Japan Over-the-Counter (OTC) Healthcare Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026

Powered by

All the vital news, analysis, and commentary curated by our industry experts.

The over-the-counter (OTC) healthcare market in Japan was valued at $12.1 billion in the year 2021. The market is expected to grow at a CAGR of less than 1% during the forecast period.

The Japan OTC healthcare market report provides insights on high growth markets to target, trends in the usage of category level distribution data and companies market shares.

Japan OTC healthcare market overview

Japan OTC healthcare market overview

For more insights on this report, download a free sample

Which are the key categories in the OTC healthcare market in Japan?

The key categories in the OTC healthcare market in Japan include analgesics, cough and cold preparations, first aid kits, indigestion preparations, medicated skin products, plasters & bandages, topical OTC medicines, traditional medicines, vitamins and minerals, and other OTC healthcare products. Traditional medicines was the largest category in 2021, and is also forecast to register the fastest value growth during 2021–2026. The traditional medicines category is expected to gain the maximum market share in value terms during the forecast period.

Japan OTC healthcare market, by categories

Japan OTC healthcare market, by categories

For more category insights, download a free sample

What are the key distribution channels in the OTC healthcare market in Japan?

The key distribution channels in the OTC healthcare market in Japan are drug stores/pharmacies, hypermarkets & supermarkets, convenience stores, and food & drinks specialists. Drug stores & pharmacies was the leading distribution channel in the Japanese OTC healthcare sector.

Japan OTC healthcare market, by distribution channels

Japan OTC healthcare market, by distribution channels

For more distribution channel insights, download a free sample

Which are the key competitors in the OTC healthcare market in Japan?

The key competitors in the OTC healthcare market in Japan are Johnson & Johnson Services Inc, Kracie, Daiichi Sankyo Company Limited, Novartis, S.S.Seiyaku company limited, ROHTO Pharmaceutical Co Ltd, Taisho Pharmaceuticals, and Takeda Pharmaceuticals.

Japan OTC healthcare market, by key competitors

Japan OTC healthcare market, by key competitors

To know more about key competitors, download a free sample

Market report scope

Market size 2021 $12.1 billion
CAGR <1%
Forecast period 2021-2026
Key categories Analgesics, Cough and Cold Preparations, First Aid Kits, Indigestion Preparations, Medicated Skin Products, Plasters & Bandages, Topical OTC Medicines, Traditional Medicines, Vitamins and Minerals, and Other OTC Healthcare Products
Key distribution channel Drug Store & Pharmacies, Hypermarkets & Supermarkets, Convenience Stores, and Food & Drinks Specialists
Key competitors Johnson & Johnson Services Inc, Kracie, Daiichi Sankyo Company Limited, Novartis, S.S.Seiyaku company limited, ROHTO Pharmaceutical Co Ltd, Taisho Pharmaceuticals, and Takeda Pharmaceuticals

Scope

  • The per capita expenditure of OTC healthcare in Japan was higher than both the global and regional levels in 2021
  • The per capita expenditure of traditional medicines products was higher than the rest OTC health care categories in 2021
  • Johnson & Johnson Services Inc accounted for highest value share in the Japanese OTC healthcare sector, in 2021
  • The Japanese economy will regain pre-pandemic GDP levels by 2023
  • The Japanese working-class populace is shrinking at an alarming rate
  • Japan‘s overall risk score is lower than the Asia-Pacific and the world average in GCRI Q4 2021

Reasons to Buy

  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Johnson & Johnson Services Inc
Kracie
Daiichi Sankyo Company Limited
Novartis
S.S.Seiyaku company limited
ROHTO Pharmaceutical Co Ltd
Taisho Pharmaceuticals
Takeda Pharmaceuticals

Table of Contents

Table of Contents

Report Scope

Executive Summary

Part 1: Market Environment

Value Share of Japan in the Global and Asia-Pacific Markets

Growth Analysis of Japan Compared to Other Leading Countries in the Asia-Pacific Market

PCE of Japan Compared to the Global and Asia-Pacific Markets

Part 2: Sector Deep Dive

Japan OTC healthcare Sector Snapshot

Market Size Analysis

Cross Category Comparison Value Growth Analysis and Category Winners and Losers

Part 3: Category Deep Dive

Per Capita Expenditure Analysis by Category

Market Size Analysis – Category: Analgesics

Segment-Level Analysis (in Value Terms) Analgesics

Market Size Analysis – Category: Cough and Cold Preparations

Segment-Level Analysis (in Value Terms) Cough and Cold Preparations

Market Size Analysis – Category: First Aid Kits

Market Size Analysis – Indigestion Preparations

Segment Level Analysis (in Value Terms) Indigestion Preparations

Market Size Analysis – Medicated Skin Products

Segment-Level Analysis (in Value Terms) Medicated Skin Products

Market Size Analysis – Plasters & Bandages

Segment – Level Analysis (in Value Terms) Plasters & Bandages

Market Size Analysis – Topical OTC Medicines

Segment – Level Analysis (in Value Terms) Topical OTC Medicines

Market Size Analysis – Traditional medicines

Market Size Analysis – Vitamins and Minerals

Segment Level Analysis (in Value Terms) Vitamins and Minerals

Market Size Analysis – Other OTC Healthcare Products

Segment Level Analysis (in Value Terms) Other OTC Healthcare Products

Part 4: Distribution Analysis

Channel Share Analysis

Part 5: Competitive Environment

Leading Companies – Value Shares

Brand Share Analysis of Top Five Companies

Brand Share Analysis of Top Five Companies by Category

Degree of Consolidation/Fragmentation by Category

Part 6: Macroeconomic Analysis

GDP Growth and Inflation

Population Growth

Labor Market Trend

Economic Summary, Labor Market Trends, and Demographic Trends

Japan Risk Index (GCRI) 2021

Japan Risk Analysis – Compared to Global and Asia-Pacific Markets

Methodology

Definitions

Appendix

Table

List of Tables

Leading Value Categories

Fastest Growing segments (Value), 2021

Cross Category Comparison By Value (2016-2026)

