Country Profile: Syrups & Spreads in Sweden

The Swedish syrups & spreads sector is led by the ‘jams, jellies & preserves’ category in both value and volume terms, while the savory spreads category is forecast to register the fastest growth, in both value and volume terms, during 2017-2022. Hypermarkets & supermarkets account for the leading share in the distribution of syrups & spreads in the country. Glass is the most commonly used pack material, followed by rigid plastics. Orkla Group, Ferrero and Hormel Foods Corporation are the leading market players in the Swedish syrups & spreads sector.

GlobalData’s Country Profile report on the syrups & spreads sector in Sweden provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?

– Sector data: Overall sector value and volume data with growth analysis for 2012-2022

– Category coverage: Value and growth analysis for ‘jams, jellies & preserves’, molasses, savory spreads, sweet spreads, and syrups with inputs on individual segment share within each category and the change in their market share forecast for 2017-2022

– Leading players: Market share of brands in value terms in 2017

– Distribution data: Percentage of sales within each category through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others

– Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, Rigid metal and others; Pack data for: Bottle, Can,Tub, Bag/Sachet, and Jar.

Scope

– The savory spreads category is expected to gain maximum share in value terms during 2017-2022

– Per capita consumption of ‘jams, jellies & preserves’ is higher in Sweden when compared to the regional and global averages

– Hypermarkets & supermarkets is the leading distribution channel in Swedish syrups & spreads sector

– Private label penetration is highest in the ‘jams, jellies & preserves’ category

– Glass is the most commonly used pack material in Swedish syrups & spreads sector

– Older consumers account for the leading share in the consumption of syrups & spreads in Sweden.

Reasons to buy

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

– Manufacturers can identify the opportunities to position products with H&W attributes/benefits

– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

– Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Companies mentioned

Orkla Group

Wydra International Gmbh

Björnekulla Food AB

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