Immersive AR and VR Experiences – Driving Tangible Benefits Across Enterprises

Powered by

All the vital news, analysis, and commentary curated by our industry experts.

$1295

Extensive innovation and application of virtual and augmented reality across the industries to enhance productivity and minimize costs throughout the value chain.

Insights, real world examples of innovation and application of virtual and augmented reality across the value chain

Scope

– Virtual & Augmented reality have been used to improve productivity and enhance customer experiences.

– Changing consumer demands and their influence on adoption of immersive experiences and technologies

Reasons to Buy

– Gain insights into extensive applications of VR/AR across industries.

– Gain insights into Market Drivers & Inhibitors of VR/AR.

– Gain insights into Key Trends, Value Chain and Use Cases of VR/AR.

– Gain insights into future outlook of VR/AR.

Encirc
Starbucks
UniversityofBristol
Pregis
Lockheed Martin
Layton Construction
TheConstruct
Multiplex
AerinX
VIATechnik
Waypoint Labs
AirMeasure
Porsche
Hyundai Motors
The Weather Channel
Shortbite
LlamaZOO
SJ
DHL
Target
Facebook
HomeLane
IKEA
Tommy Hilfiger
Skullmapping
PayPal
Immersive Rehab
Vivid Vision
Hull Women and Children's Hospital
AccVein
FundamentalVR
DottyDigital
Upskill
Mimesys
Jaunt
L'Oreal
Integem
Zara
Burger King
Unity Technologies
7-Eleven
PNBMetLife
Siemens
Kaon Interactive
AdsReality
Turner Broadcasting
Audi
StyleDotMe
Hayneedle
Epson
Telenet Belgium
Orange Romania
Apple
Bank of Ireland
Swissquote
Fidelity Investments
Same Day Security
Mundipharma
StoryUP
Limbic Life
Sotheby
BlackBoxVR
Xenoma

Table of Contents

Table of Contents

1. Virtual and Augmented Reality : Overview

2.Virtual and Augmented Reality: Classification

3. Virtual and Augmented Reality: Ecosystem

4. Virtual and Augmented Reality: Market Drivers & Inhibitors

5. Virtual and Augmented Reality: Key Trends

6. Virtual and Augmented Reality: Value Chain and Use Cases

7. Virtual and Augmented Reality: Products & Services

8. Virtual and Augmented Reality: Procurement /Manufacturing/Operations

9. Virtual and Augmented Reality: Channels

10. Virtual and Augmented Reality: Sales & Marketing

11. Virtual and Augmented Reality: End User

12. Virtual and Augmented Reality: Impact Ecosystem

13. Virtual and Augmented Reality: Future Outlook

Frequently asked questions

Immersive AR and VR Experiences – Driving Tangible Benefits Across Enterprises thematic reports
Currency USD
$1,295

Can be used by individual purchaser only

$3,885

Can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company


Undecided about purchasing this report?

Enquire Before Buying

Get in touch to find out about multi-purchase discounts

reportstore@globaldata.com
Tel +44 20 7947 2745

Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.

See what our customers are saying

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise.  The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

Senior Account Manager, TSYS
Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at Immersive AR and VR Experiences – Driving Tangible Benefits Across Enterprises in real time.

  • Access a live Immersive AR and VR Experiences – Driving Tangible Benefits Across Enterprises dashboard for 12 months, with up-to-the-minute insights.
  • Fuel your decision making with real-time deal coverage and media activity.
  • Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.