North and South America Savory Snacks Market Size, Competitive Landscape, Distribution Channel, Key Trends and Forecast, 2021-2025

Pages: 133 Published: December 28, 2021 Report Code: GDCS0253RR

The savory snacks market in the Americas was valued at $54,751.5 million in 2020 and is projected to register a growth of more than 5% during the forecast period 2021-2025. Processed snacks accounted for the largest value share in 2020, followed by the potato chips category. During the same period, flexible packaging was mostly used by the Americas savory snacks sector followed by paper & board. Hypermarkets and supermarkets is the leading distribution channel in the Americas savory snacks sector followed by convenience stores. The meat snacks category is projected to grow at a fast pace during the forecast period.

Overview of the savory snacks market in the Americas

Overview of the savory snacks market in the Americas

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What are the market dynamics in the savory snacks market in the Americas?

As the coronavirus pandemic presses on, consumers have settled into routines that involve a lot more home cooking, and studies suggest these habits will continue after the pandemic. This shift is driving a change in shopping lists as well. Food retailers and manufacturers are catering to consumers’ needs by launching ready-to-cook frozen savory snacks products that can make home snacking healthier. In addition, many people feel unsafe going to physical stores frequently and, in turn, are buying products that can be cooked at home easily, by just frying or baking. Consumers are also experimenting with savory snacks recipes at home to better indulge in food at their convenience.

With convenience being a major growth driver, manufacturers were increasingly using flexible packaging to provide portable, on-the-go packs of savory snacks products. The waste generated by these packs often ends up in landfills and results in environmental degradation. However, the COVID-19 pandemic has reduced out-of-home consumption and now people are more concerned about their actions and their impact on the environment. Thus, consumers are demanding that these products must come in sustainable or renewable packaging. Therefore, manufacturers are using recyclable, reusable, and biodegradable materials for packaging.

What is the country-level outlook in the savory snacks market sector of Americas?

Chile, Canada, Brazil, and the US are the high-potential countries in the Americas savory snacks sector owing to their large market size, projected high-value growth rates, and rising per capita value growth levels. Among the high-potential countries, the US was the largest market in value terms in 2020, while Chile is set to record the highest value and volume CAGRs during the forecast period.

Savory snacks market in Chile: The rise in health-conscious attitude among Chilean consumers in recent times has led to an increase in demand for savory snacks products which offer health benefits. The increasing disposable income of consumers is also driving the growth in the sector.

Savory snacks market in Canada: The rising health awareness among Canadians in the wake of the pandemic has encouraged them to maintain healthy diets. Consumers are seeking savory snacks which are rich in protein, fibers, and made using healthy ingredients. The Canadian savory snacks sector is expected to grow at a moderate pace during the forecast period. This projected growth can be attributed to the estimated rise in the employment rate in the country.

Savory snacks market in Brazil: The demand for personalized products is gradually growing in Brazil, wherein products that are marked as free from gluten, lactose, and contain less salt, are in demand. Brazil accounted for the second-highest market share in the Americas savory snacks sector in 2020. Processed snacks was the leading category in 2020, followed by nuts and seeds, and potato chips.

Savory snacks market in the US: In the US, there is a growing consumer shift towards food products that comply with health benefits.  In 2020, the US accounted for the leading market share amongst the high-potential countries. The country’s savory snacks market is expected to grow between 2020 and 2025. This projected growth can be attributed to the increasing net household disposable income in the country.

Savory snacks market in the Americas, by key countries

Savory snacks market in the Americas, by key countries

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What are the category classifications in the savory snacks market in the Americas?

The savory snacks market in the Americas is classified into ethnic/traditional snacks, meat snacks, nuts and seeds, popcorn, potato chips, pretzels, processed snacks. In terms of per capita expenditure (PCE) in the savory snacks sector, the processed snacks category recorded the highest PCE in the Americas region in 2020 followed by the potato chips category. The US recorded the highest PCE across all the categories in the sector with the highest PCE in the processed snacks category followed by the potato chips category. Canada recorded the second-highest PCE across all the categories in the region, except nuts and seeds.

