Gaming Market Analysis by Region, Platform (Smartphone, Console, PC, Tablet, Handheld Controllers, Head-mounted Displays), Gamer Type and Segment Forecast to 2030
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Explore actionable market insights from the following data in our ‘Gaming Market’ report:
- Gaming market industry outlook: The report covers in-depth insights on drivers and challenges impacting the market. Further, it presents an analysis of M&A deals, venture financing deals, hiring trends, and social media trends in the gaming sector.
- Gaming market segment outlook: Analysis as well as base year figures and forecasts of revenue opportunities across platforms, game type, and gamer type segments
- Gaming market regional outlook: Analysis as well as base year figures and forecasts of revenue opportunities across key regions including North America, Europe, Asia Pacific, Central & South America and Middle East & Africa and key countries within these regions.
- Company snapshots: snapshots of leading companies in the gaming market.
- Underlying assumptions behind our published base-case forecasts, as well as potential market developments that would alter, either positively or negatively, our base-case outlook.
How is the ‘Gaming Market’ report different from other reports in the market?
- This market intelligence report offers a thorough, forward-looking analysis of the gaming market and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
- Accompanying GlobalData’s Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in global gaming markets.
- The report highlights key platform segments (smartphone, console, PC, tablet, handheld controllers, head-mounted displays), type segments (video games and cloud games), gamer type segments (casual gamers, avid gamers, lifestyle gamers)
- With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
- The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in gaming markets.
- The broad perspective of the report coupled with comprehensive, actionable detail will help gaming vendors, service providers, and other players succeed in the growing gaming market globally.
We recommend this valuable source of information to anyone involved in:
- Technology Leaders and Startups
- Strategy, Marketing, and Business Development
- Market Intelligence and Portfolio Managers
- Professional Services – Investment Banks, PE/VC firms
- M&A and Investment Consultants
- Management Consultants and Consulting Firms
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Gaming Market Report Overview
The gaming market size will be valued at $250.45 billion in 2023 and is expected to grow at a CAGR of 10.1% over the forecast period. The increasing adoption of smartphones and 5G technology is expected to bode well for market growth. Furthermore, increasing investments in the field of cloud gaming is anticipated to drive growth of the gaming market over the next few years.
Rising popularity of games such as Dota 2, Counter-Strike, Fortnite, League of Legends and PUBG that are also played in major esports events are also contributing to growth of the gaming market. Esports events globally are witnessing significant increase in viewership that is translating into increased sales of games and gaming hardware.
Gaming Market Overview, 2021-2030 ($ Billion)
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The COVID-19 disruptions had a positive impact on the gaming market. Due to strict enforcement of stay-at-home orders by governments globally, people adopted online gaming as a way to relax and unwind themselves from long staying at home. Also, the high penetration of smartphones among people across all age cohorts contributed to market growth during the pandemic.
The gaming market report provides an executive-level overview of the current gaming market worldwide, with detailed forecasts of key indicators up to 2030. Published annually, the report provides a detailed analysis of the near-term opportunities, competitive dynamics, and evolution of demand by platform type, type, and gamer type across regions, as well as a review of key market and technology trends.
