Malaysia Pasta and Noodles – Market Assessment and Forecasts to 2025
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The Malaysian pasta & noodles market was valued at $436.9 million in 2020 and the market is projected to grow at a CAGR of more than 4% during 2021-2025. In 2020, Kuala Lumpur emerged as the largest pasta & noodles market in Malaysia, followed by Penang and Johor Bahru. The pasta & noodles market in Kuala Lumpur recorded the fastest growth during 2015-2020, while Johor Bahru recorded the slowest growth during the same period.
The Malaysian pasta & noodles market accounted for a value share of 0.6% and 1.1%, respectively, in the global and Asia-Pacific markets in 2020. The value share of Malaysia in the global market is expected to remain constant, while that in Asia-Pacific market is expected to increase. Similarly, the volume share of Malaysia in the global market of pasta & noodles market is expected to remain constant, while that in Asia-Pacific market is expected to increase by 2025.
Overview of Malaysia pasta & noodles market
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What are the market dynamics of the pasta & noodles market in Malaysia?
The key distribution channels in the Malaysian pasta & noodles market include convenience stores, hypermarkets & supermarkets, food & drinks specialists, e-retailers, cash & carries & warehouse clubs and others. Hypermarkets & supermarkets was the leading distribution channel in the Malaysian pasta & noodles market. It accounted for a value share of more than 80% of the distribution channels followed by convenience stores, and food & drinks specialists.
Dried pasta is the most consolidated category in the Malaysian pasta & noodles market, with the top three companies accounting for a combined value share of more than 75% in 2020. Furthermore, in the dried instant noodles category, the top three companies accounted for a combined share of over 65%. However, the top three companies in the chilled noodles and chilled pasta categories accounted for a value share of over 1% each, which is below the average share of more than 35% across the categories.
The key pack materials in the Malaysian pasta & noodles market include flexible packaging, rigid plastics, paper & board, and rigid metal. Flexible packaging is the leading material used in the Malaysian pasta & noodles market, which accounted for a share of more than 95% in 2020, followed by paper & board, rigid metal, and rigid plastics. All of the noodle’s categories use flexible packaging for all its products, while ambient pasta category uses rigid metal for all its products.
What are the key categories of the Malaysian pasta & noodles market?
The key categories in the Malaysian pasta & noodles market include ambient noodles, ambient pasta, chilled noodles, chilled pasta, dried & instant noodles, and dried pasta. Dried & instant noodles was the largest category in both volume and value sales, in 2020 followed by dried pasta, and chilled noodles. The dried pasta category is forecast to register the fastest volume and value growth, during 2020-2025, followed by ambient pasta and chilled pasta.
In terms of per capita consumption, dried & instant noodles led the Malaysian pasta & noodles market in 2020, followed by dried pasta and chilled noodles. However, per capita consumption of dried instant noodles was higher in Malaysia compared to both the regional and global levels in the same year. Furthermore, per capita consumption of ambient noodles, ambient pasta, chilled noodles, chilled pasta and dried pasta categories was lower in Malaysia than both the global and the regional levels in the same year.
Malaysian pasta & noodles market, key categories
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Which are the major companies in the Malaysian pasta & noodles market?
The leading companies by value in 2020 include Nestle, Mamee Double Decker, Yeo Hiap Seng, OCB Berhad, and Nissin Food Holdings Co LTD. In terms of both value and volume, Nestle was the leading company in the market in 2020. Nestle held a value share of more than 40% and a volume share of over 35%, in 2020.
Malaysian pasta & noodles market, key players
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Market report scope
Market Size (Year – 2020) | $436.9 million |
Growth | CAGR >4% during 2021-2025 |
Forecast Period | 2021-2025 |
Key Companies | Nestle, Mamee Double Decker, Yeo Hiap Seng, OCB Berhad, and Nissin Food Holdings Co LTD |
Key Categories | Ambient noodles, Ambient Pasta, Chilled Noodles, Chilled Pasta, Dried & Instant Noodles and Dried Pasta |
Scope
This report provides an overview of the Malaysian pasta & noodles market. It provides:
- Per capita consumption and per capita expenditure of pasta & noodles was higher in Malaysia than both the global and regional levels in 2020.
- Malaysian consumers prefer premium products in the pasta & noodles sector.
- The per capita consumption of Dried & instant noodles was higher than other pasta & noodles categories in Malaysia in 2020.
- Dried noodles were the most consumed category across leading cities in Malaysia.
- Malaysia is home to a young population with a sizable working-age demography.
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis.
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities.
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning.
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion.
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector.
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Mamee Double Decker
Yeo Hiap Seng
OCB Berhad
Nissin Food Holdings Co. LTD
PT. Indofood CBP Sukses Makmur Tbk.
Wings Corporation
A1 Best One Food Industry Sdn Bhd
Table of Contents
Table
Figures
Frequently asked questions
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What was the market size of the Malaysian pasta & noodles market in 2020?
The market size of the Malaysian pasta & noodles market was valued at $436.9 million in 2020.
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What is the growth rate of the Malaysian pasta & noodles market?
The Malaysian pasta & noodles market is expected to grow at a CAGR of more than 4% during 2021-2025.
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What are the key categories of the Malaysian pasta & noodles market?
The key categories in the Malaysian pasta & noodles market include ambient noodles, ambient pasta, chilled noodles, chilled pasta, dried & instant noodles, and dried pasta.
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Which are the major companies in the Malaysian pasta & noodles market?
The leading companies in the Malaysian pasta & noodles market are Nestle, Mamee Double Decker, Yeo Hiap Seng, OCB Berhad, and Nissin Food Holdings Co LTD.
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