Business of the English Premier League 2023-24 – Property Profile, Sponsorship and Media Landscape
All the vital news, analysis, and commentary curated by our industry experts.
Empower your strategies with our Business of the English Premier League 2023-24 report and make more profitable business decisions.
Delve deep into the commercial dealings that fuel the success of Business of the English Premier League 2023-24 clubs.
Business of English Premier League Report Overview
The Premier League is one of the biggest and most popular soccer leagues in the world and forms part of the ‘big five’ leagues contested in Europe. It is based in the UK and is completely made up of English teams for the 2023-24 season, with a few exceptions. The team sponsorship market is worth $1.504 billion in the 2023-2024 season. Betting brands retain large prominence on Premier League shirts and are responsible for more than 34% of all team shirt deals this season. This is because clubs cash in before the looming ban on such deals.
The Business of English Premier League research report takes a closer look at the commercial dealings that make up the bulk of commercial revenue for the clubs participating in the league.
|Team Sponsorship Value (2023-2024)
|· Sky Deutschland
· Canal +
· Sky Italia
· ELEVEN Sports
· Match TV
· Setanta Sports
· TNT (BT Sport)
· Amazon Prime
· EA Sports
· Avery Dennison
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Business of English Premier League – Broadcasters
Some of the broadcasters for the English Premier League are Sky Deutschland, Telenet, Canal +, NENT, Sky Italia, ELEVEN Sports, Digi, Match TV, Telekom, and DAZN. Previously Sky used to hold the exclusive domestic rights for broadcasting the Premier League but that has not been the case since the 2007- 2010 cycle. This has attracted alternative domestic broadcasters such as Setanta Sports, ESPN, TNT (BT Sport), and more recently internet streaming service Amazon Prime to the market. The Premier League has a centralized distribution model which attempts to provide an equal allocation of TV rights revenue among the competing clubs to create a balance in competition and avoid huge financial disparity.
English Premier League Analysis by Broadcasters, 2022-2025
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Business of English Premier League – League Sponsorship
Some of the key sponsors of the English Premier League are Sorare, EA Sports, Budweiser, Nike, Barclays, Hublot, Oracle, Castrol, Avery Dennison, and Panini. Sorare has the highest number of deal values. Nike remains the longest-running active partner of the Premier League, while Barclays and EA Sports are the next longest-serving partners.
English Premier League Analysis by League Sponsorship, 2023-2024 (%)
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- Key Developments Influencing Growth of Commercial Appeal
- Primary Commercial Streams
- Every Club and League Sponsorship Deal Valued
- Leveraging the Power of Social Media
- Player Sponsorship Analysis
- Key Broadcasters and Sponsors
An overview of the position of the sport in 2023, looking at how the league looks, with strong comparisons to the changes from last season. A look at the main commercial streams, including sponsorship, media and ticket sales. The sheer depth of the sponsorship insight is unparalleled, offering a breakdown from league, team and player perspectives.
Reasons to Buy
- Understand the financial dynamics of the English Premier League – where and how funds are generated.
- Gain insights into the sponsorship revenues of English Premier League clubs.
- Break down unparalleled sponsor insights.
- Build a creative strategy on leveraging social media and its impact on fan engagement.
- Explore multiple sources of revenue from media rights and sponsorship deals to ticket sales.
We recommend this valuable source of information to anyone involved as:
- Soccer enthusiasts
- Business professionals
- Stakeholders interested in the financial aspects of the English Premier League
With this report, you will have access to the financial playbook of the English Premier League, unveiling the strategies and partnerships that power the world’s premier soccer league.
Table of Contents
- 1. Overview
- 1.1. Executive Summary
- 1.2. Overview
- 2. Attendance & Tickets
- 2.1. Average Attendances
- 2.2. Ticket Prices
- 2.3. Potential Ticket Revenue
- 3. Social Media
- 3.1. Team Social Media Breakdown
- 3.2. League Comparison
- 3.3. Player Social Media Breakdown
- 4. Media Landscape
- 4.1. Official Broadcasters
- 4.2. Domestic Rights
- 4.3. International Rights
- 5. League Sponsorship
- 5.1. Sponsorship Overview
- 5.2. Partnerships History
- 5.3. Annual Deal Values
- 5.4. Industry Deal Breakdown
- 5.5. Deal Location Breakdown
- 6. Kit Supplier Market
- 6.1. Overview of All Deals
- 6.2. Annual Deal Values
- 6.3. Brand Breakdown
- 6.4. New & Expiring Deals
- 7. Front-of-Shirt Sponsorship
- 7.1. Deal Overview
- 7.2. New & Expiring Deals
- 8. Sleeve Sponsorship
- 8.1. Overview
- 8.2. New & Expiring Deals
- 9. Team Sponsorship
- 9.1. Overview
- 9.2. Sector Breakdown
- 9.3. Brand Exposure
- 9.4. Club Inventory
- 9.5. New Deals
- 10. Team Pages
- 11. Player Profiles
- 11.1. Top Player Profiles
- 11.2. Most Expensive New Signings
- 12. Appendix
Average Attendances Graph
Ticket Price Table
Ticket Revenue Table
Social Media Ranking Charts
Official Broadcasters Table
Domestic & International Rights Tables & Charts
League Sponsorship Tables & Charts
Kit Supplier Tables & Charts
Front of shirt Tables & Charts
Sleeve Tables & Charts
League Sponsorship overview Charts
Individual Team Graphs
Social Media Charts and Graphs
Media Deals Charts and graphs
League sponsorship graphs and tables
Kit Supplier graphs
Sleeve sponsor graphs
Club Social Media Graphs
Frequently asked questions
What is the team sponsorship market value for English Premier League in the 2023-2024 season?
The team sponsorship market value for English Premier League is $1.504 billion in the 2023-2024 season.
Who are the key broadcasters of the English Premier League?
Some of the broadcasters for the English Premier League are Sky Deutschland, Telenet, Canal +, NENT, Sky Italia, ELEVEN Sports, Digi, Match TV, Telekom, DAZN, Setanta Sports, ESPN, TNT (BT Sport), and Amazon Prime.
Which is the leading sponsor of the English Premier League?
Sorare is the leading sponsor of the English Premier League for the 2023-2024 season.
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