| Market size in 2023 | US$ 250.45 billion |
| Market size in 2026 | US$ 470.22 billion |
| CAGR (2022-2030) | 10.1% |
| Forecast Period | 2022-2030 |
| Platform Segment | Smartphone, Console, PC, Tablet, Handheld Controllers, Head-mounted Displays |
| Type Segment | Video Games, Cloud Games |
| Gamer Type Segment | Casual Gamers, Avid Gamers, Lifestyle Gamers |
| Regional Segments | North America (U.S. and Canada), Europe (Germany, U.K., Italy, France, and Rest of Europe), Asia Pacific (China, Japan, India, Australia, South Korea, and Rest of Asia Pacific), South & Central America (Brazil, Mexico, Argentina, Colombia, Peru, and Rest of South & Central America), Middle East & Africa (Nigeria, Iran, Saudi Arabia, Morocco, and Rest of Middle East & Africa) |
| Leading Companies | Tencent Holdings Ltd, Sony Group Corp, Microsoft Corp, Nintendo Co Ltd, NetEase Inc, Sea Ltd, Activision Blizzard Inc, Bandai Namco Holdings Inc, Electronic Arts Inc, Take-Two Interactive Software Inc |
Gaming Market Segmentation by Platform
Based on platform, the market has been categorized into smartphone, console, pc, tablet, handheld controllers, and head-mounted displays. Amongst all categories, smartphones are expected to contribute the highest share towards the market growth and register the fastest growth with a CAGR of over 10% during the forecast period. The market growth can be attributed to the increasing penetration of smartphones and high-speed internet connections.
The virtual reality segment is also expected to grow at a fast rate over the forecast period as companies such as Meta, and Google invest heavily in the development of VR technology.
Gaming Market Share by Platform, 2023 (%)
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Furthermore, the head-mounted display segment is expected to register the second fastest growth at a CAGR of over 10% over the forecast period, driven by the rising popularity of virtual reality video games across the world. Virtual reality games are played using virtual reality headsets such as Oculus, HTC VIVE, Samsung Gear VR. Some of the popular VR games include Half-Life: Alyx, MineCraft VR, No Man’s Sky, Beat Saber.
The gaming console segment contributes over 15% to the gaming market share. This market is driven mainly by the availability of gaming consoles such as PlayStation 5, Xbox Series X which are capable of high resolution gaming.
Gaming Market Segmentation by Type
The gaming market has been categorized by type into video games and cloud games. Video games led the gaming market in 2023. The cloud games segment is expected to be the fastest-growing segment with a CAGR of over 30% during the forecast period. This growth is expected to be driven mainly by advancements in cloud technology and the introduction of 5G technology, thereby supporting numerous devices simultaneously and 4K gameplay. Consequently, this will drive the demand for multiplayer online games, massively multiplayer online (MMO) games, and Free2Play (F2P) games, which will further aid growth in the overall gaming market.
Gaming Market Share by Type, 2023 (%)
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The cloud games segment accounts for a small share of the gaming market. Previously, cloud gaming could not witness widespread adoption due to a lack of reliable infrastructure. However, with advancements in server technology and gaming industry trends such as Artificial Intelligence, Virtual Reality, Augmented Reality, and 5G technology, gaming companies are able to leverage and offer innovative cloud gaming.
Gaming Market Segmentation by Gamer Type
The gaming market has been categorized by gamer type into casual gamers, avid gamers, and lifestyle gamers. The casual players’ segment had the largest share with over 50% of the gaming market size in 2023. The segment is expected to grow at a CAGR of over 8% during the forecast period. The casual gamers segment primarily comprises online gamers who play games only during leisure. The avid gamers segment is also expected to grow at a high rate owing to rising disposable incomes and the increasing popularity of esports among the millennials and Gen z population.
Gaming Market Share by Gamer Type, 2023 (%)
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The casual gamers segment is followed by the lifestyle gamers segment, mainly comprising professional video game players who undergo training to enhance their gaming skills and participate in esports competitions, accounting for a market share of over 20% in 2023. Further, the segment is expected to grow at a CAGR of over 8% over the forecast period owing to the rising popularity of esports and increasing scope for video game players to monetize their gaming skills.
Gaming Market - Competitive Landscape
The gaming market is highly fragmented with globally recognized players such as Electronic Arts Inc., Activision Blizzard Inc, and Tencent Holdings Ltd with broad gaming portfolios as well as small and medium-sized players with smaller portfolios. Investors are pouring capital into the development of cloud games to capitalize on their increasing popularity. The market witnessed an increase in deals and partnerships of video game companies over the last two years. For instance, in August 2022, Sony along with Tencent announced an investment of around $260 million in Japanese game development company FromSoftware Inc. In November 2021, Tencent acquired the Japanese gaming studio Wake Up for $44 million.
