Kentucky Derby, 2022 – Post Event Analysis
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All the vital news, analysis, and commentary curated by our industry experts.
The 2022 Kentucky Derby at Churchill Downs, Louisville, Kentucky produced a historic victory for the 80-1 outsider Rich Strike. Numerous spectators attended the 148th running of the Kentucky Derby held on May 7th.
The post-event analysis of the 2022 Kentucky Derby report provides a comprehensive overview of the 2022 Kentucky Derby sponsorship portfolio, broadcasters, prize money, attendance, and ticketing breakdown.
Key Broadcasters of the Kentucky Derby, 2022
Four broadcasters acquired media rights for the 2022 Kentucky Derby: NBC in The United States, Sky in the United Kingdom, and Ireland, TSN in Canada, and Kayo Sports in Australia. It was also the most-watched event since Super Bowl Sunday on the 13th of February.
Key Sponsors of the Kentucky Derby, 2022
The 2022 Kentucky Derby had many sponsors. Woodford Reserve was the presenting partner, BMW was the luxury automotive partner, Ford, the official car, truck and van partner of Churchill Downs and the Kentucky Derby race, and Coca-Cola was the soft drink partner. Other sponsors included Longines, Red Bull, White Claw and Jackson Family Wines.
Kentucky Derby 2022, by Sponsors
To know more about the sponsors, download a free report sample
Kentucky Derby, 2022 Market Report Overview
Key Broadcasters | NBC, Sky, TSN, and Kayo Sports |
Key Sponsors | Woodford Reserve, BMW, Ford, Coca-Cola, Longines, Red Bull, Jackson Family Wines, White Claw, and Brisnet among others |
Scope
This report provides an overview of the event including a sponsorship portfolio, broadcasters, prize money, attendance, and ticketing breakdown. An analysis of the 2022 Kentucky Derby sponsors is included and the estimated annual values for some of these deals. Information regarding the events ticketing and how ticket prices are included, shows the range of ticketing options that spectators had.
Reasons to Buy
For those wanting an in-depth analysis of how the 2022 Kentucky Derby performed, in the sense of both business and popularity. The report will also be interesting for those who are looking to learn more about the rise in popularity of the event.
Sky
TSN
Kayo Sports
Woodford Reserve
BMW
Ford
Coca-Cola
Longines
Red Bull
White Claw
Jackson Family Wines
Ticketmaster
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Frequently asked questions
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What was the total prize pool for the Kentucky Derby, 2022?
The total prize pool for Kentucky Derby, 2022 was $3 million.
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How many sponsors did Kentucky Derby, 2022 have?
The Kentucky Derby, 2022 had 18 sponsors.
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Who are the key broadcasters of the Kentucky Derby, 2022?
The key broadcasters of the Kentucky Derby, 2022 are NBC, Sky, TSN, and Kayo Sports.
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Who are the key sponsors of the Kentucky Derby, 2022?
Some of the key sponsors of the Kentucky Derby, 2022 are Woodford Reserve, BMW, Ford, Coca-Cola, Longines, Red Bull, Jackson Family Wines, White Claw, and Brisnet among others.
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