Poland Fuel Cards Market Size and Forecast to 2024 – Analysing Markets, Channels, and Key Players

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The fuel cards market in Poland was valued at EUR4,777.9 million in 2020 and is projected to grow at a CAGR of over 11% between the forecast period 2021-2024. By channel, CRT card is the largest segment in Poland’s fuel cards market followed by fleet card. Out of the total active cards in the market, over 25% were held by fleet vehicles.

During the forecast period, a large proportion of new fuel cards in Poland will be issued to small domestic fleets as they take on new business in foreign markets owing to the increasing trade between neighboring countries.

Overview of fuel cards market in Poland

Overview of fuel cards market in Poland

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What are the fuel cards market dynamics in Poland?

In Poland, a significant proportion of CRT vehicles have fuel cards, as companies ensure their drivers have maximum service station network coverage along their varied transport routes. In future years, growing levels of international trade across Europe will mean traditionally domestic fleets will need to use fuel cards in neighboring countries. By 2024, card operators should ensure that they create new partnerships domestically and in neighboring countries (such as Germany and the Czech Republic) in order to expand their acceptance networks in urban and rural locations, as well as to meet fleet needs and increase the appeal of their fuel cards to fleet vehicles.

International trade levels will rise across Eastern Europe over the forecast period, with commercial road transport (CRT) companies winning new business in foreign markets. Due to low fuel prices and labor costs in Eastern Europe, many CRT fleets will expand into new markets toward 2024 as they can undercut foreign competitors in Central and Western Europe. By investing in card services such as VAT reclaim, fraud prevention, online monitoring, international breakdown cover, and toll payments, which will aid CRT vehicles when operating in foreign markets, operators will differentiate their cards and increase card volumes toward 2024.

What are the key channels in Poland’s fuel cards market?

Key channels in Poland’s fuel cards market are Fleet card and CRT card. To reduce costs in order to remain competitive, domestic fleets in Poland are opting for fuel cards. Furthermore, as card operators introduce lower volume limits to target this growing market segment, there will be an influx of small to medium fleets in the fuel cards market. This will add a significant number of new fuel cards to be sold to fleet vehicles over 2020-2024 and will cause fleet volumes to rise. Fuel sold from fleet cards saw continual growth between 2015 and 2019. In 2020, fleet card volumes decreased due to the COVID-19 pandemic situation.

Fuel cards market in Poland, by channel

Fuel cards market in Poland, by channel

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Who are the key players in Poland’s fuel cards market?

In 2020, the top three fuel card operators made up over 55% of fuel card volumes. For fuel card categories in 2020, BP remained the largest fleet card operator while PKN Orlen remained the largest CRT card operator. Other major players in the market include Circle K, Grupa Lotos, DKV, Eurowag, UTA, and Lukoil (Amic).

Fuel cards market in Poland, by key players

Fuel cards market in Poland, by key players

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Market report scope

Market size (Year – 2020)

EUR4,777.9 million
Growth rate – By Value CAGR of >11% from 2021 to 2024
Base year for estimation 2020
Forecast period 2021-2024
Segmentation by Channel Fleet card and CRT card
Key players PKN Orlen, BP, Shell, Circle K, Grupa Lotos, DKV, Eurowag, UTA, Lukoil (Amic)

Reasons to Buy

  • Plan effective market entry strategies by uncovering current and future volumes and values of the Eastern European fuel cards markets.
  • Assess whether you should increase network acceptance of your card and identify potential new merchants by uncovering the position of competitors.
  • Whether you are an issuer, a processor, a leasing company, or a fuel retailer, make informed pitches to partners by understanding their business.
  • Enhance fuel sales at your service stations by identifying which fuel cards you should accept based on their market shares and network acceptance.
  • Plan your regional strategy by understanding the Eastern European fuel cards markets, Poland, Romania, Czech Republic, Hungary, Slovakia, Lithuania, Estonia.

PKN Orlen
BP
Shell
Circle K
Grupa Lotos
DKV
Eurowag
UTA
Lukoil (Amic)

Table of Contents

Table of Contents

Eastern European Overview

Market Overview

Market Size

Market Forecast

Channel Share

Market Shares

Major Competitors

Competitor Card Analysis

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