Opportunities in the Asia-Pacific Haircare Sector

The Asia-Pacific hair care sector valued at US$73,403 million, is the largest market globally with value share of 36.5% in 2018, and is expected to grow at a CAGR of 4.2% during 2018–2023. Shampoo is the largest category in the sector, accounting for 52% of total value sales in 2018. The top five companies in the sector accounted for a combined 53.7% value share in 2018. Hypermarkets & supermarkets was the leading distribution channel for the Asia-Pacific haircare sector, while flexible packaging was the most commonly used pack material in Asia-Pacific haircare sector, accounting for 53.9% of the volume share in 2018.

This report brings together multiple data sources to provide a comprehensive overview of the region's haircare sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Asia-Pacific haircare sector. It includes analysis on the following -

- Sector overview: Provides an overview of the sector size, value, and volume growth analysis, across regions.

- Change in consumption: Analysis on the shift in consumption of haircare products by categories across the key countries in the Asia-Pacific region.

- High potential countries: Provides risk-reward analysis of top four high potential countries in the Asia-Pacific region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.

- Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2018–2023, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.

- Brand analysis: Provides an overview of leading brands in the region and analyzes the growth of private label products in the region.

- Key distribution channels: Provides analysis on the leading distribution channels for haircare across the key countries in the Asia-Pacific region, in 2018. It covers six distribution channels: hypermarkets & supermarkets, convenience stores, food & drinks specialists, vending machines, cash & carries and warehouse clubs, and others, which includes “dollar stores”, variety stores & general merchandise retailers, drugstores & pharmacies, e-retailers, and other retailers.

- Preferred packaging formats: The report provides percentage share (in 2018) and growth analysis (during 2013–2023) for various package materials, pack types, closure types, and primary outer types based on the volume sales (by pack units) of haircare.

Reasons to buy

- Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.

- The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances

- The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion

- To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates

Companies mentioned

Procter & Gamble

Unilever

Kao

L'Oréal S.A.

Beiersdorf Ag

Henkel AG & Co. KGaA

Marico Ltd

Shiseido Company Limited

Coty Inc

Hoyu Co. Ltd.

Procter & Gamble

Unilever

Kao

L'Oréal S.A.

Beiersdorf Ag

Henkel AG & Co. KGaA

Marico Ltd

Shiseido Company Limited

Coty Inc

Hoyu Co. Ltd.

Table of Contents

Table of contents

1. Executive summary

2. Market size and growth analysis (regional analysis )

Market size analysis – Asia-Pacific compared to other regions

Growth ...

Table of contents

1. Executive summary

2. Market size and growth analysis (regional analysis )

Market size analysis – Asia-Pacific compared to other regions

Growth analysis by region

Growth analysis by country

Growth analysis by category

3. Growth potential by countries in the Asia-Pacific

Risk and reward analysis – opportunity scores

4. Market size and growth analysis

Overview – value and volume growth analysis by country

Growth contribution analysis by country

Share of haircare compared to other cosmetic & toiletries sectors

Change in consumption levels by country and hair care categories

Per capita consumption and expenditure analysis

5. Country profiles

China

India

Malaysia

The Philippines

6. Success stories

7. Company and brand analysis

Leading companies in the Asia-Pacific haircare sector

Company and brand share analysis

Leading companies by categories, in the Asia-Pacific haircare sector

Leading brands by categories, in the Asia-Pacific haircare sector

Private label penetration in the Asia-Pacific haircare sector

8. Key distribution channels

Leading distribution channels by country

Leading distribution channels by category

9. Key packaging formats

Growth analysis by key pack material and pack type

Growth analysis by closure type and primary outer type

10. Challenges and future outlook

Key challenges

Future outlook

11. Appendix

12. Trends definitions

13. About GlobalData

List of Tables

List of Tables

Regional comparison: market size, growth, and per capita analysis, 2018–2023

Identifying high potential countries – risk, reward and opportunity analysis

High potential ...

List of Tables

Regional comparison: market size, growth, and per capita analysis, 2018–2023

Identifying high potential countries – risk, reward and opportunity analysis

High potential countries in the Asia-Pacific – overview

Value share of haircare sector as a proportion of overall cosmetics & toiletries industry by country, 2018

Change in consumption by category within haircare (value terms), 2018–2023

Per capita consumption in the Asia-Pacific and high potential countries, 2018

Per capita expenditure in the Asia-Pacific and high potential countries, 2018

China haircare – overview, % value share by category, 2018

India haircare – overview % value share by category, 2018

Malaysia haircare – overview % value share by category, 2018

The Philippines hair care – overview % value share by category, 2018

Leading brands in the Asia-Pacific haircare sector and categories by value, 2018

Leading companies in the Asia-Pacific haircare sector by value sales (US$ million), 2018

Leading brands (including private label) in the Asia-Pacific haircare sector by value sales (US$ million), 2018

Private label penetration in the Asia-Pacific haircare sector

Leading distribution channels by countries, 2018

Leading distribution channels in the Asia-Pacific region by categories, 2018

List of Figures

List of Figures

Annual value growth analysis by region (2018–2023)

Annual volume growth analysis by region (2018–2023)

Value and volume growth analysis by country (2018–2023) ...

List of Figures

Annual value growth analysis by region (2018–2023)

Annual volume growth analysis by region (2018–2023)

Value and volume growth analysis by country (2018–2023)

Value and volume growth analysis by category (2018–2023)

Top four high potential countries in the Americas

Country level contribution to the growth of different categories in the Asia-Pacific region, 2018–2023

China haircare – demographic analysis

India haircare – demographic analysis

Malaysia haircare – demographic analysis

Leading companies in the Asia-Pacific haircare sector by value sales (US$ million), 2018

Key pack material volume (units) share, 2018

Unit volume growth by pack material (2013–2023)

Key pack type volume (units) share, 2018

Unit volume growth by pack type (2013–2023)

Key closure type volume (units) share, 2018

Unit volume growth by closure type (2013–2023)

Key primary outer type volume (units) share, 2018

Unit volume growth by primary outer type (2013–2023) `

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