico Madrid have all got an active deal in place with a brand from the sector. In total teams make up more than 64 percent of the total annual spend.
Buy Full Report for More Insights on Market Dynamics in the EMEA Non-Alcoholic Beverages Sport Sponsorship Market
EMEA Non-Alcoholic Beverages Sport Sponsorship Market Segmentation by Sporting Sectors
Soccer is the most lucrative sport within EMEA in terms of sponsorship value.
The key sporting sectors associated with the EMEA non-alcoholic beverage sports sponsorship market are soccer, tennis, basketball, esports, handball, esports, horse racing, and rugby union. Soccer deals account for over 65 percent of annual sponsorship spending. As soccer has vast popularity across all corners of the world and has produced great commercial success with many billion-dollar media deals being struck it is no surprise that the sport is so attractive to brands.
EMEA Non-Alcoholic Beverages Sports Sponsorship Market Analysis by Sporting Sectors, 2023 (%)
Buy Full Report for More Sporting Sector Insights in The EMEA Non-Alcoholic Beverages Sport Sponsorship Market
EMEA Non-Alcoholic Beverages Sport Sponsorship Market - Competitive Landscape
The highest sponsorship spend value was generated by Red Bull in 2023.
Some of the key brands in the EMEA Non-Alcoholic Beverage Sports Sponsorship Market are:
- Red Bull
- Schwarz Group
- Coca Cola
- Monster Energy
Red Bull and Coca-Cola are the only two brands within the sector to have an active sponsorship spend north of more than $49 million per year. The team’s category is Red Bull’s most attractive category to invest in. The brand’s largest athlete deal is a highly lucrative one-year deal with the soon-to-be three-time Formula One World Champion Max Verstappen.
EMEA Non-Alcoholic Beverages Sports Sponsorship Market Analysis by Brands, 2023 (%)
Buy Full Report for More Brand Insights in the EMEA Non-Alcoholic Beverages Sport Sponsorship Market
EMEA Non-Alcoholic Beverage Sports Sponsorship Market Sporting Sectors Outlook (Value, $ Billion, 2017-2023)
- Soccer
- Tennis
- Basketball
- Esports
- Handball
- Esports
- Horse Racing
- Rugby Union
Scope
The report looks to offer a detailed insight into the non-alcoholic beverages sector across the EMEA region. It explores all the main active brands in the sector as well as details the movement in the sector over the last few years in the sports sponsorship industry.
Key Highlights
A detailed overview of the non-alcoholic beverages sector across the EMEA region. Outlining sectors’ influence in sports sponsorship and the main brands involved in attaining lucrative deals across multiple sports.
Reasons to Buy
For those wanting an in-depth analysis of how the non-alcoholic beverages sector across the EMEA region performed in the sports sponsorship industry, in the sense of both business and popularity.
Coca-Cola
Monster Energy
Schwarz Group
PepsiCo
Evian
Carabao
Table of Contents
Table
Frequently asked questions
-
What is the EMEA non-alcoholic beverages market sports sponsorship value in 2023?
The EMEA non-alcoholic beverage market sports sponsorship value is $782.36 million in 2023.
-
Which are the key sporting sectors associated with the EMEA non-alcoholic beverages sports sponsorship market?
The key sporting sectors associated with EMEA non-alcoholic beverage sports sponsorship market are soccer, tennis, basketball, esports, handball, esports, horse racing, and rugby union.
-
Which is the most lucrative sport to sponsor for non-alcoholic beverage brands within EMEA in 2023?
Soccer remains the most lucrative sport to sponsor for non-alcoholic beverage brands within EMEA in 2023.
-
Which are the key brands in the EMEA non-alcoholic beverages sports sponsorship market?
Some of the key brands in the EMEA non-alcoholic beverage sports sponsorship market are Schwarz Group, Coca-Cola, Red Bull, Monster Energy, and PepsiCo.
Get in touch to find out about multi-purchase discounts
reportstore@globaldata.com
Tel +44 20 7947 2745
Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.