Poland Beer and Cider Market Analysis by Category and Segment, Company and Brand, Price, Distribution, Packaging and Consumer Insights
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Poland Beer and Cider Market Overview
The Poland beer and cider market size was LCU34.64 billion in 2022 and the market is expected to register a CAGR of more than 3% during 2023-2028. The Poland beer and cider market research report provides detailed data analysis of the beer and cider sector as well as an introduction, category and segment insights, company and brand insights, channel insights, packaging insights, and appendix sections.
Poland Beer and Cider Market Outlook, 2022-2028 (LCU Billion)
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Rising health concerns among consumers encouraged them to opt for low-/no-alcohol products. Moreover, the desire to lead a healthy and active lifestyle among young consumers increased the demand for low-strength alcoholic beverages. In the wake of the COVID-19 pandemic, the increased focus on health and well-being has further encouraged consumers to choose premium and trusted brands.
Market Size (2022) | LCU34.64 billion |
CAGR (2023-2028) | >3% |
Historical Period | 2018-2022 |
Forecast Period | 2023-2028 |
Key Distribution Channels | · On-Premise
· Off-Premise |
Key Packaging Materials | · Glass
· Metal · PET |
Key Packaging Types | · Bottle
· Can · Keg |
Leading Brands | · Zubr
· Tyskie · Warka · Zywiec · Harnas |
Leading Companies | · Kompania Piwowarska
· Zywiec Group · Carlsberg Polska Group · Van Pur · Perla-Browary Lubelskie |
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Poland Beer and Cider Market Segmentation by Distribution Channels
The off-premise channel dominated the market by volume and value in 2022.
The key distribution channels in the Poland beer and cider market are on-premise and off-premise. In 2022, the off-premise distribution channel dominated the market both in terms of value and volume. The segment includes the volume of beer and cider sold for “subsequent consumption” away from the place of purchase. The segment includes products purchased from retail outlets including traditional and modern retail stores, specialist beverage retailers, and e-commerce for consumption on the go.
Poland Beer and Cider Market Analysis by Distribution Channels, 2022 (%)
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Poland Beer and Cider Market Segmentation by Packaging
Bottles were the most preferred packaging type and glass was the leading packaging material in 2022.
The key packaging types in the Poland beer and cider market are can, bottle, and keg. The bottle packaging type had the major market volume share in 2022. The key packaging materials in the Poland beer and cider market are metal, PET, and glass. Glass had the major market volume share in 2022.
Poland Beer and Cider Market Analysis by Packaging Types, 2022 (%)
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Poland Beer and Cider Market – Top Brands
Zubr emerged as the most popular brand in terms of value and volume in 2022.
The report offers the market share and growth in terms of volume and value of the top-performing Poland beer and cider brands. Some of the leading brands in the Poland beer and cider market are –
- Zubr
- Tyskie
- Warka
- Zywiec
- Harnas
- Others
Poland Beer and Cider Market Analysis by Brands, 2022 (%)
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Poland Beer and Cider Market – Competitive Landscape
Kompania Piwowarska with the highest revenue became the market leader in 2022.
The report offers the market share and growth in terms of volume and value of the top-performing Poland beer and cider companies. Some of the leading companies in the Poland beer and cider market are –
- Kompania Piwowarska
- Zywiec Group
- Carlsberg Polska Group
- Van Pur
- Perla-Browary Lubelskie
- Others
Poland Beer and Cider Market Analysis by Companies, 2022 (%)
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Segments Covered in the Report
Poland Beer and Cider Market Distribution Channel Outlook (Value, LCU Billion, 2018-2028)
- On-Premise
- Off-Premise
Poland Beer and Cider Market Packaging Material Outlook (Value, LCU Billion, 2018-2028)
- Metal
- Glass
- PET
Poland Beer and Cider Market Packaging Type Outlook (Value, LCU Billion, 2018-2028)
- Can
- Bottle
- Keg
Scope
a) Unfavorable economic conditions such as high inflation and the rising costs of energy and raw materials were the primary inhibitors for the beer & cider market in Poland.
b) Increased promotional efforts and cheaper offerings at modern retail and discount stores supported the expansion of the beer & cider sector.
Reasons to Buy
- Gain an in-depth understanding of the dynamics and structure of the Polish beer and cider industry, from the latest competitive intelligence of both historical and forecast data to enhance your corporate strategic planning.
- Understand volume vs. value data and identify the key growth opportunities across the super-premium, premium, mainstream, and discount segments to best target profitability.
- Analyze domestic and imported beer brand performance to develop a competitive advantage.
- Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.
Kompania Piwowarska
Carlsberg Polska Group
Van Pur Sp zoo
Perla-Browary Lubelskie
Biedronka
Lidl Polaska
Table of Contents
Frequently asked questions
-
What was the Poland beer and cider market size in 2022?
The beer and cider market size in Poland was LCU34.64 billion in 2022.
-
What is the Poland beer and cider market growth rate?
The beer and cider market in Poland is expected to register a CAGR of more than 3% during 2023-2028.
-
Which was the leading distribution channel in the Poland beer and cider market in 2022?
The leading distribution channel in the Poland beer and cider market was off-premise.
-
Which was the leading packaging material in the Poland beer and cider market in 2022?
The leading packaging material in the Poland beer and cider market was glass.
-
Which was the leading packaging type in the Poland beer and cider market in 2022?
The leading packaging type in the Poland beer and cider market was the bottle.
-
Which are the leading brands in the Poland beer and cider market?
Some of the leading brands in the Poland beer and cider market are Zubr, Tyskie, Warka, Zywiec, Harnas, and others.
-
Which are the leading companies in the Poland beer and cider market?
Some of the leading companies in the Poland beer and cider market are Kompania Piwowarska, Zywiec Group, Carlsberg Polska Group, Van Pur, Perla-Browary Lubelskie, and others.
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