Malaysia Haircare Market Size and Trend Analysis by Categories and Segment, Distribution Channel, Packaging Formats, Market Share, Demographics and Forecast, 2021-2026

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Malaysia Haircare Market Report Overview

The Malaysia haircare market size was valued at MYR1.21 billion ($291.1 million) in 2021 and is expected to increase at a CAGR of more than 3% during 2021-2026.

Malaysia Haircare Market Outlook, 2021-2026 (MYR Billion)

Malaysia Haircare Market Outlook, 2021-2026 (MYR Billion)

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The Malaysia haircare market research report provides insights into high-growth markets to target, trends in the usage of packaging materials, and company market shares. It also offers detailed category-wise, distribution channel-wise, city-wise, and company-wise insights to understand potential business opportunities.

Market Size 2021  
CAGR (2021-2026) >3%
Forecast Period 2021-2026
Historical Period 2016-2020
Key Categories Conditioner, Hair Colorants, Hair Loss Treatments, Perms & Relaxers, Salon Hair Care, Shampoo, and Styling Agents
Key Cities Kuala Lumpur, Penang, Johor Bahru, and Kuching
Key Distribution Channels Hypermarkets & Supermarkets, Convenience Stores, Chemists/Pharmacies, Health & Beauty Stores, Department Stores, and Parapharmacies/Drugstores
Key Pack Materials Rigid Plastics, Flexible Packaging, Rigid Metal, and Glass
Leading Companies Unilever, L’Oreal S.A., Procter & Gamble, KKR & Co.LP., and Mandom Corporation

Malaysia Haircare Market Segmentation by Categories

The key categories in the Malaysia haircare market are conditioner, hair colorants, hair loss treatments, perms & relaxers, salon hair care, shampoo, and styling agents. The styling agents category is forecast to register the fastest value growth during 2021–2026. In 2021, shampoo was the leading category in the Malaysia haircare market. The shampoo category can be further segmented into 2-in-1​, anti-dandruff​, kids shampoo​, medicated shampoo​, and standard shampoo​.

Malaysia Haircare Market Analysis by Categories, 2021 (%)

Malaysia Haircare Market Analysis by Categories, 2021 (%)

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Malaysia Haircare Market Segmentation by Cities

The top four cities in the Malaysia haircare market are Kuala Lumpur, Penang, Johor Bahru, and Kuching. In 2021, Kuala Lumpur emerged as the largest haircare market in Malaysia, followed by Penang. In terms of volume, shampoo was the leading category across the top cities in the Malaysian haircare sector in 2021.

Malaysia Haircare Market Analysis by Cities, 2021 (%)

Malaysia Haircare Market Analysis by Cities, 2021 (%)

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Malaysia Haircare Market Segmentation by Distribution Channels

The key distribution channels in the Malaysia haircare market are hypermarkets & supermarkets, convenience stores, chemists/pharmacies, health & beauty stores, department stores, and parapharmacies/drugstores, among others. In 2021, hypermarkets & supermarkets was the leading distribution channel in the Malaysia haircare market, followed by convenience stores, and chemists/pharmacies.

Malaysia Haircare Market Analysis, by Distribution Channels, 2021 (%)

Malaysia Haircare Market Analysis, by Distribution Channels, 2021 (%)

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Malaysia Haircare Market Segmentation by Pack Materials

The key pack materials in the Malaysia haircare market are rigid plastics, flexible packaging, rigid metal, and glass. In 2021, rigid plastics was the leading pack material, followed by flexible packaging and rigid metal.

Malaysia Haircare Market Analysis by Pack Materials, 2021 (%)

Malaysia Haircare Market Analysis by Pack Materials, 2021 (%)

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Malaysia Haircare Market – Competitive Landscape

A few of the leading companies in the Malaysia haircare market are Unilever, L’Oreal S.A., Procter & Gamble, KKR & Co.LP., and Mandom Corporation. Unilever led the market in 2021. The company offers products in the shampoo, conditioner, and styling agents, categories.

Malaysia Haircare Market Analysis, by Leading Companies, 2021 (%)

Malaysia Haircare Market Analysis, by Leading Companies, 2021 (%)

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Segments Covered in the Report

Malaysia Haircare Categories Outlook (Value, MYR Billion, 2016-2026)

  • Conditioner
  • Hair Colorants
  • Hair Loss Treatments
  • Perms & Relaxers
  • Salon Hair Care
  • Shampoo
  • Styling Agents 

Malaysia Haircare Cities Outlook (Value, MYR Billion, 2016-2026)

  • Kuala Lumpur
  • Penang
  • Johor Bahru
  • Kuching 

Malaysia Haircare Distribution Channels Outlook (Value, MYR Billion, 2016-2026)

  • Hypermarkets and Supermarkets
  • Convenience Stores
  • Chemists/Pharmacies
  • Health & Beauty Stores
  • Department Stores
  • Parapharmacies/Drugstores 

