Microsoft Corp. – Digital Transformation Strategies

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Microsoft Digital Transformation Strategies Report Overview

Microsoft has been focusing on AI-based innovation as a part of its digital transformation strategies. The annual ICT spending of Microsoft was estimated at $14.6 billion in 2023. A major share of this spending is earmarked for acquiring software, hardware, and ICT services from vendors. Microsoft is a technology-based company that develops, licenses, and supports software products, services, and devices, it offers operating systems, server applications, business solution applications, video games, and training and certification services Microsoft.

Total ICT Spending 2023 $14.6 billion
ICT Spend by Function Communications, Data Center, Network, Application, End-User Computing, Service Desk, and Management
ICT Spend by Channel Internal Development and Maintenance, Technology Vendors (Direct), Local Resellers, Telcos, ICT Services Providers/Consulting Firms, Specialist Outsourcers, and Systems integrators
External ICT Spend by Segment ICT services, Software (including Cloud SaaS), Hardware (including Cloud Iaas), Network and communications, Consulting, and Others
Technology Theme Focus Artificial Intelligence, Big Bata, Blockchain, Cloud Computing and IoT

The Microsoft Digital Transformation Strategies report will act as a reference point to understand a company/competitor’s digital strategy. It will also help in understanding the digital preparedness of the company against its peers. Information included in these reports are sourced from a mix of our very own internal database and authentic secondary research links such as company’s annual report, presentations, press releases etc. The report covers overview of the company, its digital transformation strategies, technology focus areas, technology initiatives, technology introductions, investments, acquisitions, ICT spending among others.

Digital Transformation Strategies

Microsoft is incorporating AI into its software and services to make them more intelligent, user friendly, capable, and efficient. The company established an Artificial Intelligence and Research Group to incorporate AI in many of its products and services, including the Cortana digital assistant, Office 365 Bing search engine, the Azure cloud computing infrastructure, etc. The AI-powered Office 365 applications assist personal users in writing better documents, quickly analyzing data and creating visually attractive presentations, while the AI-powered Azure cloud allows business users to quickly develop apps with cognitive capabilities such as image processing, speech and language processing, data analysis etc.

Microsoft actively collaborates, acquires, and invests in a variety of tech companies that are engaged in developing solutions based on disruptive technologies such as healthtech, autonomous vehicles, artificial intelligence (AI), machine learning (ML), 5G, etc. to widen its product portfolio. In 2021, Microsoft acquired Nuance which is a provider of conversational AI and speech recognition services for healthcare companies. This was to develop innovative digital solutions for healthcare professionals.

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Microsoft Technology Theme Focus

Microsoft is utilizing number of emerging technologies including artificial intelligence, big data, cloud computing, blockchain and IoT to improve operational efficiency and diversify product portfolio.

Microsoft Technology Focus

Microsoft Technology Focus

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Microsoft Technology Initiatives

Microsoft has been involved in several strategic technology partnerships and collaborations, technology developments and roll outs, acquisitions, and technology investments over the past few years. For instance, Microsoft and Darktrace, a developer of machine learning and AI-based cybersecurity solutions, partnered to offer advanced cybersecurity solutions to customers. Under the partnership, Microsoft hosted Darktrace’s Antigena Email on its Azure platform and listed the product on its marketplace. The product is an AI-based cybersecurity solution designed to protect email users from cyber-attacks. Microsoft integrated Darktrace’s AI algorithm in its Defender for Endpoint solution to improve its performance. Microsoft also integrated Darktrace’s algorithm in Azure Sentinel, a security information platform, to improve its cyber threat detection and prevention abilities.

For more insights on other technology initiatives of Microsoft, download a free report sample

Microsoft ICT Spend by Function

  • Communications
  • Data center
  • Network
  • Application
  • End-user computing
  • Service desk
  • Management

Microsoft ICT Spend by Function, 2023 (%)

Microsoft ICT Spend by Function, 2023 (%)

For more insights on ICT spending by function, download a free report sample

Microsoft ICT Spend by Channel

  • Internal development and maintenance
  • Technology vendors (direct)
  • Local resellers
  • Telcos
  • ICT services providers/Consulting firms
  • Specialist outsourcers
  • Systems integrators

Microsoft ICT Spend by Channel, 2023 (%)

Microsoft ICT Spend by Channel, 2023 (%)

For more insights on ICT spending by channel, download a free report sample

Microsoft External ICT Spend by Segment

  • ICT services
  • Software (including Cloud SaaS)
  • Hardware (including Cloud Iaas)
  • Network and communications
  • Consulting
  • Others

Microsoft External ICT Spend by Segment, 2023 (%)

Microsoft External ICT Spend by Segment, 2023 (%)

For more insights on external ICT spending by segment, download a free report sample

Scope

This report provides:

  • Insight into Microsoft’s technology activities.
  • Insights of its digital transformation strategies and technology center & innovation program.
  • Overview of technology initiatives covering partnerships, investments, and acquisitions.
  • Insights on each technology initiative including technology theme, objective, and benefits.
  • Details of estimated ICT budgets and major ICT contracts.

Reasons to Buy

  • Gain insights into Microsoft’s technology operations.
  • Gain insights into its technology strategies and innovation initiatives.
  • Gain insights into its technology themes under focus.
  • Gain insights into its various partnerships, investments, and acquisitions.

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Table of Contents

Overview                                                                                              

– Brief information about the company, its business divisions and its financials

Digital Transformation Strategy                                                      

– A summary of key digital strategies/implementation efforts  of the company

Accelerators, Incubators, and Other Innovation Programs      

– Discusses the company’s key strategic units, innovation labs, incubation and accelerator programs dedicated to technology innovation

Technology Focus                                                                                

– Lists the technology themes pertinent to the industry the company operates in and highlights the themes adopted by the company

Technology Initiatives                                                                        

Discussion about all the technology introductions & partnerships the company has entered

Venture Arm: M12                                                                             

Brief information about the Company’s Ventures and its the key decision makers

Investment                                                                                           

Brief discussion about the investments made by the company to acquire new technologies

Acquisitions                                                                                         

Brief discussion about the acquisitions by the company

Partnership, Investment & Acquisition Network Map             

– A bird’s eye view of all the partnerships/investments/acquisitions that the company has made in the last 3-5 years

ICT Budget and Contracts                                                                 

– The company’s ICT budget segregated into hardware, software, and managed IT services

Key Executives                                                                                     

– Lists key executives and Digital Transformation Executives of the company, typically the key decision makers/influencers

Frequently asked questions

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