Business of the Formula E 2023-24 – Property Profile, Sponsorship and Media Landscape

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Business of Formula E 2023-2024 Report Overview

The estimated sponsorship revenue of Formula E is $102.5 million for the 2023-2024 season. Business of the Formula E 2023-2024 research report provides an analysis of the current business landscape in Formula E competitions. The report has evaluated Formula E from social media, sponsorship, and media perspectives, in greater detail. It also gives one a thorough understanding of the commercial setups of all the clubs on an individual basis.

Sponsorship Revenue (2023) $102.5 Million
Key Broadcasters ·        Warner Brothers Discovery

·        SPOTV (Eclat Media)

·        Stan Sport

·        Servus TV

·        BandSports & LiveSports

Key Sponsors ·        ABB Sports

·        DHL

·        Julius Bar

·        Allianz

·        Bosch

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Business of Formula E 2023-2024 - Broadcasters

A few of the broadcasters for the Formula E 2023-2024 are Warner Brothers Discovery, SPOTV (Eclat Media), Stan Sport, Servus TV, and BandSports & LiveSports among others. At the start of 2024, Formula E announced a few major deals in Europe ahead of its first race in Mexico City. For instance, Warner Brothers Discovery (WBD) has been recommitted to the series on four-year terms, running between 2024 and 2027. This deal also offers WBD exclusive live media rights in eight European territories. It marks a bold move by WBD and Formula E in the UK market, wherein its coverage will be shown on TNT Sports. TNT Sports is one of the biggest sports channels owned by WBD.

Formula E Analysis by Broadcasters, 2023-2024

Formula E Analysis by Broadcasters, 2023-2024

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Business of Formula E 2023-2024 –Sponsorship

Formula E’s most lucrative deal is with ABB Sports for the 2023-2024 season

A few of the key sponsors of the Formula E are:

  • ABB Sports
  • DHL
  • Julius Bar
  • Allianz
  • Bosch

For the 2023-2024 season, the Formula E series currently boasts 12 deals. The competition’s biggest deal continues to come from the partnership with ABB, with the Swiss engineering brand serving as the official title partner. The value of this deal is estimated at more than $39 million a season, which is significantly higher than any other partnership. The deal is expected to run on current terms until the end of the 2024-2025 season.

Formula E Analysis by Sponsorship, 2023-2024 (%)

Formula E Analysis by Sponsorship, 2023-2024 (%)

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Scope

The report offers:

  • Expert insight and analysis around a fast-growing global sport, with a particular focus on the sponsorship and media revenue generated for the 2023-2024 season.
  • Analysis of a few teams, by breaking down the main commercial deals around each of the 11 competing teams from a sponsorship perspective.
  • A comprehensive overview of the league that is well regarded as one of the cleanest motorsport competitions taking place around the world today.

Key Highlights

A clear and in-depth look at the key commercial entities linked to the competition and teams themselves. Key breakdowns made throughout each section of the report offers key understanding and analysis of the sports ecosystem.

Reasons to Buy

  • The report provides an in-depth review of popular global sports competition, wherein significant amount of money is involved in sponsorship and media deals.
  • The report helps one clearly understand the current key trends and market insights that are crucial to gain an edge in the space.

ABB
Hankook
DHL
Enel
TAG Heuer
Allianz
Julius Baer
Saudia
Heineken
Bosch
Sabic
Antofagasta Minerals
Stichd
Moet & Chandon
Copper.co
Hugo Boss
Vodafone
Anysys
Puma
Cato Networks
Shell
ZF
Tech Mahindra
Nippon
One8
OMP
Maurice Lacroix
Sygnia
Pinin Farina
TechnoGym
Rockfort Engineering
Endeavor
Coral Eyewear
ExxonMobil
Sacred
Humbel
Loctite
NetApp
Karcher
Trilux
Stilo
PaloAlto
Algorand
EVM
Time
Teijin
CP Company
DS Automobiles
Total Energies
Mouser Electronics
Yahoo
SRMG
Molex
Variety
PMC
Kyocera
TCS
Castrol
GKN
Dow
Microfocus
Un
Alpinestars
Avalanche
Indiana
Geneysis
Crowe
Maserati
Stoli
Craft
Hewlett Packard
Lukka
Dorchester Collection
New Era
EcoAlf
NEOM
Nissan
DuPoint
CFI
Nio
Helix
One All Sports
Gusto
BlueWater
Cupra
Sudpack

Table of Contents

1. Formula E Overview

2. Social Media

3. Media Landscape

4. Formula E Sponsorship

5. Team Sponsorship

6. Team Profiles

7. Appendix

Table

Social Media Charts & Tables

Global Broadcasters Table

Series Sponsorship Graphs & Tables

Team Sponsorship Graphs & Tables

Team Title Sponsor Table

ePrix Title Sponsors Graph

Team Sponsorship Overview Tables

Frequently asked questions

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