Opportunities in the Eastern Europe Confectionery Sector: Analysis of Opportunities Offered by High Growth Economies

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"Opportunities in the Eastern Europe Confectionery Sector", report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe Confectionery sector. It includes market overview, high growth country analysis, health & wellness analysis, top brands, key distribution channels, packaging formats and case studies.

The Eastern Europe Confectionery sector is one of the smallest Confectionery sectors in the world in value and volume terms. Chocolate is the largest market in the Eastern Europe Confectionery sector, followed by Sugar Confectionery and Gum. Amongst the high potential countries in Eastern Europe, Russia is the largest market in value and volume terms. The Russian Confectionery sector is also forecast to grow at the fastest pace in value and volume terms during 2016-2021. Rising demand for premium quality Confectionery products and the increasing popularity of Confectionery products with natural and organic ingredients are the major growth drivers. Lower disposable incomes of consumers in Eastern Europe as comparted to their counterparts in North America and Western Europe and growing awareness of the harmful effects of excessive sugar consumption may hinder sector growth. Orbit, Kinder, Milka, Snickers, and Alenka are the leading brands in the Eastern Europe Confectionery sector. Hypermarkets & Supermarkets is the largest distribution channel in the Eastern Europe Confectionery sector.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe Confectionery sector. It includes analysis on the following –

– Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions

– Change in consumption: Analysis on the shift in consumption of Confectionery by markets across the key countries in Eastern Europe.

– High potential countries: Provides Risk-Reward analysis of nine countries across Eastern Europe based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure. Out of nine, a total of 4 high potential countries are shortlisted.

– Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2016-2021, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.

– Health & Wellness analysis: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall Confectionery sector during 2011-2021. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of Confectionery products in Eastern Europe, in 2016. It also covers the market share of leading companies offering Confectionery with Health and Wellness attributes in the same year.

– Brand Analysis: Provides an overview of leading brands in Eastern Europe, besides analyzing the growth of private labels in the region.

– Key distribution channels: Provides analysis on the leading distribution channels for Confectionery across the key countries in Eastern Europe, in 2016. It covers five distribution channels – Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, Department Stores, Dollar and Variety Stores, Vending Machines, and Others that include Cash & Carries and Warehouse Clubs, e-Retailers, and General retailers.

– Preferred packaging formats: The report provides percentage share (in 2016) and growth analysis (during 2011-2021) for various packaging materials, pack type, closure, and outer types based on the volume sales (by pack units) of Confectionery.

Reasons to Buy

– Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.

– The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances

– The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion

– To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates

Yildiz Holding
United Confectioners
Roshen Confectionery
Perfetti Van Melle
Nestle
Mondelez
Mars
Ferrero
Colian
August Storck

Table of Contents

Table of Contents

1. Executive summary

2. Market size and growth analysis (Regional analysis )

Market Size Analysis – Eastern Europe compared to other regions

Growth analysis by region

Growth Analysis by country

Growth Analysis by Market

3.Identifying high potential countries in Eastern Europe

High potential countries in Eastern Europe

Identifying high potential countries – methodology

Identifying high potential countries – risk, reward, and opportunity analysis

4. Market size and growth analysis ( High potential countries in Eastern Europe)

High potential countries in Eastern Europe – overview

Growth contribution analysis by country (1/2)

Growth contribution analysis by country (2/2)

Share of Confectionery compared to other Food sectors

Change in consumption levels by country and markets

Per capita consumption and expenditure analysis

5. Country Profiles (High potential countries in Eastern Europe)

Poland

Russia

Romania

Bulgaria

6. Success Stories

Confectionery sector in Eastern Europe: Case Studies

7. Company and Brand Analysis

Brand Share Analysis in the Confectionery sector

Top companies in Eastern Europe Confectionery

Top brands in Eastern Europe Confectionery

Private label penetration in the Confectionery

8. Health & Wellness Analysis

Health & Wellness Analysis – overview

Health & Wellness market growth analysis by country

Health & Wellness Analysis – Key product attributes and consumer benefits

Leading Health & Wellness companies by market share

9. Key Distribution Channels

Leading Distribution channels by countries

Leading Distribution channels by markets

10. Key Packaging Formats

Growth analysis by key packaging material and container type

Growth analysis by closure type and outers

11. Challenges and Future Outlook

Key challenges

Future outlook

12. Appendix

Table

List of Tables

Regional comparison: Market size, growth, and per capita analysis, 2016-2021

Identifying high-potential countries – Risk, reward and opportunity analysis

High-potential countries in Eastern Europe – Overview

Value share of Confectionery sector as a proportion of overall food by country

Change in consumption by market within Dairy & Soy Food sector (value terms), 2016-2021

Per Capita Consumption & Expenditure in Asia-Pacific and high-potential countries, 2016

Poland Confectionery – Overview, % value share by market, 2016

Russia Confectionery – Overview % value share by market, 2016

Romania Confectionery – Overview % value share by market, 2016

Bulgaria Confectionery – Overview % value share by market, 2016

Leading brands in the Eastern Europe Confectionery sector and Markets by value, 2016

Leading companies in the Eastern Europe Confectionery sector by value sales (US$ million), 2016

Leading Brands (including Private label) in the Eastern Europe Confectionery sector by value sales (US$ million), 2016

Private Label penetration in the Confectionery sector

Health & Wellness value and its share in overall sales, 2011-2021

Share of product attributes and consumer benefits in high-potential countries Eastern Europe , 2016

Leading Health & Wellness companies with market share by Confectionery markets (2016)

Leading Distribution Channels in the Eastern Europe region by countries, 2016

Leading Distribution Channels in the Eastern Europe region by markets, 2016

Figures

List of Figures

Value growth analysis by region (2016-2021)

Volume growth analysis by region (2016-2021)

Value and volume growth analysis by country (2016-2021)

Value and volume growth analysis by Market in Eastern Europe (2016-2021)

Top four high potential countries in Eastern Europe

Country level contribution to the growth of Chocolate Market in Eastern Europe, 2016-2021

Country level contribution to the growth of Gum in Eastern Europe, 2016-2021

Country level contribution to the growth of Sugar Confectionery in Eastern Europe, 2016-2021

Poland – Demographic Analysis

Russia – Demographic Analysis

Romania – Demographic Analysis

Bulgaria – Demographic Analysis

Leading brands in the Eastern Europe Confectionery Sector and Markets by value, 2016

Leading companies in the Eastern Europe Confectionery sector by value sales (US$ million), 2016

Leading Brands (including private label) in the Eastern Europe Confectionery Sector by value sales (US$ million), 2016

Key packaging material volume (units) share, 2016

Unit volume growth by packaging material (2011-2021)

Key container type volume (units) share, 2016

Unit volume growth by container type (2011-2021)

Key closure type volume (units) share, 2016

Unit volume growth by closure type(2011-2021)

Key outers volume (units) share, 2016

Unit volume growth by outers (2011-2021)

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