Malaysia Spirits Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026
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Malaysia Spirits Market Overview
The Malaysia spirits market was valued at $458.1 million in 2021. The market is projected to grow at a CAGR of more than 6% during the forecast period. Whiskey was the largest category in the market in terms of value and specialty spirits was the largest category in terms of volume. The tequila and mezcal category is forecast to post the fastest growth both in value and volume terms. Hypermarkets and supermarkets was the largest distribution channel in the Malaysian spirits sector and glass was the most used pack material followed by rigid metal.
The Malaysia spirits market report provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.
Malaysia spirits market overview
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What is the city-wise outlook of the Malaysia spirits market?
The top four cities in the Malaysian spirits market are Kuala Lumpur, Penang, Johor Bahru, and Kuching. Kuala Lumpur emerged as the largest spirits market followed by Penang and Johor Bahru. Whiskey is the second largest category by consumption across the leading cities in Malaysia.
Malaysia spirits market, by city
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What are the key categories in the Malaysia spirits market?
The key categories in the spirits market in Malaysia are brandy, flavored alcoholic beverages, gin and genever, liqueurs, rum, specialty spirits, tequila and mezcal, vodka, and whiskey. Specialty spirits led the Malaysian spirits sector in terms of per capita consumption in 2021, followed by whiskey and brandy.
Cognac was the largest and fastest-growing segment in the brandy category in 2021. Pre-mixed spirits was the largest segment while wine coolers was the fastest-growing segment in the flavored alcoholic beverages category. In the liqueur segment, fruit liqueur was the largest segment and cream liqueur was the fastest-growing one. Light rum was the largest and fastest-growing segment in the rum category in 2021. Sake was the largest and fastest-growing segment in the specialty spirits category. In the vodka segment, unflavored vodka was the largest segment as well as the fastest-growing in the market. Scotch whiskey was the largest segment while American whiskey was the fastest-growing segment in the whiskey category.
Malaysia spirits market, by category
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What are the key distribution channels in the Malaysia spirits market?
The key distribution channels in the spirits market in Malaysia are hypermarkets and supermarkets, food and drinks specialists, on-trade, and convenience stores. Hypermarkets and supermarkets dominated the market and convenience stores accounted for the least market volume.
Malaysia spirits market, by distribution channel
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Which are the key companies in the Malaysia spirits market?
The key companies in the Malaysian spirits market are Bozeman Spirits LLC, Lucas Bols N.V., Diageo plc, Amigo Pop, Arran Distillery, Rémy Cointreau, Duncan Gilbey (M) Sdn Bhd, and Bacardi Ltd.
Malaysia spirits market, by key companies
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Market report scope
Market size (Year – 2021) | $458.1 million |
Growth rate | CAGR of >6% |
Forecast period | 2021-2026 |
Key cities | Kuala Lumpur, Penang, Johor Bahru, and Kuching |
Key categories | Brandy, Flavored Alcoholic Beverages, Gin and Genever, Liqueurs, Rum, Specialty Spirits, Tequila and Mezcal, Vodka, and Whiskey |
Key distribution channels | Hypermarkets and Supermarkets, Food and Drinks Specialists, On-trade, and Convenience Stores |
Key companies | Bozeman Spirits LLC, Lucas Bols N.V., Diageo plc, Amigo Pop, Arran Distillery, Rémy Cointreau, Duncan Gilbey (M) Sdn Bhd, and Bacardi Ltd |
This report provides:
- Overall sector value and volume data with growth analysis for 2016-2026.
- Value and growth analysis for brandy, flavored alcoholic beverages, gin and genever, liqueurs, rum, specialty spirits, tequila and mezcal, vodka and whiskey with inputs on individual segment share within each category and the change in their market share forecast for 2021-2026.
- Market share of companies (in value terms) and private labels (in value terms) in 2021.
- Percentage of sales within each category through distribution channels.
- Consumption breakdown for package materials and pack types in each category, in terms of percentage share of the number of units sold.
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis.
- Analyze key distribution channels to identify and evaluate trends and opportunities.
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning.
- Significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion.
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector.
- Analysis of key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate). It also includes an economic summary of the country along with the labor market and demographic trends.
Lucas Bols N.V.
Diageo plc
Amigo Pop
Arran Distillery
Rémy Cointreau
Duncan Gilbey (M) Sdn Bhd
Bacardi Ltd
Table of Contents
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Frequently asked questions
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What was the Malaysia spirits market size in 2021?
The spirits market size in Malaysia was valued at $458.1 million in 2021.
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What is the Malaysia spirits market growth rate?
The spirits market in Malaysia is projected to grow at a CAGR of more than 6% during the forecast period.
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Which are the key cities in the Malaysia spirits market?
The top four cities in the Malaysian spirits market are Kuala Lumpur, Penang, Johor Bahru, and Kuching.
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What are the key categories in the Malaysia spirits market?
The key categories in the spirits market of Malaysia are brandy, flavored alcoholic beverages, gin and genever, liqueurs, rum, specialty spirits, tequila and mezcal, vodka, and whiskey.
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What are the key distribution channels in the Malaysia spirits market?
The key distribution channels in the spirits market in Malaysia are hypermarkets and supermarkets, food and drinks specialists, on-trade, and convenience stores.
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Which are the key companies in the Malaysia spirits market?
The key spirits companies in Malaysia are Bozeman Spirits LLC, Lucas Bols N.V., Diageo plc, Amigo Pop, Arran Distillery, Rémy Cointreau, Duncan Gilbey (M) Sdn Bhd, and Bacardi Ltd.
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