In terms of value sales, processed snacks was the largest category in 2020 with a CAGR of more than 5%. The meat snacks category is expected to register the fastest value growth during the forecast period with a CAGR of more than 6%. The nuts and seeds category is anticipated to witness a decrease in consumption share during the forecast period. The popcorn category is also projected to follow a similar consumption pattern except for the US where it is projected to register an increase in consumption share. Furthermore, the meat snacks category is projected to witness an increase in consumption share in Brazil and the US, while potato chips are projected to register an increase in consumption share in Chile and Canada during the same period.

Savory snacks market in the Americas, by category

Savory snacks market in the Americas, by category

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Which are the major players in savory snacks market in the Americas?

The key players in the savory snacks market in the Americas are PepsiCo, The Kellogg Company, Link Snacks Inc., Campbells Soup Company, The Kraft Heinz Company, ConAgra Brands Inc, General Mills, Inc., Grupo Bimbo, S.A.B. de C.V., Utz Quality Foods, Inc., and Wonderful Pistachios & Almonds LLC.

Savory snacks market in the Americas, by key players

Savory snacks market in the Americas, by key players

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Market report scope

Market size (Year – 2020) $54,751.5 million
Growth rate (CAGR) >5%
The base year for estimation 2020
Forecast period 2021-2025
Segmentation by category Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels, and Processed Snacks
Key players PepsiCo, The Kellogg Company, Link Snacks Inc., Campbells Soup Company, The Kraft Heinz Company, ConAgra Brands Inc, General Mills, Inc., Grupo Bimbo, S.A.B. de C.V., Utz Quality Foods, Inc., and Wonderful Pistachios & Almonds LLC

This report brings together multiple data sources to provide a comprehensive overview of the Americas savory snacks sector, analyzing data from 21 countries in the region. It includes an analysis of the following:

  • Market Environment: Includes sector size, market size, and growth analysis by category.
  • High-Potential Countries’ Analysis: Indicates changing share of value consumption in the various savory snacks categories across high-potential countries in the Americas region. It also provides a Risk-Reward analysis of four countries across the Americas region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
  • Country Deep Dive: Provides the overview, demographic analysis, and key trends across high-potential countries.
  • Success Stories: Provides some of the most compelling savory snacks manufacturers, brands, products, and marketing campaigns in the Americas region. It also provides a better understanding of how a certain manufacturer achieved success in the sector and insights.
  • Competitive Environment: Provides an overview of leading companies in the Americas region, besides analyzing the growth of private labels in the region.
  • Health & Wellness Analysis*: Provides insights on the health & wellness products in terms of value and percentage share in the overall savory snacks sector during 2015-2020. The analysis includes key health & wellness attributes and consumer benefits driving the sales of the savory snacks sector in 2020. It also covers the market share of leading companies offering savory snacks products with health and wellness attributes in the same year.
  • Distribution Analysis: Provides analysis on the leading distribution channels in the Americas savory snacks sector in 2020. It covers hypermarkets & supermarkets, convenience stores, e-retailers, food & drinks specialists, cash & carries & warehouse clubs, “Dollar Stores”, variety stores & general merchandise retailers, vending machines, and others.
  • Packaging Analysis*: The report provides percentage share (in 2020) and growth analysis (during 2015-2025) for various pack materials, pack types, closure, and primary outer types based on the volume sales (by pack units) of savory snacks products.
  • Challenges and Future Outlook: Provides the challenges and future outlook about the Americas savory snacks sector.

Reasons to Buy

  • Manufacturing and retailers seek the latest information on how the market is evolving to formulate their sales and marketing strategies. There is also a demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities for growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape, and demographic analysis, that can help companies gain insight into the country-specific nuances.
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, that can help companies in revenue expansion.
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Key Players

PepsiCo

The Kellogg Company

Link Snacks Inc.