Analgesics – Value Analysis by Segment, 2016-2026

Cough and Cold Preparations – Value Analysis by Segment, 2016-2026

Indigestion Preparations – Value Analysis by Segment, 2016-2026

Medicated Skin Products – Value Analysis by Segment, 2016-2026

Plasters & Bandages – Value Analysis by Segment, 2016-2026

Topical OTC Medicines – Value Analysis by Segment, 2016-2026

Vitamins and Minerals – Value Analysis by Segment, 2016-2026

Other OTC Healthcare Products – Value Analysis by Segment, 2016-2026

Change in Distribution Share, 2016-2021

Top Five Companies Share By Brand (in Value Terms) in the OTC healthcare Sector, 2021

Brand Shares of Top Five Companies (in Value Terms) by Category, 2021

Performance Overview (Score: 1-100)

Category Data, By Segment

Per Capita Expenditure ($), 2016-2026

OTC healthcare Sales Distribution in Japan – By Category (JPY Million), 2021

Brand Share (in Value Terms) in the OTC healthcare Sector, 2021

Brand Share (in Value Terms) in the OTC healthcare Sector, By Category, 2021 Real GDP and Annual Growth (%), 2018-2026

Nominal GDP and Annual Growth (%), 2018-2026

Consumer Price Inflation (%), 2018-2026

Employed People and Unemployment Rate (%), 2018-2026

Nominal Household Final Consumption Expenditure and Annual Growth (%), 2018-2026

Population and Annual Growth (%), 2018-2026

Population by Age Group (%)

Population by Gender (%)

Population by Rural-Urban Split (%)

Exchange Rates, 2016-2026

Figures

List of Figures

Value Shares of Japan in the Global and Asia-Pacific OTC healthcare Sector, 2021-2026

Japan Compared to the Other Top Countries in Terms of Market Share, Growth, and the Competitive Landscape

PCE Comparison – Japan, Asia-Pacific, and Global, 2016-2026

Market Size and Growth Analysis by Value, OTC healthcare Sector, 2016-2026

Cross Category Comparison Value Growth Analysis and Category Winners and Losers

Market Size and Growth Analysis by Value, Analgesics Category, 2016-2026

Market Size and Growth Analysis by Value, Cough and Cold Preparations Category, 2016-2026

Market Size and Growth Analysis by Value, First Aid Kits Category, 2016-2026

Market Size and Growth Analysis by Value, Indigestion Preparations Category, 2016-2026

Market Size and Growth Analysis by Value, Medicated Skin Products Category, 2016-2026

Market Size and Growth Analysis by Value, Plasters & Bandages Category, 2016-2026

Market Size and Growth Analysis by Value, Topical OTC Medicines Category, 2016-2026

Market Size and Growth Analysis by Value, Traditional Medicines Category, 2016-2026

Market Size and Growth Analysis by Value, Vitamins and Minerals Category, 2016-2026

Market Size and Growth Analysis by Value, Other OTC Healthcare Products Category, 2016-2026

Share of Key Distribution Channels (in Value Terms) – OTC healthcare, 2021

Key Distribution Channel Share by Category (in Value Terms), 2021

Leading Companies (in Value Terms) in the OTC healthcare Sector, 2021 Category

Wise Consolidation/Fragmentation (in Value Terms) OTC healthcare , 2021

Real GDP (JPY Billion) and Annual Growth (%)

Nominal GDP (JPY Billion) and Annual Growth (%)

Consumer Price Inflation (%)

Nominal Household Final Consumption Expenditure Growth (%) in JPY Terms

Population (Million) and Annual Growth (%)

Population by Age Group (%)

Population by Gender (%)

Population by Rural-Urban Split (%)

Employed People (Million) and Unemployment Rate (%)

Economic Summary, Labor Market Trends, and Demographic Trends

Five Lowest Risk Nations in GCRI Q4 2021

Five Highest Risk Nations in GCRI Q4 2021

Japan’s Performance in Country Risk Analysis in Comparison to Asia-Pacific and the World

List of 49 Countries Analyzed to Identify the High Potential Countries in Different Regions

Frequently asked questions

Japan Over-the-Counter (OTC) Healthcare Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026 thematic reports
Currency USD
$875

Can be used by individual purchaser only

$1,750

Can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company


Undecided about purchasing this report?

Enquire Before Buying Request a Free Sample

Get in touch to find out about multi-purchase discounts

reportstore@globaldata.com
Tel +44 20 7947 2745

Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.

Sample Report

Japan Over-the-Counter (OTC) Healthcare Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026 was curated by the best experts in the industry and we are confident about its unique quality. However, we want you to make the most beneficial decision for your business, so we offer free sample pages to help you:

  • Assess the relevance of the report
  • Evaluate the quality of the report
  • Justify the cost

Download your copy of the sample report and make an informed decision about whether the full report will provide you with the insights and information you need.

Below is a sample report to understand what you are buying

See what our customers are saying

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise.  The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

Senior Account Manager, TSYS
Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at Japan Over-the-Counter (OTC) Healthcare Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026 in real time.

  • Access a live Japan Over-the-Counter (OTC) Healthcare Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026 dashboard for 12 months, with up-to-the-minute insights.
  • Fuel your decision making with real-time deal coverage and media activity.
  • Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.