ICT investment trends in Scandinavia; Enterprise ICT spending patterns through to the end of 2017
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The Scandinavian countries of Sweden, Finland, Denmark, and Norway are one of the world’s most competitive economies, with the most sophisticated ICT infrastructure and advanced application technologies. As a result, ICT has been witnessing high levels of adoption across Scandinavian enterprises.
Scope
• Kable expects the ICT expenditure in Scandinavian countries of Sweden, Finland, Denmark, and Norway to witness fair growth in 2016
• Enterprises’ focus on business expansion has driven the investments in hardware components such as end-user devices, security, high end servers, and networks.
• Kable believes that cloud services are gradually poised to take over the software licenses as the interest in on-demand solutions is expected to increase among enterprises in the coming years, creating good opportunities for PaaS and SaaS based vendors who are catering the Scandinavian enterprise market.
Reasons to Buy
Understand how Scandinavian enterprises ICT landscape is set to change in 2016 to prioritize your target market
Comprehend how ICT Euros are being allocated by Scandinavian enterprises in specific geographies and size bands to improve your market penetration
Make effective business decisions by recognizing the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications, and consulting)
Realign your sales initiatives by understanding the current strategic objectives of Scandinavian enterprises
Enhance your market segmentation with the included, detailed breakdown of opportunities within selected technology categories (enterprise applications, business intelligence, Internet of Things (IoT), and cloud computing)
Prioritize your focus areas by understanding which factors are influencing Scandinavian enterprises’ decisions when selecting an ICT provider
Understand the changes in customers’ priorities and identify the business and IT objectives that Scandinavian enterprises are looking to achieve through their ICT investment strategies
Microsoft
Blackboard
Oracle
HP
ARM
Apple
EMC
Informatica
Adobe
Allscripts Healthcare
ADP
SAP
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