Opportunities in the Americas Meat Sector

The Americas meat market was valued at $324.04 billion in 2021. The market is projected to grow at a CAGR of more than 5% during the forecast period. Based on the relative performance of countries on multiple metrics, the US, Chile, Canada, and Brazil have been shortlisted as high potential countries, primarily due to their large meat market sizes, projected high-value growth rates, and projected rising per capita value growth levels. Hypermarkets & supermarkets were the dominant distribution channel, followed by food & drinks specialists, and convenience stores. Rigid plastics were the most used pack material in the Americas meat sector followed by flexible packaging and rigid metal.

The Americas meat market report brings together multiple data sources to provide a comprehensive overview of the Americas meat sector. It includes the market overview, high-growth country analysis, top companies, key distribution channels, packaging formats, and case studies.

The Americas meat market overview

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What are the market dynamics in the Americas meat market?

Due to fears of contracting COVID-19 in crowded grocery stores, many consumers in the Americas have switched to online shopping in recent years. This has supported the growth of home delivery and stores pickup services, which has further encouraged companies to sell their meat products online. Moreover, online channels provide meat vendors with the opportunity to expose consumers to a wider range of products, accompanied by in-depth brand information, preparation tips, and recipes. Online channels also help meat vendors to increase their products’ reach.

Conscious consumerism is on the rise in the Americas, with many people in the region, particularly millennials, wanting to know more about where their food comes from and how it is produced. In a bid to prevent such consumers from switching to plant-based alternatives, several meat producers have made sustainability commitments. In 2020, Tyson Foods become the first US company to verify sustainable beef production. This means it sources cattle verified by BeefCARE, a third-party sustainable verification program for cattle ranchers who raise cattle using practices that reportedly have a positive impact on animals and the environment.

What is the country-level outlook of the Americas meat market?

This market report offers detailed insights into the meat market segmentation of Americas in the countries of the US, Chile, Canada, and Brazil.

Meat market in the US 

As they seek to lose weight, more and more consumers in the US demand meat products with reduced fat content. In response to this growing demand, many companies are reformulating their products or launching new variants with lower fat content.

Meat market in Chile 

Health-conscious Chileans seek natural meat products that are free from synthetic ingredients. In a bid to satisfy this demand, meat companies in the country are increasingly launching products made from the meat of animals raised in a natural environment with natural feed.

Meat market in Canada 

Canadian consumers do not consume or are actively trying to reduce their consumption of artificial flavors and colors. Meat companies in the country are responding to this consumer behavior by reformulating their products to remove as many artificial ingredients as feasibly possible.

Meat market in Brazil

Brazilian consumers find natural claims in food and drinks products to be very appealing. This health consciousness is encouraging meat companies in Brazil to launch products featuring natural claims and tags.

Meat market in the Americas, by country

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What are the key categories in the Americas meat market?

The key categories in the Americas meat market are ambient meat, chilled raw packaged meat – processed, chilled raw packaged meat – whole cuts, cooked meats – counter, cooked meats – packaged, fresh meat (counter), and frozen meat.

Meat market in the Americas, by category

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Which are the key companies in the Americas meat market?

Some of the key companies in the Americas meat market are Tyson Foods Inc., WH Group, Hormel Foods Corporation, Maple Leaf Foods Inc., JBS S.A., BRF S.A., Cargill Inc, Sigma Alimentos SA de CV, The Kraft Heinz Company, and Butterball Llc.

The Americas meat market, by companies

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Market report scope

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Americas meat sector, analyzing data from 22 countries in the region. It includes an analysis of the following –

• Market environment: Includes sector size, market size, and growth analysis by category.
• High-potential Countries’ Analysis: Indicates changing share of value consumption in the various meat categories across high-potential countries in the Americas region. It also provides a risk-reward analysis of four countries across the Americas region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
• Country deep-dive: Provides the overview, demographic analysis, and key trends across high-potential countries.
• Success stories: Provides some of the most compelling meat manufacturers, brands, products, and marketing campaigns in the Americas region. It also provides a better understanding of how a certain manufacturer achieved success in the sector and insights.
• Competitive environment: Provides an overview of leading companies in the Americas region, besides analyzing the growth of private labels in the region.
• Distribution analysis: Provides analysis of the leading distribution channels in the Americas meat sector in 2021. It covers distribution channels: hypermarkets & supermarkets, convenience stores, food & drinks specialists, drug stores & pharmacies, e-retailers, cash & carries & warehouse clubs, vending machines, “dollar stores”, variety stores & general merchandise retailers, department stores, and other retailers.
• Packaging analysis: The report provides percentage share (in 2021) and growth analysis (during 2016-2026) for various pack materials, pack type, closure, and primary outer types based on the volume sales (by pack units) of meat.
• Challenges and future outlook: Provides the challenges and future outlook about the Americas meat sector.

Reasons to Buy

• Manufacturing and retailers seek the latest information on how the market is evolving to formulate their sales and marketing strategies. There is also a demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities for growth within the sector in the region.
• The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape, and demographic analysis, that can help companies gain insight into the country-specific nuances.
• The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region then can help companies in revenue expansion.
• To gain competitive intelligence about leading companies in the sector in the region with information about their market share and growth rates.