Malaysia Haircare Pack Materials Outlook (Value, MYR Billion, 2016-2026)

  • Rigid Plastics
  • Flexible Packaging
  • Rigid Metal
  • Glass

Scope

This report provides:

  • Overall sector value and volume data with growth analysis for 2016-2026.
  • Value and growth analysis for conditioner, hair colorants, hair loss treatments, perms & relaxers, salon hair care, shampoo and styling agents with inputs on individual segment share within each category and the change in their market share forecast for 2021-2026.
  • Market share of companies (in value terms) and private labels (in value terms) in 2021.
  • Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, chemists/pharmacies, convenience stores, department stores, direct sellers, health & beauty stores, hypermarkets & supermarkets, parapharmacies/drugstores, “dollar stores”, variety stores & general merchandise retailers, e-retailers other general retailers.
  • Consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, paper & board, rigid plastics, and rigid metal; pack type for: tube, jar, bottle, bag/sachet, tub, aerosol, carton-folding, stand up pouch and other pack type, closure type for: flip/snap top, dispenser, screw top, cap, prize off, twist off, sports cap and other closure types, primary outer types for: carton – folding, blister pack, sleeve and shrink wrap.

Reasons to Buy

  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Unilever
L'Oreal S.A.
Procter & Gamble
KKR & Co.LP.
Mandom Corporation
Kao Corporation,

Table of Contents

Table of Contents

Report Scope

Executive Summary

Part 1: Market Environment

Value and Volume Share of Malaysia in the Global and Asia-Pacific Markets

Growth Analysis of Malaysia Compared to Other Leading Countries in the Asia-Pacific Market

PCC and PCE of Malaysia Compared to the Global and Asia-Pacific Markets

Part 2: Sector Deep Dive

Malaysia haircare Sector Snapshot

Market Size Analysis

Cross-Category Comparison – Value Growth Analysis and Category Winners and Losers

Cross-Category Comparison – Volume Growth Analysis and Category Winners and Losers

Part 3: Category Deep Dive

Per Capita Consumption Analysis by Category

Market Size Analysis – Category: Conditioner

Segment-Level Analysis (in Value Terms) – Conditioner

Segment-Level Analysis (in Volume Terms) – Conditioner

Market Size Analysis – Category: Hair Colorants

Segment-Level Analysis (in Value Terms) – Hair Colorants

Segment-Level Analysis (in Volume Terms) – Hair Colorants

Market Size Analysis – Category: Hair Loss Treatments

Market Size Analysis – Category: Perms & Relaxers

Segment-Level Analysis (in Value Terms) – Perms & Relaxers

Segment-Level Analysis (in Volume Terms) – Perms & Relaxers

Market Size Analysis – Category: Salon haircare

Market Size Analysis – Category: Shampoo

Segment-Level Analysis (in Value Terms) – Shampoo

Segment-Level Analysis (in Volume Terms) – Shampoo

Market Size Analysis – Category: Styling Agents

Segment-Level Analysis (in Value Terms) – Styling Agents

Segment-Level Analysis (in Volume Terms) – Styling Agents

Part 4: Distribution Analysis

Channel Share Analysis

Part 5: Competitive Environment

Leading Companies – Value Shares

Brand Share Analysis of Top Five Companies

Brand Share Analysis of Top Five Companies by Category

Degree of Consolidation/Fragmentation by Category

Part 6: Packaging Analysis

Pack Material Growth Analysis

Pack Type Growth Analysis

Closure Type Growth Analysis

Primary Outer Type Growth Analysis

Part 7: City Deep Dive

Market Size Analysis of Top Ten Cities

Market Size Analysis of Top Ten Cities by Category

Part 8: Consumergraphics

Demographic Analysis

Part 9: Macroeconomic Analysis

GDP Growth and Inflation

Population Growth

Labor Market Trend

Economic Summary, Labor Market Trends, and Demographic Trends

Malaysia Risk Index (GCRI) 2021

Malaysia Risk Analysis – Compared to Global and Asia-Pacific Markets

Methodology

Definitions

Appendix

Table

List of Tables

Leading Value Categories

Fastest-Growing Segments (Value), 2021

Cross-Category Comparison – By Value (2016-2026)

Cross-Category Comparison – By Volume (2016-2026)

Per Capita Consumption (By Category), Malaysia Compared to Asia-Pacific and Global Levels (in Units), 2021

Conditioner – Value Analysis by Segment, 2016-2026

Conditioner – Volume Analysis by Segment, 2016-2026

Hair Colorants – Value Analysis by Segment, 2016-2026

Hair Colorants – Volume Analysis by Segment, 2016-2026

Perms & Relaxers – Value Analysis by Segment, 2016-2026

Perms & Relaxers – Volume Analysis by Segment, 2016-2026

Shampoo – Value Analysis by Segment, 2016-2026

Shampoo – Volume Analysis by Segment, 2016-2026

Styling Agents – Value Analysis by Segment, 2016-2026

Styling Agents – Volume Analysis by Segment, 2016-2026

Change in Distribution Share, 2016-2021

Top Five Companies Share by Brand (in Value Terms) in the Haircare Sector, 2021

Brand Shares of Top Five Companies (in Value Terms) by Category, 2021

Performance Overview (Score: 1-100)