Leading Players in the Gaming Market
- Tencent Holdings Ltd
- Sony Group Corp
- Microsoft Corp
- Nintendo Co Ltd
- NetEase Inc
- Sea Ltd
- Activision Blizzard Inc
- Bandai Namco Holdings Inc
- Electronic Arts Inc
- Take-Two Interactive Software Inc
Other Gaming companies include:
Apple Inc, ROBLOX Corp, Ubisoft Entertainment SA, Netmarble Corp, Square Enix Holdings Co Ltd, Konami Group Corp, Alphabet Inc, Nexon Co Ltd, NCsoft Corp, Embracer Group AB, Vivendi SA, Sega Sammy Holdings Inc, and others.
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Gaming Market Scope
GlobalData Plc has segmented the gaming market report by platform, type, gamer type, and region:
Gaming Market – Revenue Opportunity Forecast, by Platform segments 2021-2030 (US$ million)
- Smartphone
- Console
- PC
- Tablet
- Handheld Controllers
- Head-mounted Displays
Gaming Market – Revenue Opportunity Forecast, by Type segments 2021-2030 (US$ million)
- Video Games
- Cloud Games
Gaming Market – Revenue Opportunity Forecast, by Gamer Type segments 2021-2030 (US$ million)
- Casual Gamer
- Avid Gamer
- Lifestyle Gamer
Gaming Market – Revenue Opportunity Forecast by Regions, 2021-2030 (US$ million)
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest of Asia Pacific
- North America
- US
- Canada
- South & Central America
- Brazil
- Mexico
- Argentina
- Colombia
- Peru
- Rest of South & Central America
- Europe
- Germany
- United Kingdom
- France
- Italy
- Rest of Europe
- Middle East & Africa
- Nigeria
- Iran
- Saudi Arabia
- Morocco
- Rest of Middle East & Africa
Key Players
Tencent Holdings LtdSony Group Corp
Microsoft Corp
Nintendo Co Ltd
NetEase Inc
Sea Ltd
Activision Blizzard Inc
Bandai Namco Holdings Inc
Electronic Arts Inc
Take-Two Interactive Software Inc
Table of Contents
Table
Figures
Frequently asked questions
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What was the gaming market size in 2023?
The gaming market size will be valued at $250.45 billion in 2023.
-
What is the gaming market growth rate?
The gaming market is expected to grow at a CAGR of 10.1% during the forecast period 2022-2030.
-
What are the key gaming market drivers?
A significant increase in the penetration of smartphones, the introduction of 5G technology, and the rising popularity of esports are stimulating the gaming market growth .
-
What are the key gaming market segments?
Platform Segment: Hardware, Software, and Services
Type Segment: Video Games, Cloud Games
Gamer Type Segment: Casual Gamers, Avid Gamers, Lifestyle Gamers
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Which are the leading gaming companies?
The leading companies in the gaming market are Tencent Holdings Ltd, Sony Group Corp, Microsoft Corp, Nintendo Co Ltd, NetEase Inc, Sea Ltd, Activision Blizzard Inc, Bandai Namco Holdings Inc, Electronic Arts Inc, and Take-Two Interactive Software Inc.
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Is there a third level of segmentation in the report?
GlobalData’s focus is on providing reliable and accurate data that is supported by robust research methodology. Our reports undergo rigorous quality checks and are based on primary and secondary research sources, ensuring that the numbers and insights provided are trustworthy. However, despite the best efforts to gather comprehensive data, there could be instances where the available data is limited, making it challenging to provide third level segmentation. In such cases, GlobalData may choose to provide high-level insights and general trends rather than forcing segmentation that may not be backed by sufficient data. This approach ensures that the report’s overall quality and credibility are maintained.
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