Campbells Soup Company

The Kraft Heinz Company

Table of Contents

Table of Contents

Executive summary

Part 1: Market Environment

Market size analysis – the Americas compared to other regions

Value and volume growth analysis by region

The Americas market growth analysis by country

The Americas market growth analysis by category

Part 2: High-Potential Countries’ Analysis

Methodology – Identifying high-potential countries

Top four high-potential countries in the Americas

Overview of high-potential countries in the Americas

Growth contribution analysis by country (1/2)

Value share analysis of savory snacks sector compared to other food sectors

Change in consumption levels by country and category

Per capita consumption analysis

Per capita expenditure analysis

Part 3: Country Deep Dive

Overview of Chile savory snacks sector

Demographic analysis – Chile

Key trends in Chilean savory snacks sector

Overview of Canadian savory snacks sector

Demographic analysis – Canada

Key trends in Canadian savory snacks sector

Overview of Brazil savory snacks sector

Demographic analysis – Brazil

Key trends in Brazilian savory snacks sector

Overview of the US savory snacks sector

Demographic analysis – The US

Key trends in the US savory snacks sector

Part 4: Success Stories

About case studies

Case Study: Hippeas – Organic Vegan White Cheddar Chickpea Puffs

Case Study: SIETE – Lime Grain-Free Tortilla Chips

Case Study: Wonderful Pistachios – Honey Roasted Pistachios

Part 5: Competitive Environment

Leading companies’ share in the Americas savory snacks sector

Brand share analysis of top five companies

Leading companies in the Americas savory snacks sector

Leading brands in the Americas savory snacks sector

Private label penetration in the Americas savory snacks sector

Part 6: Health & Wellness Analysis

Value share analysis of health & wellness market

Health & wellness market growth analysis by country

Key product attributes and consumer benefits

Leading health & wellness companies by category

Part 7: Distribution Analysis

Leading distribution channels by country

Leading distribution channels by category

Part 8: Packaging Analysis

Growth analysis by key pack material and pack type

Growth analysis by closure type and primary outer type

Part 9: Challenges and Future Outlook

Key challenges in the Americas savory snacks sector

Future outlook in the Americas savory snacks sector

Appendix

Definitions

About GlobalData

List of Tables

List of Tables

Regional comparison: Market size, growth, and per capita analysis, 2020-2025

Overview of high-potential countries in the Americas

Value share of savory snacks sector as a proportion of overall food by country, 2020

Change in consumption of category within savory snacks sector (value terms), by country, 2020-2025

Top five companies’ share by brand (in value terms) in savory snacks sector, 2020

Private label penetration (in value terms) in savory snacks sector, 2020

Health & Wellness value and its share in overall sales, 2015-2025

Share of product attributes in high-potential countries the Americas, 2020

Leading distribution channels in the Americas by country, 2020

Leading distribution channels in the Americas by category, 2020

List of Figures

List of Figures

Annual value growth analysis by region, 2020-2025

Annual volume growth analysis by region, 2020-2025

Category value growth analysis of countries compared to regional average growth

Country value size and CAGR analysis grid based on regional average

Value and volume growth analysis by category in Asia-Pacific, 2020-2025

Country-level contribution to the growth of ethnic/traditional snacks in the Americas, 2020-2025

Country-level contribution to the growth of meat snacks category in the Americas, 2020-2025

Country-level contribution to the growth of nuts and seeds category in the Americas, 2020-2025

Country-level contribution to the growth of popcorn category in the Americas, 2020-2025

Country-level contribution to the growth of potato chips category in the Americas, 2020-2025

Country-level contribution to the growth of pretzels category in the Americas, 2020-2025

Country-level contribution to the growth of processed snacks category in the Americas, 2020-2025

Per capita consumption by category in the Americas by country, 2020

Per capita expenditure by category in the Americas by country, 2020

Chile: category share, 2020

Demographic analysis* – Chile

Canada: category share, 2020

Demographic analysis* – Canada

Brazil: category share, 2020

Demographic analysis* – Brazil

The US: category share, 2020

Demographic analysis* – The US

Leading companies in the Americas savory snacks sector by value sales (% share), 2020

Leading companies in the Americas savory snacks sector by value sales ($ million), 2020

Leading brands (including private label) in the Americas savory snacks sector by value sales ($ million), 2020

Country-level contribution to the growth of H&W Market in the Americas, 2020-2025

Growth analysis by key pack material and pack type

Growth analysis by closure type and primary outer type

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