Category Data, by Segment

Per Capita Consumption (in Units), 2016-2026

Per Capita Expenditure ($), 2016-2026

Haircare Sales Distribution in Malaysia – By Category (MYR Million), 2021

Brand Share (in Value Terms) in the Haircare Sector, 2021

Brand Share (in Value Terms) in the Haircare Sector, by Category, 2021

Pack Material (in Million Pack Units), 2016-2026

Pack Materials by Category (in Million Pack Units), 2021

Pack Type (in Million Pack Units), 2016-2026

Pack Types by Category (in Million Pack Units), 2021

Closure Type (in Million Pack Units), 2016-2026

Closure Types by Category (in Million Pack Units), 2021

Primary Outer Type (in Million Pack Units), 2016-2026

Primary Outer Types by Category (in Million Pack Units), 2021

Real GDP and annual growth (%), 2018-2026

Nominal GDP and annual growth (%), 2018-2026

Consumer price inflation (%), 2018-2026

Employed people and unemployment rate (%), 2018-2026

Nominal household final consumption expenditure and annual growth (%), 2018-2026

Population and annual growth (%), 2018-2026

Population by age group (%)

Population by gender (%)

Population by rural-urban split (%)

Exchange rates, 2016-2026

Figures

List of Figures

Value and Volume Share of Malaysia in the Global and Asia-Pacific Haircare Sector, 2021-2026

Malaysia Compared to the Other Top Countries in Terms of Market Share, Growth, and Competitive Landscape

PCC Comparison – Malaysia, Asia-Pacific, and Global, 2016-2026

PCE Comparison – Malaysia, Asia-Pacific, and Global, 2016-2026

Market Size and Growth Analysis by Value and Volume, Haircare Sector, 2016-2026

Cross-Category Comparison – Value Growth Analysis and Category Winners and Losers

Cross-Category Comparison – Volume Growth Analysis and Category Winners and Losers

Market Size and Growth Analysis by Value and Volume, Conditioner Category, 2016-2026

Market Size and Growth Analysis by Value and Volume, Hair Colorants Category, 2016-2026

Market Size and Growth Analysis by Value and Volume, Hair Loss Treatments Category, 2016-2026

Market Size and Growth Analysis by Value and Volume, Perms & Relaxers Category, 2016-2026

Market Size and Growth Analysis by Value, Salon Haircare Category, 2016-2026

Market Size and Growth Analysis by Value and Volume, Shampoo Category, 2016-2026

Market Size and Growth Analysis by Value and Volume, Styling Agents Category, 2016-2026

Share of Key Distribution Channels (in Value Terms) – Haircare, 2021

Key Distribution Channel Share by Category (in Value Terms), 2021

Leading Companies (in Value Terms) in the Haircare Sector, 2021

Category-Wise Consolidation/Fragmentation (in Value Terms) – Haircare , 2021

Key Pack Materials in the Malaysian Haircare Sector, Percentage Share of Pack Units, 2021

Annual Growth Rate by Key Pack Material, 2016-2026

Use of Pack Material by Category (in Pack Units), 2021

Key Pack Types in the Malaysian Haircare Sector, Percentage Share of Pack Units, 2021

Annual Growth Rate by Key Pack Type, 2016-2026

Use of Pack Type by Category (in Pack Units), 2021

Key Closure Types in the Malaysian Haircare Sector, Percentage Share of Pack Units, 2021

Annual Growth Rate by Key Closure Type, 2016-2026

Use of Closure Type by Category (in Pack Units), 2021

Key Primary Outer Types in the Malaysian Haircare Sector, Percentage Share of Pack Units, 2021

Annual Growth Rate by Key Primary Outer Type, 2016-2026

Use of Primary Outer Type by Category (in Pack Units), 2021

Real GDP (MYR Billion) and Annual Growth (%)

Nominal GDP (MYR Billion) and Annual Growth (%)

Consumer Price Inflation (%)

Nominal Household Final Consumption Expenditure Growth (%) in MYR Terms

Population (Millions) and Annual Growth (%)

Population by Age Group (%)

Population by Gender (%)

Population by Rural-Urban Split (%)

Employed People (Millions) and Unemployment Rate (%)

Economic Summary, Labor Market Trends, and Demographic Trends

Five Lowest-Risk Nations in GCRI Q4 2021

Five Highest-Risk Nations in GCRI Q4 2021

Malaysia’s Performance in Country Risk Analysis in Comparison to Asia-Pacific and the World

List of 109 Countries Analyzed to Identify the High-Potential Countries in Different Regions

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