Opportunities in the Western Europe Meat Sector: Analysis of opportunities offered by high growth economies

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Western Europe, with a value share of 27.6% in the global meat sector in 2018, represents the third largest regional market (value terms) and is forecast to grow at a CAGR of 3.2% during 2018-2023. Chilled raw packaged meat – whole cuts is the largest category in the Western Europe meat sector, accounting for US$80,629.7 million (30.9% of the overall meat sector) in 2018. Germany is the largest contributor in terms of market value as of 2018, while Portugal is forecast to witness the highest CAGR of 4.7% during 2018-2023. Hypermarkets & supermarkets is the most popular channel for meat in the Western Europe region, accounting for 69.1% of overall sales, followed by food & drinks specialists with a 20.4% share. Rigid plastics is the most commonly used packaging material in the Western Europe meat sector, accounting for 68.6% of the sector (in packaging unit terms) in 2018.

This report brings together multiple data sources to provide a comprehensive overview of the region's meat sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Western Europe Meat sector. It includes analysis on the following –

– Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions.

– Change in consumption: Analysis on the shift in consumption of Meat by markets across the key countries in the Western Europe region.

– High potential countries: Provides Risk-Reward analysis of top 4 high potential countries in the Western Europe region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.

– Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2018-2023, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.

– Health & Wellness analysis: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall Meat sector during 2013 -2023. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of Meat products in the Western Europe region, in 2018. It also covers the market share of leading companies offering Meat with health and wellness attributes in the same year.

– Brand Analysis: Provides an overview of leading brands in the Western Europe region, besides analyzing the growth of private labels in the region.

– Key distribution channels: Provides analysis on the leading distribution channels for Meat across the key countries in the Western Europe region, in 2018. It covers five distribution channels – Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, Department Stores and Others that include – Cash & Carries and Warehouse Clubs, ‘Dollar Stores’, e-Retailers, and General retailers.

– Preferred packaging formats: The report provides percentage share (in 2018) and growth analysis (during 2013-2023) for various packaging materials, container, closure, and outer types based on the volume sales (by pack units) of Meat.

Reasons to Buy

– Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.

– The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances

– The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion

– To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Rovagnati S.P.A.
Campofrío Food Group
S.A.
Iglo Foods Group Ltd
Phw-Gruppe Lohmann & Co. Ag
Martínez Loriente
S.A
Coop
Zur Mühlen Group
LDC S.A.
Tulip Food Company A/S
Elpozo Alimentacion Sa

Table of Contents

Table of Contents

1. Executive summary

2. Market size and growth analysis (Region analysis)

Market Size in Context – Western Europe compared to other regions

Growth Analysis by region

Growth Analysis by country

Growth Analysis by market

3. Identifying high potential countries in Western Europe

High potential countries in Western Europe

Identifying high potential countries – Methodology

Identifying high potential countries – Risk, reward and opportunity analysis

4. Market size and growth analysis (High potential countries in Western Europe )

High potential countries in Western Europe – Overview

Growth Contribution Analysis by Country

Share of Meat compared to other Food sectors

Change in consumption levels by country and markets

Per Capita Consumption and Expenditure analysis

5. Country Profiles (High potential countries in Western Europe )

Portugal

The Netherlands

Germany

Sweden

6. Success Stories

7. Company and Brand Analysis

Brand Share analysis in the Meat sector

Top companies in Western Europe Meat

Top brands in Western Europe Meat

Private Label penetration in the Meat sector

8. Health & Wellness Analysis

Health & Wellness Analysis – Overview

Health & Wellness Analysis – Growth contribution by country

Health & Wellness Analysis – Key product attributes and consumer benefits

Leading Health & Wellness brands by market share

Health & Wellness Analysis – Key Product Attributes and Consumer Benefits

9. Key Distribution Channels

Leading Distribution Channels by countries

Leading Distribution Channels by markets

10. Key Packaging Formats

Growth analysis by key packaging material and container type

Growth analysis by closure type and outer type

11. Challenges and Future Outlook

Key Challenges

Future Outlook

12. Appendix

Table

List of Tables

Regional comparison: Market size, growth, and per capita analysis, 2018-2023

Identifying high potential countries – Risk, reward and opportunity analysis

High potential countries in Western Europe – Overview

Value share of Meat sector as a proportion of overall food by country

Change in consumption by market within Meat (value terms), 2018-2023

Per Capita Consumption in Western Europe and high potential countries, 2018

Per Capita Expenditure in Western Europe and high potential countries, 2018

Portugal Meat – Overview, % value share by market, 2018

The Netherlands Meat – Overview % value share by market, 2018

Germany Meat – Overview % value share by market, 2018

Sweden Meat – Overview % value share by market, 2018

Leading brands in the Western Europe Meat Sector and Markets by value, 2018

Leading companies in the Western Europe Meat Sector by value sales (US$ million), 2018

Leading Brands (including Private label) in the Western Europe Meat Sector by value sales (US$ million), 2018

Private Label penetration in the Meat sector

Health & Wellness value and its share in overall sales, 2013-2023

Share of product attributes and consumer benefits in high potential countries Western Europe, 2018

Leading Health & Wellness companies with market share by Meat markets (2018)

Leading Distribution Channels in Western Europe region by countries, 2018

Leading Distribution Channels in Western Europe region by markets, 2018

Figures

List of Figures

Annual value growth analysis by region (2018-2023)

Annual volume growth analysis by region (2018-2023)

Value and volume growth analysis by country (2018-2023)

Value and volume growth analysis by market (2018-2023)

Country level contribution to the growth by Markets in Western Europe region, 2018-2023

Portugal Meat – Demographic Analysis

The Netherlands Meat – Demographic Analysis

Germany Meat – Demographic Analysis

Sweden Meat – Demographic Analysis

Country level contribution to the growth of H&W Market in Western Europe region, 2018-2023

Key package material volume (units) share, 2018

Unit volume growth by packaging material (2013-2023)

Key container type volume (units) share, 2018

Unit volume growth by container type (2013-2023)

Key closure type volume (units) share, 2018

Unit volume growth by closure type (2013-2023)

Key outers volume (units) share, 2018

Unit volume growth by outers (2013-2023)

Frequently asked questions

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